Weiting hotel

On April 17, Volkswagen brand-new Verolan announced the pre-sale price of 350,000-400,000. The official release of this much-watched MPV has once again pushed its struggle with Buick GL8 to a new climax.

Volkswagen Verolan, positioning high-end MPV, naturally focuses on the business market, which is how Verolan is positioned. This car naturally competes with the GL8. In fact, it may be more appropriate to say that Verolan is a car that seems to have caught the GL8.

Before Veroland, GL8 was very wet.

I don't believe this GL8 car needs too much introduction, and it has a high reputation in the street. In high-speed railway station, airports, hotels and other places frequented by business people, GL8 is even more popular. According to statistics, the current market share of GL8 is 10.7%, that is, for every ten MPVs sold, there is one GL8. By the way, the statistics of MPV also include tens of thousands of vehicles, such as Wuling Hong Guang and Baojun XX0…… .................................................................................................................................................

Is GL8 really popular? Is it the blue ocean of mid-to-high-end MPVs, or the "conformity" effect, or both? In a word, GL8' s life is very good, and it was invincible for a while.

However, did the appearance of Volkswagen Violet change the situation of GL8?

Can Verolan compete with GL8?

"Conformity" effect: To tell the truth, one model occupies a dominant position in a certain market segment, and then it is difficult for other models to capture this position and squeeze it out. For example, the familiar Highlander is in a 7-seat SUV. Being the overlord for a long time, there are many models that want to make Highlander "afraid", and they are basically knocked down by Highlander again and again. Are you saying that these models are not as good as Highlander? In fact, many models are much better than Highlander, even at lower prices and higher cost performance, but they just can't do it. Why do you think this is? I think this is the "conformity" effect of consumers (of course, conformity here is not derogatory). Everyone says that Highlander's car is good, and there are many people following it. Since everyone has limited time and no energy to compare, Highlander will do it. Similarly, the same is true of Buick GL8.

Blue Ocean: Although MPV is very popular, it can really be said to be a blue ocean when it comes to mid-to high-end MPV. Among the MPVs of 200,000-300,000, there are not many MPVs that meet the needs of middle and high-end businesses. GL8 counts as one, Weiting counts as one, and if you want to find another one, it can be said that it is gone. With the increase of business travel, the demand of mid-to high-end business MPV market will also increase. GL8 can sell well, which is related to the demand of this market. Because there are no models to choose from, the GL8 becomes an understandable choice.

In this case, the appearance of Verolan undoubtedly gives this market another choice. I can not only choose you GL8, but also choose you Weiting, and I can also choose Volkswagen.

GL8 does have material: in terms of configuration, you can choose rich configurations as long as you spend money. But in terms of safety, this requires the efforts of car companies. It is said that the collision test of GL8 is not very good, which is a big problem of GL8. In terms of power, space and chassis, the performance of GL8 is OK. It's comfortable to sit up and good to drive.

Compared with the three big pieces, Volkswagen deserves the Buick that everyone is familiar with. In terms of space, Verolan's dimensions (5346/1976/1781mm) and wheelbase (3 180mm) are larger than GL8 except the height. In terms of safety, it's hard to say, it depends on the collision test of Verolan. By the way, this is a Volkswagen Verolan.

Knight's quotations

It's hard to say whether Willowland's appearance can be split 50/50 with GL8. After all, GL8 is, but Volkswagen's MPV will definitely take away some market share of GL8. How about the follow-up? Let's keep watching.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.