Traditional Culture Encyclopedia - Photography major - Cross-disciplinary application for graduate students majoring in radio and television art in China Communication University.

Cross-disciplinary application for graduate students majoring in radio and television art in China Communication University.

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Radio and Television Art Major (050407)

Professional profile

1. Theoretical direction of TV art

Television art is a brand-new art form born with the rapid development of electronic technology in the 20th century. Some people call it "the ninth goddess of art". Therefore, through in-depth study and discussion in the field of TV art, graduate students in this direction can deeply understand the history of the emergence and development of TV art, understand the important categories and creative laws of TV art, and the important development trend of TV art in the future, and then master the language system, thinking mode and unique aesthetic characteristics of TV art.

In terms of research methods, this major focuses on the observation and interpretation of classic and representative works, so as to master a large number of image research materials, conduct special academic research and discussion on the basis of previous academic research results, and learn and master the methods and laws of engaging in scientific research on this basis; Through the writing practice of academic papers, we can improve the ability and level of academic research, so as to have new theoretical development and new academic achievements in the field of academic research of TV art.

Master students trained in this field can apply their theoretical research results to the practice of TV art creation, become high-level TV art talents under the situation of combining theory with practice, and promote the rapid development of TV art in China.

2. TV planning direction

The main contents of this study include: media planning principle, program planning, column planning, channel packaging, media criticism, popular culture and media research.

With the in-depth development of TV industrialization and marketization and the increasingly fierce competition in the media industry, the importance of planning in the TV industry has become increasingly prominent. On the basis of scientific analysis and demonstration, TV planning is to enhance the competitive strength of programs, columns and channels, and comprehensively consider many factors such as channel positioning, column positioning and audience positioning to carry out macro-strategy and micro-strategy of program production and program creation. TV planning is an important link in the creation of contemporary TV programs. At present, it has evolved from the early individual behavior of directors or producers to the conscious group wisdom effect. All the well-known TV brand columns and programs in China are the crystallization of collective wisdom, and TV planners have become an indispensable part of the reality and future of the media industry. As a rising sunrise industry, TV planning has its own theoretical system and regular methods, which is very important to the development of TV industry.

This direction mainly adopts the method of combining theory with practice. While studying planning theory, students participate in certain practical creation to improve their actual combat ability.

This direction trains senior TV planners with profound humanistic spirit and artistic attainments and professional knowledge and skills in program creation.

3. The direction of radio and television literature and art

This direction mainly studies the important art form of radio and television media-radio and television literature and art.

This direction takes the development history of radio and television literature and art as a clue, takes literary festivals, literary columns, literary channels and other program forms as the object, deeply studies its creative characteristics, creative laws, creative styles and creative trends, and gradually establishes a perfect theoretical system of radio and television literature and art. Radio and television literature and art is a research field with rich content and various forms, which can reflect the most advanced aesthetic thoughts, artistic concepts and ways of thinking in the contemporary era. Therefore, the study of it not only needs qualitative analysis of relevant theories, but also needs new theoretical development and construction according to its ever-changing new situation. The study of radio and television literature theory has the distinct characteristics of close combination and mutual promotion between theory and social practice. Therefore, it is necessary to pay special attention to the research field of applied theory.

The training goal of this direction is: senior professionals who can not only engage in the theoretical research of radio and television literature and art, but also engage in high-level program planning and artistic creation.

4. TV drama creation and theoretical orientation

This direction is a practical subject, focusing on the research of TV drama creation theory.

This direction will take creative practice and theoretical study as two legs, and take the basic theories of literature, philosophy, aesthetics and psychology as the guidance to cultivate students' comprehensive artistic accomplishment and aesthetic ability, and at the same time pay more attention to the improvement of students' creative practice ability. Actively cooperate with domestic film and television production units, introduce a large number of practical courses in TV drama creation in teaching, provide practical opportunities in various forms, and bring the experience and theory of TV drama production to teaching in time. At the same time, the research in this direction has laid a good foundation for establishing a high-level and brand-new theoretical system of TV drama art with China characteristics. Based on theoretical research, creative practice as a means, and serving the film and television production industry as the ultimate goal.

The graduate students trained in this direction have considerable creative practice ability and certain theoretical accomplishment: they can engage in the creation, dissemination and management practice of TV drama art, and they can also be competent in the research and teaching of TV drama art.

5. TV Art and Technology Direction

This direction is a practical subject, with special emphasis on the research of the theory and creation of TV art and technology.

The direction of TV art and technology is based on TV art theory, with TV technology (especially photography technology) as a means, focusing on and discussing the interactive relationship between TV art and technology, the relationship between new TV digital technology and new creative ideas, the research of TV picture language composition and picture modeling concept, TV picture art and aesthetics, TV photography creation theory and practice, digital TV program production, etc. Special attention is paid to the new ideas and concepts of TV art, the aesthetic functions of photography and pictures, the historical evolution of image digitalization and the research of media functions. ?

Television art is an art form armed with high technology. Without TV technology, there would be no TV art, so people who engage in art should understand technology, and people who engage in technology should also understand art. Only this kind of "compound" talent can truly adapt to and promote the trend and development of TV art today.

Through theoretical study and practical ability training, students in this direction will have a good quality of compound talents, be able to analyze, examine and control TV art creation from a higher level, and become senior professionals who can not only engage in theoretical research and teaching of TV art, but also engage in TV picture art creation and TV program planning and production.

6. recording arts's guidance

"recording arts's creation and theoretical research" is a comprehensive subject direction, involving radio and television art, film science, musicology, drama and opera science and related projects, and it is the direction of postgraduate training with the integration of art and technology.

This major focuses on the influence of the development of film and television sound technology on the creation and production of film and television sound art, and studies the creation theory and production skills of film and television sound. This paper mainly introduces the theory of film and television sound art, the interactive relationship between film and television technology and art in the field of sound creation and production, the present situation and development of sound creation, the pickup technology of two-channel and surround sound, and the sound production skills of various film and television programs. "Radio and TV Art" is one of the key disciplines of Communication University of China, focusing on the art of combining sound and pictures. This research direction, which focuses on the research of sound art creation, is undoubtedly indispensable in the discipline system of "radio and television art" and its academic status is light.

This direction trains senior professionals engaged in sound art research and recording arts's creation.

7. The artistic orientation of radio and television language

Radio and TV language art is a research direction specialized in the theory and practice of audio language communication art in radio and TV art, and its research objects include not only the broadcasting art and program hosting art of communication discipline, but also the audience's listening, viewing psychology and aesthetic appreciation. The study of radio and television language art focuses on the aesthetics of language communication and the aesthetics of language communication acceptance, and takes China culture as the field to investigate the artistic characteristics and communication acceptance laws of radio and television language communication.

This research direction is interdisciplinary and needs to absorb and integrate the research results of linguistics and applied linguistics, journalism and communication, literature, psychology, sociology, logic, education and many other disciplines. Focusing on information dissemination, it studies the artistic law of expressing ideas with audio language and vividly expressing ideas, as well as the characteristics of broadcasting with rich sounds and feelings, harmonious sounds and pictures and pleasing TV.

The research results in this direction have a direct guiding role in the practice of radio and television language communication art, and will play a positive role in continuously improving the quality of radio and television language communication, producing more excellent programs, and improving the artistic creation level of the communication subject and the appreciation level of the audience.

Examination subjects:

Initial test:

① 10 1 politics

② Choose between 20 1 English, 202 Russian and 203 rd.

③7 17 Art Foundation of Radio and Television

④8 12 Comprehensive Examination [Art]

Re-inspection:

0 1 direction 952 TV culture and art theory;

Analysis of 953 TV works in 02 direction;

Analysis of 954 TV literature works in 03 direction;

Analysis of 955 film and television dramas in 04 direction;

Analysis of 956 film and television works in 05 direction;

06 direction 957 recorded program analysis and post-production;

07 Direction 958 Radio and Television Language Art

Preliminary reference book:

7 17

Fundamentals of Radio and Television Art ① A Literature Theory Course Tong Qingbing Higher Education

(2) Introduction to Peking University Art Peng Jixiang

③ TV Art Philosophy Miao Di Beijing Broadcasting Institute

(4) The History of TV Art Development in China Zhong Huang Zhe Jiang Literature and Art.

⑤ China Contemporary Radio and Television Literature and Art Zhang Fengzhu Beijing Broadcasting Institute

⑥ Gao Xin TV Art Collection (Volume 1-3) Gao Xin Beijing Broadcasting Institute

⑦ Philosophy of Film and Television Art Zhou Yueliang China Radio and Television Station.

8 13

Comprehensive examination [art] 1 Introduction to Art Wang Hongjian's Culture and Art.

(2) History of China Literature (I, II, III and IV) (only drama and drama) Yuan Xingpei Higher Education.

(3) History of Modern Literature in China (only need to watch drama) (optional) (optional)

(4) the history of European literature (only watching drama) Yang People's Literature.

⑤ China Contemporary Radio and Television Literature and Art Zhang Fengzhu Beijing Broadcasting Institute

⑥ History of Modern Music in China and People's Music in Wang Yuhe.

⑦ Elective course of Chinese and foreign art history.

⑧ Introduction to Film Art is an elective course.

955

TV Culture and Art Theory ① TV Art Gao Xin, Beijing Normal University

(2) "TV culture" Chen Mo Beijing Normal University.

③ TV Art Philosophy Miao Di Beijing Broadcasting Institute

④ The concept of TV: Selected works of Beijing Broadcasting Institute in Hu Zhifeng, Hu Zhifeng.

⑤ TV program types, Xu Fan Zhejiang University.

956

Analysis of TV Literary Works ① China TV and Modern Communication (2006/1-2006/12) (2007/1-2007//2).

957

Analysis of Film and Television Plays ① Story (USA) robert mckee China Film

(2) The basis of screenplay writing (America) Syd Field China films.

(3) "TV Narrative Discourse" Zhang Yuhua China Radio and Television Station

④ Appreciation of China's Excellent Film and Television Plays Liu, Beijing Broadcasting Institute.

958

Analysis of film and television works ① Photographic composition art Li Xingguo Peking Normal University

(2) The artistic realm of film and television photography: Liu Zhongguo Radio and Television.

959

Radio and TV Language Art ① Broadcasting Phonology Xu Heng Beijing Broadcasting Institute

② Basis of Broadcasting Creation: Zhang Song Beijing Broadcasting Institute.

(3) "China Broadcasting" Zhang Song Beijing Broadcasting Institute

④ General Theory of Broadcasting Language Zhang Song Beijing Broadcasting Institute

⑤ Theory of Language Communication Literature Zhang Song Beijing Broadcasting Institute

960

Analysis and Post-production of Recorded Programs ① A Brief History of Western Music Li Yinghua People's Music

(2) the basic course of harmony acoustics Xie Chenggong and others' music.

(3) Analysis of Form and Works Wu Zuqiang People's Music

(4) Recording Acoustics Linda China's film.

⑤ Basic Art Recording Wu Jianyang China Radio and Television

⑥ Stereo pickup technology Li Wei China Radio and Television

962

Analysis of TV Works ① China TV and Modern Communication (2006/ 1-2006/ 12).

(2007/ 1-2007/ 12)

Re-examination reference book:

Radio and television art 952

TV Culture and Art Theory ① TV Art Gao Xin, Beijing Normal University

(2) "TV culture" Chen Mo Beijing Normal University.

③ TV Art Philosophy Miao Di Beijing Broadcasting Institute

④ The concept of TV: Selected works of Beijing Broadcasting Institute in Hu Zhifeng, Hu Zhifeng.

⑤ TV program types, Xu Fan Zhejiang University.

953

Analysis of TV Works ① China TV and Modern Communication (2007/1-2007/12) (2008/1-2008/2).

954

Analysis of TV Literary Works ① China TV and Modern Communication (2007/1-2007/12) (2008/1-2008//2).

955

Analysis of Film and Television Plays ① Story (USA) robert mckee China Film

(2) The basis of screenplay writing (America) Syd Field China films.

(3) "Contemporary European and American Business Cards" hook Beijing Broadcasting Institute

④ Appreciation of China's Excellent Film and Television Plays Liu, Beijing Broadcasting Institute.

956

Analysis of film and television works ① Photographic composition art Li Xingguo Peking Normal University

(2) The artistic realm of film and television photography: Liu Zhongguo Radio and Television.

957

Analysis and Post-production of Recorded Programs ① A Brief History of Western Music Li Yinghua People's Music

(2) the basic course of harmony acoustics Xie Chenggong and others' music.

(3) Analysis of Form and Works Wu Zuqiang People's Music

(4) Recording Acoustics Linda China's film.

⑤ Basic Art Recording Wu Jianyang China Radio and Television

⑥ Stereo pickup technology Li Wei China Radio and Television

958

Radio and TV Language Art ① Broadcasting Phonology Xu Heng Beijing Broadcasting Institute

② Basis of Broadcasting Creation: Zhang Song Beijing Broadcasting Institute.

(3) "China Broadcasting" Zhang Song Beijing Broadcasting Institute

④ General Theory of Broadcasting Language Zhang Song Beijing Broadcasting Institute

⑤ Theory of Language Communication Literature Zhang Song Beijing Broadcasting Institute