Traditional Culture Encyclopedia - Hotel reservation - Why is the hotel next to the university only 40 yuan a night? Are you not afraid of losing money?

Why is the hotel next to the university only 40 yuan a night? Are you not afraid of losing money?

The hotel next to the university will not lose money for 40 yuan a night. The reasons are as follows: 01. The decoration is relatively simple; 02. The service industry is diversified; 03. Obtain long-term customer profits by applying for VIP cards. Therefore, these hotels next to universities will not lose money even if they charge 40 yuan a night. On the contrary, they can remain open for a long time.

01. The decoration is relatively simple

Some people will choose the location of the hotel in a more prosperous area, while others will choose to be next to the university and stay in a hotel next to the university for one night. It only costs 40 yuan, which is very cheap.

But there is a reason why hotels next to universities are cheap. Their decoration is actually very simple, so they naturally don't spend much money on decoration, so they naturally don't charge high accommodation fees to maintain profits.

02. Diversification of service industries

To put it bluntly, the hotel next to the university is for college students to stay. People who can go to college are actually adults, so there is naturally no shortage of them. Some couples were there. The purpose of their opening a room is very obvious, naturally it is to do some things that couples do.

So the hotel can provide services in this area, as well as catering services. Hotels can also obtain quite high profits through these diversified service industries.

03. Obtain long-term customer profits by applying for a VIP card

The nature of low fees and large volume are similar. Since the accommodation is cheap and the environment is acceptable, the hotel will naturally recommend the hotel to the guests. Some VIP cards and ask them to recommend some customers.

In this way, the hotel can acquire long-term staying customers and naturally maintain profitability.

The so-called seller is not selling sperm. If a hotel next to a university can operate for a long time at such a low price, it naturally has profitable channels and long-term customers. Otherwise, it will be very difficult to operate simply by developing new customers.