American visual communication complete course catalogue

foreword

Chapter 1 Visual Communication

The Power and Magic of Graphic Communication

Brief introduction of visual communication

Vision: the role of light in visual physiology

Communication mode: communication steps

Principle of visual communication

Graphic design practice

The second chapter is from cave murals to post-modernism.

Today's visual communication: connected with the blood of history

Design and Visual Language in Different Historical Periods

Graphic design practice

Chapter III Font Basis

Chapter IV Creative Font Design

Chapter 5 Design: Formation of Media Structure

Chapter 6 Color: Echo of Light

Chapter VII Illustration Art

Chapter 8 Photography-The Charm of Light and Shadow

Chapter IX Printing, Paper Making and Manufacturing

Chapter 10 Public Relations Planning

Chapter IV Introduction of XI Enterprise

Chapter 12 Identification System and Its Related Design

Chapter XIII Advertising Design

Chapter XIV Design and Redesign of Magazines

Chapter 15 Summary, brief history and analysis of newspaper design

Chapter 16 News Communication: The Design and Redesign of Newspapers

Chapter 17 New Media: Internet, websites, interactive media, animation and multimedia.