What brand is Hilton?

Hilton is a hotel brand owned by Hilton Hotel.

Hilton Hotel, the full name of which is Hilton International Hotels Group (HI), is a branch of the British-headquartered Hilton Group Company, and has the right to use the "Hilton" trademark on a global scale except the United States.

Hilton International Hotels Group operates and manages 403 hotels, including 2,665,438+0 Hilton hotels, 65,438+042 Scandyke hotels for the mid-market and 65,438+08 Conrad hotels in 65,438+02 countries, which are jointly operated by Hilton Hotels Management Company headquartered in North America.

Its global marketing alliance with Hilton Hotel Management Company makes the total number of hotels owned by both parties worldwide exceed 2,700, of which more than 500 hotels * * * share the brand of Hilton. Hilton International Hotels Group has more than 7 1000 employees in 80 countries around the world.

Hilton creativity

Hilton's motto in running the hotel industry is: "Did you smile at the guests today?" This is also the core content of his book "Feel at Home".

Hilton Hotel was established in 19 19. In less than 90 years, it has grown from one hotel to more than 100, covering all major cities on five continents and becoming one of the largest hotels in the world. For more than 80 years, the business of Hilton Hotel has been so good and its wealth has grown so fast. What is the secret of his success?

Through research, it is found that the secret of its success lies in firmly establishing its own enterprise concept, upgrading this concept to brand culture and implementing it in the thoughts and behaviors of every employee. The hotel creates a "feel at home" cultural atmosphere, pays attention to the cultivation of etiquette of enterprise employees, and is reflected by the "smile service" of service personnel.

Konrad Hilton, the 89-year-old chairman of Hilton Group, has been patronizing Hilton Hotels and hotels all over the world for more than 50 years. Hilton flies from one continent to another and from one country to another every day. I made a special trip to see if Hilton etiquette is implemented in the actions of employees.

Today, Hilton's "Hotel Empire" has spread all over the world. Hilton Hotel has successively annexed the Hostaux Leah Hotel in waldorf, new york, which is known as the "king of hotels", and bought the Plaza Hotel in new york, which is known as the "queen of hotels", and has a prominent reputation in the global hotel industry.

Hilton believes that hotels are a service and reception industry. In order to meet the requirements of customers, Hilton Empire is filled with smiles everywhere. In terms of organizational structure, Hilton strives to build a system as complete as possible and become a comprehensive service organization.

Therefore, in addition to providing perfect accommodation, Hilton Hotel also has a set of service institutions and facilities such as coffee shop, conference room, banquet hall, swimming pool, shopping center, bank, post and telecommunications, flower shop, clothing store, airline agency, travel agency and taxi stand. Rooms are divided into single rooms, double rooms, suites and luxury suites of heads of state officials.

The restaurant also has a high-class restaurant and a convenient fast-food restaurant. All rooms are air-conditioned. Indoor facilities, such as wine cabinet, telephone, color TV, radio, refrigerator, etc., make the guests living in Hilton Hotel really feel at home.

The above contents refer to Baidu Encyclopedia-Hilton.