Fashionable Simple Illustrations-What are the common styles of illustrations?

The hottest and most eye-catching fashion illustrations are here!

Works by popular fashion illustrator Helen Downie

As a veteran visual communication medium, fashion illustration has not only continued to develop in the new era, but has also spawned many new forms of expression with different styles. How many of the most popular and eye-catching fashion illustrators and their works do you know?

The Golden Age of Fashion Illustration

In the early days, fashion illustrations and fashion magazines worked hard Cooperation helped it enter a heyday. At that time, magazines almost without exception needed to use illustrations to illustrate everything from the cover to the inside pages. Readers at that time received information about fashion, art, taste, etc. from exquisite illustrations. It can be said that fashion magazines and fashion illustrations at that time were in a mutually beneficial relationship.

Harper's Bazaar magazine cover

The collision of fashion illustrations and fashion brands

In the digital age, photography has become the main source of visual communication for magazines and publications. Although the era of magazines with fashion illustrations as the main promotional media has ended, the fashion illustration industry has not fallen asleep, but has continued to develop and evolve in new directions.

Collaboration between fashion illustrations and fashion brands is the most successful new path discovered at the moment. As the most topical brand nowadays, Gucci often searches for some popular illustrators on social media for cooperation.

The following colorful and poetic works are created by illustrator Helen Downie. It is worth mentioning that this extremely professional illustrator is actually a housewife without a professional background. Her legendary experience and her paintings became popular on the Internet at the same time. In addition, her painting style is surprisingly similar to the new aesthetic concept advocated by Gucci, so the brand's creative director fell in love with her work at a glance and launched a series of in-depth cooperation.

Helen Downie’s works

Although she is a mother, her unrestrained works always reveal a little girlish innocence. Especially the pairs of innocent big eyes in the characters in the painting are strange and full of childishness.

Helen Downie's work

However, this is not the first time Gucci has cooperated with fashion illustrators. Earlier, the brand also invited another illustrator Alex Merry to launch a more "artistic" collaboration.

From New York to London, Milan to Shanghai, cities with art walls have been occupied almost overnight by Alex’s creative fashion illustrations. It is rare for such a giant fashion illustration to be presented in this way, so when the picture of the art wall was released, it immediately caused a commotion on the Internet.

Works by Alex Merry

In addition, Gucci will also produce and sell products from the illustrations, so that all interested consumers can find and own these products. They turn these fantastic ideal products into reality. On the other hand, viewers can see from these romantic-style fashion illustrations that the style of fashion illustration is no longer single.

Works by Alex Merry

When it comes to cross-border cooperation between fashion illustrations and brands, Prada has to be mentioned. At the 2018 men's spring and summer series show, the brand invited illustrator James Jean for a second collaboration, which shows the popularity of his works.

Works of James Jean and Oliver Schrauwen

This time, James Jean and Belgian graffiti artist Oliver Schrauwen teamed up to create illustrations of the show space. Viewers of the show look at these picturesque works as if they are looking at pages of lively and interesting comic strips.

At the same time, the author also specially produced an illustrated promotional video of the same style for Prada. James's cool illustration style, combined with Prada's futuristic fashion style, complement each other.

Works of James Jean

In the same year, at Prada’s women’s wear show, the brand also chose to join forces with fashion illustrators. This collaboration invited eight female illustrators: Stellar Leuna, Trina Robbins, Brigid Elva, Joelle Jones, Giuliana Maldini, Natsume Ono, Emma Ríos and Fiona Staples.

In addition to jointly creating the wall works in the show space, they also perfectly integrated their illustration works into the new season's fashion series. Their comic-style works not only inject vitality into fashion, but also increase the possibility of stylization of fashion illustration works.

Today, fashion illustrations no longer follow the rules. As long as you are willing to put pen to paper, everyone can create their own illustrations.

Grace Coddington's works

Pioneering fashion illustrations

In addition to cross-border cooperation with fashion brands, there are also some professional fashion illustrators who insist on independent creation.

While mastering the basic techniques of illustration, they extended and explored the painting forms of fashion illustrations and figured out their own style.

Pioneering fashion illustrator Velwyn Yossy has created a series of unique works. It can be seen from the smooth and neat lines of the characters in his works and the exaggerated but still appropriate overall proportions that he has always pursued the aesthetic concept of modernism.

Velwyn Yossy's works

Another rising star fashion illustrator, Ernesto Artillo, has extended fashion illustrations to a more abstract direction. His unique visual expression technique breaks the public's traditional understanding of fashion illustration forms.

Some of his recent surrealist works combine dynamic and still, virtual and real things, and use hand-drawing and collage to infinitely amplify the visual impact of illustrations, giving them a mainly static style. The fashion illustration has a bit of momentum.

Ernesto Artillo's works

Not only are his creative works still published in major magazines for a long time, but they are also often exhibited around the world. Ernesto Artillo said: "I hope to feel relaxed and excited when I see my works. It is the same in daily life. I will look for the balance and how to break the existing state."

Works by Ernesto Artillo

Even though the golden age of fashion illustration has passed, it is undeniable that fashion illustration still occupies a place in the fashion field and is full of high artistic value.

Fashion illustration is one of the few industries that can perfectly combine business and art, and the continuous emergence of popular illustration works has increased the possibility of fashion illustration continuing to move forward.

JamesJean’s dynamic fashion illustrations

After understanding these most popular and eye-catching fashion illustrations, everyone can pick up the pen and try to explore new paths in fashion illustration. The next popular fried chicken may be you.

Wonderful review:

[Editor, text/Chen Zhuo] What are the common picture styles of illustrations

1. Fashion style illustrations

Whether it is Japanese or European and American, generally they do not choose particularly bright colors, but mostly fresh and elegant colors, especially colors common in nature and daily life. Because this type of color is more durable, you will not feel aesthetic fatigue even if you stare at it. We also need to pay attention to this when processing such paintings

2. Humorous style illustrations

It is more common to use exaggerated techniques, which is very common in European and American styles. . The choice of colors is also quite exaggerated, making people laugh at a glance -

Of course, there are also many excellent funny and humorous illustrations in the Japanese two-dimensional style, which generally tend to be more cute and Q. The characters in the version, especially the chubby face and round eyes are its iconic features -

3. Aesthetic style illustrations

This is the kind of picture that is quiet and peaceful For students who are accustomed to big scenes of fierce confrontation, if you occasionally watch some such works, you will feel that your whole body and mind have calmed down.

In terms of color, generally speaking, they are based on bias. Neutral and cold main colors are the most common. The characters generally do not have too intense movements. Sometimes the characters are even abandoned in order to create a quiet atmosphere. Of course, in order to avoid the picture being too dull, some dynamic effects are occasionally added. Elements break up the picture

The rain in the picture has this feeling of "movement in silence" -

The shooting stars in the distance are not too conspicuous, which also increases the visibility of the picture. Look at sex -

4. Realistic illustration

Should it be the most common style? Just draw whatever it is, and express clearly what needs to be expressed most. , need I say more?

5. Q version style illustrations

Everyone is really familiar with Q version, right? Product packaging, page design, game characters. ..Whether it is two-dimensional or European and American, various big-headed doll-like shapes will never go out of style. That either naive or innocent expression can really make people melt——

6. Mechanical Technology Illustrations

The heavy steel and gears remain motionless The architecture, as well as the designed inner cuts...these are frequent visitors in the mechanical and technological style. Different from the fresh products we are exposed to, mechanical technology does not have so many fancy colors, usually three or four colors are enough. Some even use black and white to solve the problem

Designers like this simply use black and white to solve the problem.

But the effect is amazing -

The colors are not rich, but the solemn and majestic momentum is at least very successfully expressed -

There are many in the Japanese style This kind of painter, paired with the young lady, creates a "cute contrast". Anyone who has played "Girls Frontline" recently should be familiar with this painter, right?

7. Decorative style illustrations

Most of them are mainly decorative content, paying more attention to the processing of lines, and are more flexible in color matching, including those that are more elegant

and those that are more eye-catching—

8. Image synthesis style illustration

In our tutorial a while ago, we once told you that many commercial projects usually take one month, such a short time , it is impossible to give you a long time to describe some details in detail. At this time, pasting materials is a very effective method. We also have a saying called "half P and half painting".

In many conceptual designs, this method is also frequently used, especially sometimes when designers want to determine whether it is appropriate to add trees or buildings to a certain place, but it is too time-consuming to draw it directly. time, just take it directly from the photo at this time

In addition to concept designers, there are now many two-dimensional painters who also use this method, such as the following illustration of a young lady - how to draw an illustration Simple and beautiful

The ways to make illustrations simple and beautiful are as follows:

1. Color matching

First, choose three colors you like. Illustrations that keep the color palette to three colors without clutter and leave a stylish impression. This time, the explanation will be based on the commonly used three colors of red, blue, and yellow, which are easy to understand and easy to understand. These three colors can basically be expressed by changing the chroma and brightness, so when you are confused about the color selection method, it is better to choose the three colors of red, blue, and yellow. When choosing colors, any color will do if the balance is good.

From here, decide on the two main colors. Depending on the two colors chosen, the image of the illustration changes. Consider and choose what image you want to convey with your illustration.

2. Lines

Be aware of vertical, horizontal and diagonal lines. Combine vertical, horizontal, and diagonal lines to form an illustration. Depending on which line is the most, the impression of the illustration will change, which is a very important point.

3. Theme

The theme chosen by the teacher should be based on the phenomena that can be observed in children's daily life and based on children's memory and representation. Under the specific conditions of the teacher's proposition, children can quickly associate images and integrate them with the images in memory. After processing and transformation, they can form pictures with rich content and unique conception. Teachers should intervene less when instructing children to paint theme paintings, and encourage them to express what they see, hear, and think according to their own wishes, thereby stimulating children's imagination and creativity.