Traditional Culture Encyclopedia - Hotel reservation - Why is Maotai called Tian Fei Maotai?

Why is Maotai called Tian Fei Maotai?

Because in 1953, Maotai just started to explore foreign markets, and when it was sold abroad, it used the "five-star" trademark. At that time, foreigners were very hostile and contradictory to the * * * production party. Therefore, Maotai applied for the trademark of Tian Fei on Dunhuang murals, thus giving birth to Tian Fei Maotai.

Extended data:

Tian Fei Moutai is a maotai-flavor liquor, which is produced by high-temperature koji-making, secondary feeding and stacking fermentation. Generally, one year is a production cycle. After the wine is taken, it is blended and aged. Its wine taste is Maotai, cellar bottom, mellow and sweet, with a unique style. Perfect body, elegant aroma, full and mellow wine flavor.

Distinguish between true and false:

trademark

The surface of genuine Maotai brand is smooth and flat, the font color and pattern are clear, and the pattern of counterfeit products is rough and fuzzy.

Bottle mouth spray code

The spray code is located on the bottle cap of Moutai and consists of three lines of numbers, the first line indicates the factory date, the second line indicates the factory batch, and the third line indicates the factory serial number. If the factory serial number is 5 digits, and the three lines of data are unique, a pair can know the authenticity. If there are two bottles of wine with three lines of data, at least one bottle must be fake; If the factory serial number is 4 digits, it is normal that the three lines of data of two bottles of wine are the same, which is one of the means for the company to prevent cross-selling.

anti-fake label

The anti-counterfeiting label is located at the bottle mouth and adopts the most advanced anti-counterfeiting technology. Each box of Moutai liquor is affixed with anti-counterfeiting labels and operating instructions. When the identifier shines near the anti-counterfeiting label, some special patterns and effects can appear. If the Chinese phonetic alphabet Maotai appears and the recognizer is shaken, these words will be looming and full of motion, while the fake anti-counterfeiting label will not appear the above words and have no motion.

Anti-counterfeiting telephone

There is a bar code on the outer packaging of each bottle of Moutai. Uncover the surface of the bar code, you can see the unique 8-digit telephone security code, and you can't query it repeatedly. If you call the anti-counterfeiting phone and follow the voice prompts, you can get the true and false query results.

References:

Tian Fei Maotai-Baidu Encyclopedia? Xianghe Tian Fei-Baidu Encyclopedia