Traditional Culture Encyclopedia - Photography major - How to investigate the entrepreneurial market?

How to investigate the entrepreneurial market?

1, personal access method

The respondents here are mostly unrelated individuals. Ask questions or talk freely according to the pre-drawn inquiry form or survey outline. Investigation methods can be used to go out, please come in or hold a meeting to conduct one or more investigations.

2. Group access method

For example, organize user visiting groups of design, technology, intelligence, quality, equipment and sales staff. This survey method can obtain all-round information and the effect is better.

3. Telephone access method

It is a method for investigators to ask and collect information from the respondents by telephone after full preparation. The main advantages are that the data collection speed is fast and the cost is the lowest, and the query can be initiated according to the questionnaire prepared in advance, which is convenient for unified data processing.

4. Letter access method

The advantage of this method is that the scope of investigation is wide, and all places that postal services can reach can be included in the scope of investigation. Respondents will have plenty of time to answer, the survey cost is low, and the survey data is more real and reliable.

5. Observation and investigation method.

For example, you can observe and investigate the surrounding passenger flow, observe the passenger flow per unit time at the store site, and calculate according to the measured data; Information of similar businesses can be obtained directly or indirectly through inquiry and investigation, which can be used as a direct reference.