How does the hotel general manager manage the sales work?

Therefore, it is a special challenge for the general manager to pay attention to the sales field, which requires them to spend more time and energy and keep close contact and cooperation with the sales staff. Considering that the general manager needs effective management, it is difficult to have objective and professional sales analysis and forecasting ability, but at the same time, there is an important link that we all want, that is, respect, which is also a kind of leadership art. Here are some steps that the general manager can take to increase their management efficiency in sales work and naturally promote sales more effectively: 1. Remember not to be crony. Of course, this does not mean that the general manager should not keep close relationship with the sales staff. Moreover, it is impossible for the general manager to "socialize" a department too much and weaken the leadership authority. In fact, in the sales department, it is difficult to make those salespeople work for one person for too long. The general manager should strive to cross the "family boundaries" in his own department, because this will undoubtedly weaken his leadership and management efficiency. General managers should know when to cross this "family line" and keep a balance between them and the salespeople. 2. Hold a regular sales meeting at least once a month, preferably once a week. Such a meeting can provide an orderly environment for the general manager. In this environment, the general manager can ask all kinds of "serious" questions without worrying that it will make the sales staff feel "critical" and "unreasonable" to them. For salespeople, if the general manager only occasionally puts forward a data about sales, then they usually think that it may be because the general manager is in a bad mood and thus ignores it. In an orderly environment, the general manager can ask some specific questions about the sales data mentioned in the report, and at this time, the sales staff will not think that they are emotionally unstable. 3. Proficient in sales knowledge and skills If the general manager comes from other departments of the hotel, the first thing they should do is to learn the basic knowledge of sales. It is necessary to read some books and receive some training, not only the sales knowledge related to the hotel industry, but also to expand the scope of study and accept relevant knowledge in other fields. 4. It should be an objective process to set realistic goals and integrate them into the formulation of sales targets. When the general manager lets the sales staff know what they need to achieve and why they want to achieve these goals, and then lets them plan how to achieve these goals themselves, they will really understand these goals and make detailed plans for them. If they can't do this, then their resumes must be dull. Of course, what needs to be reminded here is that any general manager must understand for himself that the goals they set are realistic and feasible. In this case, if a salesperson complains to the general manager that these goals are unrealistic, the general manager should stick to his position. There are many choices here: if the salesperson feels that these goals are impossible to achieve, then he can choose to leave; If they are really good salespeople, they will find these goals a challenge for them and they will do them with passion. 5. Actively support the sales staff. If the salesperson makes countless phone calls and still doesn't get much, then it should be a problem of sales skills. At this time, they should be given some time. Of course, if a lot of time and training are invested in them and the result is still the same, then the general manager should stop immediately and make arrangements for the future of these salespeople. At this time, salespeople may be more willing to change themselves, change the environment and give themselves this opportunity. Maybe they will do better in other positions besides sales.