What should I know if I want to know about the hardware foreign trade market in South America?

First, the languages of South America.

South Americans are very casual. Generally, when chatting with chat tools, there are many misspelled words and the grammar is not smooth. However, typing and chatting with South Americans is better than telephone, because influenced by their mother tongue, South Americans generally speak English like Latin.

In addition, it is necessary to use Spanish and Portuguese to send emails to customers, especially when sending letters, the probability of getting a reply is often much higher than that of English.

Second, the personality characteristics of South Americans

If there is one word to sum up the character of South Americans, it is "unrestrained". "Bold and unrestrained" makes South Americans generally inefficient. In their view, being late for an appointment or breaking an appointment is not a big deal. So if you want to do business with South Americans, patience is very important. Don't think that if they don't reply to the email for a few days, they will think that there is nothing. In fact, they are likely to bump into their own holidays (there are many holidays in South America).

When negotiating with South Americans, we should leave enough time for the long negotiation process and leave enough room for the initial bid. Because South Americans are generally good at bargaining, we should be patient. South Americans are not as rigid as some Europeans, and are willing to make friends with you and talk about things other than business.

Understanding South American culture, percussion, dance and football will be very helpful for you to cooperate with South Americans.

3. Brazil and Chile (China's two largest trading partners in South America)

When it comes to the South American market, you will definitely think of Brazil first. As the largest country in South America, Brazil's product demand is really second to none. Especially in recent years, we should focus on Brazil, because both the 20 14 World Cup and the 20 16 Olympic Games were held in Brazil. In a short time, Brazil still has a great demand for hotel supplies, security products and textile products.

Apart from Brazil, Chile is another friendly partner of China in South America. Its land area is small, but its narrow coastline has created a Chile with relatively scarce resources but extremely developed port trade. There are few large-scale imports in Chile, mainly small enterprises, even family businesses, but as long as they are registered in the local area for more than one year.

Four. South American market risk rating