Classification of advertising photography

Advertising photography can be classified according to its application fields and uses. The following are some common classifications of advertising photography:

1.** Product advertising photography * *:

Product advertising photography is photography that highlights the characteristics of goods, and is usually used in e-commerce platforms, advertising brochures and so on. The goal is to stimulate the purchase desire of potential customers through attractive images.

2.** Portrait photography of commercial advertisements * *:

Portrait photography of commercial advertisements usually includes shooting people and models to show the usage scenes of products or services. This form of photography emphasizes emotions and stories, making it easier for the audience to sing.

3.** Food advertising photography * *:

Food advertising photography aims to show food through exquisite pictures and unique visual effects to attract consumers' appetite. This kind of photography is usually used in restaurants, food packaging, advertisements and so on.

4.** Tourism and real estate advertising photography * *:

Tourism and real estate advertising photography is used to show tourist destinations, hotels, real estate, etc. And attract tourists or potential buyers through beautiful scenery and architecture.

5.** Automobile advertising photography * *:

Automobile advertising photography aims to highlight the appearance, performance and characteristics of automobiles. This kind of photography is usually used in automobile promotion, automobile exhibition and automobile brand advertisement.

6.** Fashion advertising photography * *:

Fashion advertising photography takes fashion products, clothing and accessories as the theme, and displays the brand's fashion image through creative composition and unique shooting style.

7.** Medical health advertising photography * *:

Medical and health advertising photography is used to display medical services, medical devices, medicines, etc. To establish the brand's trust in the medical field.

8.** Social advertising photography * *:

Social advertising photography aims to convey social responsibility and positive values, and is usually used in public service advertisements, environmental protection propaganda, charitable organizations and so on.

Each type of advertising photography has its own unique requirements and skills, and photographers need to choose the appropriate shooting skills and styles according to the specific situation.

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