Traditional Culture Encyclopedia - Photography major - How to optimize the wedding photography website?

How to optimize the wedding photography website?

Website optimization, technical aspects are very simple work, the key is that website content and off-site reverse links need to invest a lot of energy to do. It's not without industry requirements. Take the website content as an example. It's impossible not to know the industry. You should always browse and pay attention to the relevant network platforms of the industry and publish articles to do it.

Aite network marketing is a company that provides integrated network marketing for wedding photography industry. Website optimization generally starts from three aspects:

1, technical optimization

Website navigation optimization root directory optimization page classification annotation page title optimization

Adjustment of keyword density and position of "losing weight" on static website

(Through the reasonable collocation of page elements, optimize the overall structure of the website, use static pages as much as possible, use less dynamic pages with parameters, reduce unnecessary script programs, standardize website navigation and internal links, improve the friendliness of search engines to the website, and ensure that search engines can grab website pages. )

2. In-station update

The final ranking effect needs the cooperation of website content, and the article should highlight keywords; The more frequently the website is updated, the more frequently the search engine spiders crawl. The more compact the theme of the page, the better the search engine ranks it. The article should be cut into pieces and divided into several articles with closer themes and more appropriate length to avoid duplication. Deliberately doing some export links will improve the ranking of websites in search engines.

3. Off-site links

The anchor text of the external link, the correlation between the content of the external link page and keywords, the theme of the external link page, the link popularity of the external link page in the website community with related topics, the creation and update time of the external link, and the PR value of the external link website.

You can get a general understanding! !