Will the US group take-out red envelope merchants lose money?

Meituan takeaway red envelope merchants will not lose money.

If the store holds membership activities, the 7 yuan red envelope will be deducted, and the store will bear 4 yuan and the platform will bear 3 yuan. If the store does not provide membership activities, the 5 yuan red envelope will be borne by Meituan itself. However, for the members of the 15 block, the platform lost 15, which also increased user stickiness.

When there is a full discount, the store basically does not make money.

When the discount is completely reduced, the profit of the merchant is very small, as small as almost zero. The operation mode of full reduction is that the merchant originally wanted to sell the single product of 10 yuan, so he had to raise the price to 16, and then do activities such as 20 reduction 10 according to the activities of the platform, that is, 16 * 2 = 32- 10.

In fact, consumers didn't save money, because the competition was fierce, and businesses didn't intend to sell it that high. Then the winning rate of Meituan before the discount is 18%, that is, whether the merchant's gross profit or net profit is its net profit, 32 * 18% = 5.76 yuan is the delivery fee paid to Meituan and the rider, that is, 22-5.76-3 =