How does Hainan Province achieve precise poverty alleviation through tourism?

Recently, the relevant persons in charge of the Provincial Tourism Commission came to Fuguan Village, Wuzhishan City, a poverty alleviation contact point, to carry out Poverty Alleviation Day activities. At the event site, Boundary Island Scenic Area, Wuzhishan Yaoyang Resort and Retirement Company and Fuguan Village, which participated in the assistance, signed a letter of intent for pair assistance cooperation. A "poverty alleviation job fair" brought the hope of getting rid of poverty and becoming rich to poor households.

Using scenic spots to drive employment is only one of several major models used by our province to promote targeted poverty alleviation through tourism. Since 2016, our province has promoted the structural reform of the tourism supply side through overall tourism planning, deeply explored the development potential of rural tourism in poor areas, developed rural tourism according to local conditions, and carried out "pairing assistance" in poor villages and many other projects. Measures will be taken to build entrepreneurship and employment platforms for poor people, guide consumption to increase farmers' income, and strengthen tourism skills training to promote targeted poverty alleviation through tourism. In 2016, the province's tourism industry invested a total of 583 million yuan in various tourism poverty alleviation funds and implemented 113 tourism poverty alleviation development projects. The province has directly lifted 13,438 registered poor households out of poverty by engaging in tourism-related work, and poor households have increased their income by about 180 million yuan through direct employment in tourism.

Driven by scenic spots to improve poverty alleviation efficiency

On the Poverty Alleviation Day, the purchasing department of the Boundary Island Scenic Spot that participated in the assistance came to purchase a batch of pheasants and geese raised by the local cooperative in Fuguan Village in cash , pigs, etc. are for the scenic area’s own use. Yang Liuqing, the person in charge of the Wuzhishan Green Forest (Pheasant) Cooperative, said happily: "Boundary Island Scenic Area took the initiative to come to purchase the cooperative's agricultural products, which solved our sales problem. With sales, everyone's enthusiasm It will definitely be higher."

The human resources department of the scenic spot also took the initiative to lower recruitment conditions with recruitment intentions for 8 front-line service departments and more than 130 basic positions, and held a "Poverty Alleviation Job Fair" on site. The villagers actively signed up, and more than 20 villagers filled out the application form. The scenic spot will organize centralized interviews and training for villagers who apply for the job in the near future.

Over the past 20 years, Hainan Nanshan Cultural Tourism Zone has arranged a total of more than 38 million yuan in poverty alleviation funds for surrounding villages, arranged for more than 200 villagers to find employment in the scenic spot, and helped more than 200 poor college students, driving the development of Nanshan

A number of tourism poverty alleviation industries such as farmhouse restaurants, country hotels, agricultural products and fruit stores, tourist parking lots, and flower nurseries have been developed in the surrounding areas of the mountain. In the process of assisting surrounding villagers, the Binlang Valley Limiao Cultural Tourism Area has changed from "blood transfusion assistance" to "hematopoietic leadership", giving priority to and resettling local villagers in terms of labor and employment, and targeting Tailor-made a flexible work model of "half-day farming

half-day farming" for villagers in Ganshishang Village and Ganshixia Village, helping villagers achieve contentment at home...

Invest funds With large scale, long participation time, wide coverage and strong poverty alleviation function, our province’s tourist attractions have become one of the main forces in tourism poverty alleviation in the province.

Integration of agriculture and tourism to develop industries to help alleviate poverty

Leveraging "beautiful resources", the integration of agriculture and tourism has become the "golden key" to alleviating poverty and becoming rich in rural areas of our province.

In addition to employment poverty alleviation and industrial poverty alleviation, poverty alleviation through tapping unique local cultural resources has become a major exploration of Wuzhishan Miaonatural Tea Co., Ltd. In 2013, the company introduced the new nationally protected tea variety "Zijuan" from Yunnan and planted it in the Hongshan area of ????Atuoling. At present, it has successfully planted more than 300 acres of "Zijuan" tea gardens. The "Company, Farmers, Base, Tea Research Institute" model has given many villagers a taste of the benefits.

“The company distributes seedlings to us, teaches planting techniques, and is responsible for purchasing the picked tea leaves, so we don’t have to worry about making money.” Wang Meixia, a villager in Shihui Village, told reporters that this allows us to mainly grow rice, rubber and other crops. Villagers struggling to make a living saw another way to make money. This year, Rhododendron tea has entered its peak picking period. 400 kilograms of green tea can be picked per mu, and the guaranteed income will reach 4,000 yuan/mu.

The "Baishara Shuai Village Model" that helps the whole village get rid of poverty by developing tourist inns, the "Qiongzhong Shihan Village Model" that uses Internet tourism to alleviate poverty, and the "Qionghai Huishan Town Model" that uses new urbanization tourism to alleviate poverty …More and more towns and villages are constantly innovating tourism poverty alleviation models.

In accordance with the "Three-Year Action Plan for Tourism Poverty Alleviation in Hainan Province", by the end of 2018, 45 key villages for tourism poverty alleviation and other characteristic villages and towns will be supported to develop tourism, driving more than 100,000 poor people

Increase income and get rid of poverty. The plan proposes to implement rural tourism poverty alleviation and carry out targeted assistance as the main path, focusing on deeply exploring the development potential of rural tourism in poor areas, developing rural tourism in accordance with local conditions, and promoting the integrated development of rural tourism and three industries, effectively Drive and promote the masses to get rid of poverty and become rich.

The relevant person in charge of the Provincial Tourism Commission introduced that while incorporating rural tourism into the province’s tourism plan, the local tourist arrival rate will be increased by integrating rural tourism resources in poor areas into high-quality tourism routes. And use this to build a rural tourism brand, improve labor productivity in poor areas, and even use it to deeply develop local tourism resources and build large-scale rural tourist attractions.

You can indeed make a fortune.