How to make money from the media? Which platform is better?

If you want to make money from the media, you must first make clear your own advantages and choose your own interests, and at the same time you need to have five abilities. As for the platform, I personally suggest to choose headlines, because headlines are incomparable to other media platforms in terms of content form and realization method.

First, thinking before starting from the media

1. Insist

Being self-media is a long-term process, and many creators don't have much income in the early stage. So, first of all, ask yourself if you are ready to persist for at least 3 months or even longer.

2. What are your strengths?

From the early stage of the media, we mainly get revenue through advertising sharing of graphic videos (question and answer, micro-headlines, live broadcast, e-commerce delivery, etc.). These are all profitable after accumulating a certain number of fans or unlocking the corresponding permissions). Therefore, if you are good at writing, then focus on graphics and text; If you are good at video shooting and editing, focus on video. Suppose you are not good at either, but you still want to be a self-media. Personally, I suggest that you can choose video, because some shooting skills and editing skills can be learned (I am a zero-based student myself).

Step 3: Choose your field of interest.

The choice of interest field is very important, that is, to choose your content direction from the media, you can choose from the following two angles:

1). What is your occupation? You choose. As a teacher, you can choose the field of education; As a doctor, you can choose the health field; As farmers, you can choose the fields of agriculture, rural areas and farmers; As a designer, you can choose the design field.

2) Choose what you are good at. If you don't find something suitable for you in these fields given by the media platform, start with your hobbies. For example, if you are good at cooking, you can choose the food field; You are good at all kinds of computer software, computer maintenance and so on, and you can choose the field of science and technology; You are good at photography, and you can choose the field of photography. What needs special attention is that when you choose a field like this, you must have some research and achievements in it, so that you can show some opinions and information in your self-media creation and continue to output some high-quality content.

2. Do a good job in the media.

1. Understand the media industry: Understand the current situation and future development trend of the media, and at least do some homework on the media in recent years.

2. Understand the rules of the platform: for example, how to open up graphic originality, video originality, micro-headline income, question and answer income, how to add V, platform recommendation mechanism, how to open columns and so on.

3. Creative ability: not only be original, but also clearly convey your own views and opinions in your own content; Must have the ability to continuously create and output content.

4. Operational ability: know how to operate your own self-media account and establish and strengthen personnel; Enhance the stickiness of vermicelli; Learn to create explosive content; Use background revenue data and fan data to analyze their own advantages and disadvantages and improve them.

5. Liquidity: Find out the most suitable liquidation method on the basis of understanding various liquidation methods of the platform. Current ways of realizing cash (taking headlines as an example) include:

Basic realization: advertising sharing and Qingyun plan.

Content realization: fan rewards, paid circles, paid columns, paid questions and answers, paid live broadcasts, etc.

E-commerce with goods: micro-headlines, questions and answers, pictures and texts, and videos with goods; Headline shop; Live e-commerce and so on.

To sum up, before you want to be a self-media, you might as well consider the first big problem I mentioned, think clearly about your own advantages and interests, and create while learning. We can learn and accumulate experience slowly in the process of creation by doing these five abilities that we need from the media.

I hope my answer can help you.