Traditional Culture Encyclopedia - Hotel reservation - What is a showcase? What are its characteristics? What is this?

What is a showcase? What are its characteristics? What is this?

1. What is a showcase?

Showcase, as its name implies, is a prop for displaying and storing goods, which is mainly used in shopping malls, supermarkets, specialty stores, boutiques and other places.

It has advertising effect, thus achieving better profit purpose, and it is a good display platform for brand sales.

Showcase is a display shelf, also known as product display shelf, promotion shelf, portable display equipment and information shelf. According to the characteristics of the product, you can design a supporting product promotion display stand, and you can also add creative LOGO signs, which can increase the eye-catching degree of your product and better show it to the public, thus increasing the advertising function of the product.

Second, the characteristics of the showcase

The showcase is not only firm in structure and beautiful in appearance, but also can be disassembled and transported freely and quickly.

Shopping malls and supermarkets use display cabinets to display goods and fine products, which can not only show the beautiful style of display racks, but also have a good decorative effect on goods and fine products. The display of fine products on the display shelf can make the products exert extraordinary charm.

A successful presentation should include the following contents: 1. Make full and rational use of unique space; 2. Complete the practical function of commodity display; 3. Beautiful and novel appearance, eye-catching and giving a good impression; 4. comply with the CI requirements of the merchants.

The design and methods of display cabinets are extremely rich, which requires the cooperation of merchants and professional display companies.

Third, the scope of application of the showcase

Showcases are widely used to display electronics, electrical appliances, cigarettes, famous wines, watches, jewelry, digital products, bags, clothing, cosmetics, pharmacies, glasses, craft gifts, crystal products, hotel supplies, stationery, automobile supplies, 4S shop models, plastic products, cosmetics specialty stores, factory product showrooms, foreign trade company sample halls and other products. , can also be used for enterprise fairs, and can be designed in many ways.