Corporate Culture of Yasite Hotel

With its unique brand and differentiated positioning, Astor has become a regional international boutique hotel brand.

Corporate mission:

Make unremitting efforts for employees to realize themselves, become attached to customers, win-win for partners and take responsibility for society!

Enterprise core values:

Dare to dream, knowing and doing; Be grateful and be honest with each other.

Product concept:

Elegant, quiet and beautiful, green and creative.

Service concept:

Serve with your heart and do things with your heart.

Quality concept:

Don't let go of those who have no responsibility, and don't let go of those who have no treatment methods; The treatment method has not been implemented; Don't let go if the result is not satisfactory.

Marketing concept:

Active marketing, member management, establishing word of mouth, and winning by innovation.

Talent concept:

Five persistence, five firmness.

Management philosophy:

Do complex things simply, do simple things seriously, do serious things repeatedly, and do repetitive things creatively.

Concept of cost:

Pursuing efficiency and reasonable control.

Strategic objectives:

Based on Guangxi, we will integrate the national tourism resources, occupy "the two provinces of Hunan, Hubei, Yunnan, Guangxi, Sichuan and Chongqing" in 5- 10 years, lay out the national market development, and build the largest boutique hotel brand in Asia.