Traditional Culture Encyclopedia - Photography major - How can publicity attract people without causing others to dislike it?
How can publicity attract people without causing others to dislike it?
A. What the target users pay attention to is like taking a few beautiful selfies occasionally. Most people are not very disgusted, but they will think you are real. No matter what we send, you need to make a statistic and give you praise and comments, mostly to give you more praise and comments, so as to get the content that your target users pay attention to.
B. What are the pain points of users? If there are several types of users in your address book, then we can write several soft articles. For example, if you are a WeChat merchant, you just need to point out his troubles, but if their team can't solve them, others will be interested in you. If an office worker starts a business and wants to give up WeChat business, but you can provide him with articles on how to balance work and WeChat business, then people who are troubled by this will naturally be interested in you and pay attention to you.
C. what is the ideal state of the target user? You only pay attention to people you want to pay attention to. Does your circle of friends present the ideal state that users want? If it is not up to standard, you should be clear about the above two points, so as to achieve the desired effect.
2. Arouse the curiosity of others
We can use our own success stories to arouse others' curiosity, and then you can attract his attention. With the successful case display, others will be curious about how you did it. I wonder if I can be as successful as you if I learn from you. Will you achieve a different self?
I want to know what you are doing.
After you successfully arouse the curiosity of others, you will pay attention to you from time to time because of this curiosity. You will unconsciously look at your head, see what you are doing, and see if there is anything he can learn from what you are sending now.
4. Be attracted by what you do
When making friends, you should be easy to understand, let others see what you are doing, and then you will have a sense of trust. Naturally, you will not be disgusted with what you have done and will pay special attention to you.
5. Identify with what you are doing.
With previous curiosity, know what you are doing and pay attention to what you are doing, that is, the other party recognizes that what you are doing now is reliable. And you have always given support and encouragement, so as to appreciate your work more and become your potential user or potential agent.
Step 6 Buy or recommend
After your product or service is purchased by customers, if your friends around you need it, they will think of you for the first time because of their trust in you and are willing to recommend your relatives and friends to you. In fact, he is using his reputation to guarantee you and keep your business flowing.
We all know that there is such a circle of friends, even step 1 has no chance to attract others' attention, because most of his friends have hidden him, and even if his circle of friends has been brushed for three times, it is still a product, even if the circle of friends begins to change, others will not see it, so in addition to changing the circle of friends, we must activate our friends, so as to truly sell goods alone.
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