The specific story of the Xiao Zhan 227 incident?

The incident happened as follows:

On February 24, 2020, a writer published a fan article "Falling" on the A03 website, which positioned Xiao Zhan as having a gender. A hair salon girl with cognitive impairment illustrated a portrait of Xiao Zhan in women's clothing, which triggered strong resistance from Xiao Zhan's only fans.

From the afternoon of February 26, the incident began to spread. Some people began to post remarks on social platforms to defend Xiao Zhan’s image, which aroused the anger of the fans, and organized and continued complaints and reports, which eventually led to The author of "The Fall" abandoned his account and his work was removed from the shelves. Lofter, another largest fan community in China, has also become a place for Xiao Zhan fans to report and attack. Many authors on the platform have been attacked.

On February 27th, passerby fans began to join in, saying that Xiao Zhan’s fans’ behavior was too irrational and their words were excessive, which seriously affected the harmony of the Internet. Passersby from major fandoms also began to join the battle. While Xiao Zhan's fans defended their idol and fought back fiercely, attracting more and more passers-by to join this online melee.

On February 29, A03 was blocked, which suddenly left the confrontation between the two sides with no chance of maneuvering. The incident exploded, and fan fiction creators and readers began to boycott all brands endorsed by Xiao Zhan. I suddenly became a public enemy on the Internet. Regardless of the movies and TV series that Xiao Zhan has starred in or guest-starred in, they have been maliciously affected by boycotts or negative reviews. Xiao Zhan's personal image and group have been subject to more and more widespread and serious adverse effects. More passers-by and netizens also joined the melee.

Extended information:

This incident started during the special period of the domestic epidemic. Due to the epidemic, ordinary people have reduced travel and normal activities, and have accumulated a lot of anxiety and irritable mood swings. Released everywhere, and the confrontation with Xiao Zhan's only fans on the Internet, the superposition of anger fermented and exploded.

The Xiao Zhan incident was caused by the pornographic mentality of only fans, which inspired the resistance and boredom of the general public. The accumulation of public sentiment during the special period of the epidemic was ignited, and it evoked the reality that fans can easily make money by praising celebrities. The accumulated emotions and mixed effects eventually allowed the event to ferment and expand. Xiao Zhan is not only the representative image of Wei fans, but also the target of the public's boredom and anger. Therefore, Xiao Zhan's image will inevitably collapse, and the relevant business interest chains will inevitably be broken and damaged.