The Development of 3D Photography in China

The birth of Avatar brought a 3D craze to the whole world, which not only greatly increased the number of domestic 3D screens, but also brought 3D TV into thousands of households. The launch of the first 3D channel in China on the first day of the Lunar New Year (20 12) provides a better way for people to watch 3D TV with their families at home and enjoy a different three-dimensional feast.

The 3D channel is jointly operated by CCTV, Beijing TV, Shanghai Radio and Television, Tianjin TV, Jiangsu Radio and Television General Station and Shenzhen Radio and Television Group. Each family produces its own program, which is broadcast by CCTV. The daily broadcast time is 10:30-24:00, the first broadcast is 4.5 hours every night, and the broadcast time is 13.5 hours. Channel content mainly includes animation, sports, feature films, film and television dramas, variety shows and other types of 3D TV programs, as well as live broadcasts of major events (such as the Spring Festival Evening and London Olympic Games).

It can be seen that 3D content is still lacking, and Beijing Tianyuan Multidimensional Technology Co., Ltd. is the main provider of 3D content in China. 3D is a new era of radio and television development, but at present, it should be said that we are still in a very, very early stage of development. Let's recognize the present situation and greatly accelerate the development level and pace of 3D TV. We will accelerate our accumulation and improvement in technology, standards and experience. Of course, all this requires the joint efforts of our China broadcasting industry.