What is Martell? Details?

Martell, founded in 17 15, is a famous cognac family with the longest history. Adhering to the independent innovation spirit of founder Jean Martell, Martell has been committed to maintaining its excellent quality and good reputation since its establishment.

Martell XO is an XO cognac with outstanding taste and design. The unique arched bottle body is a symbol of wisdom and inspiration, which perfectly shows Jean Martell's idea of learning from others and striving for innovation all his life. Elegant design, simple lines, exquisite decoration, so that the classic and fashion clever integration.

First, the production method

1, natural fermentation:

Every year 10, white grapes (mainly white jade) are squeezed and stored in vats, and fermented with yeast for about a week, so that the sugar in grape juice is converted into alcohol. The alcohol content for distillation is 7%- 10%.

2. Distillation

Distillation is carried out in a specific area from 1 1 month to March of the following year.

The original wine was distilled twice by Charande pot distiller.

The alcohol maturity of "water of life" depends on the number of years it has been stored in oak barrels. The quality of "water of life" (hehe, I still don't understand this) is improved by oak barrels. The evaporation of alcohol, the so-called "angel enjoyment", is an indispensable part of the brewing process. Perhaps it is because of this persistence that God is so kind to Gan Yi District.

3. Evaporation ("angel's enjoyment")

The chief calibrator carefully selected the "water of life" from the four best grape growing areas and Tibetan wines of different years, and blended the best cognac with the same quality and grade.

4. Deployment

The blended cognac will be stored in wooden barrels for six months, so that different flavors can be better blended before bottling.

Second, what makes Martell different?

I guess it's these three aspects: first, quality, second, bartenders, and third, long history and cultural factors.

(1) quality

1, planting area

Martell only uses grapes from four best growing areas, and most of its "water of life" comes from marginal areas.

2. Distillation

Martell's unique double distillation makes the taste more moist and mellow.

Step 3 brew

Martell uses fine-grained oak in the adjacent area, which makes the taste warmer, mellow and fragrant.

(2) Bartender

Chief Bartender: Bruno Le Mans

He can carefully select the "water of life" from the four best grape growing areas and Tibetan wines of different years to prepare Martell cognac with consistent quality.

(3) Long history and cultural factors.

Yearbook:

1694

Jean Martell was born in Jersey, England.

17 15

Jean Martell founded his own cognac company.

172 1

Jean Martell exported 200,000 liters of cognac to Britain.

1753

Jean Martell is dead.

1868

Martell cognac goes global, and its products enter China, Japanese, Hongkong and other Asian countries.

19 12

Edward Martell created a unique top-level cognac: Martell Blue Ribbon. In the same year, Martell Blue Ribbon was officially launched in Paris Hotel Monaco.

1936

On May 27th, the Queen Mary made her maiden voyage, and Martell was designated as the "Ambassador's Choice" and was awarded the Royal Seal.

1957

The French President hosted a banquet for Queen Elizabeth II with Martell Blue Ribbon at St Croix Castle and Louvre in Lacelle.

1979

Martell Blue Band appeared in the unforgettable classic film Apocalypse Now.

1986

10.5, 165438+ Rongmartell was designated as the wine by Orient Express, which witnessed this historic journey. On the evening of the banquet, 150 connoisseurs praised Martell cognac, including ambassadors, heads of state and other important guests.

1992

Martell began to cooperate with the British national steeplechase and became the main sponsor of the event.

1June 992 10, the first "Martell Artistic Figures" ceremony was held in Shanghai, China. Four outstanding artists of the year: painter Fang Shicong, photographer Gallas, actor Tony Leung Ka Fai and French sculptor Michel Odiat won this award. Each of them has made remarkable artistic achievements in their respective fields and completed extraordinary artistic creation. This annual festival has become another milestone in Martell's attachment to art.

Third, taste

1, depending on: the color is dark gold amber, with a reddish-brown luster.

2. smell: smell the fragrance

First taste: Aromas of dried fruit, beeswax and Russian leather.

Mid-flavor: A rich blend of sweet fruit and elegant dried flowers.

Aftertaste: slightly oriental spice flavor-cardamom, sandalwood …

3. Taste: Taste

The tip of the tongue first feels mellow and fruity, and the aftertaste is long, smooth and meticulous, and finally the rich and elegant aftertaste lingers between the teeth.

4. Suggested drinking methods:

Drink pure, with ice or water.