Traditional Culture Encyclopedia - Photography major - What is Absolut Vodka?
What is Absolut Vodka?
Absolut Vodka is a world-renowned vodka brand. Although vodka originated in Russia (some say Poland), Absolut Vodka is produced in a country with a population of only 10,000. Ahus, a small town in southern Sweden. Over the years, Absolut Vodka has continued to interpret the brand's core values: purity, simplicity and perfection in creative, elegant and humorous ways.
Origin of the name:
The name Absolut Vodka not only takes into account the absolute perfection of the product, but also describes the origin of its brand. In 1879, Lars Olsson Smith used a new process to brew a new vodka called "Absolut Rent Branvin".
This process is still used by Absolut Vodka today. The specially selected winter wheat and pure well water ensure the excellent quality and unique taste of Absolut Vodka.
Extended information:
1. Brand introduction
Brand: Absolut Vodka
Country: Sweden
Year of creation: 1879
Product category: Vodka
Alcohol content: 40%
Net content: 700ML
Founder: Lars Olsson Smith
Company headquarters: Ahus, Sweden, a subsidiary of Swedish V&S (a small town in southern Sweden)
History: 400 years of brewing tradition
Chateau/Producer: Absolut Vodka
Raw Material: Water Winter Wheat
Grade: Top Vodka Brand
Origin Location: Sweden
Cultivation and brewing technology: continuous distillation method.
Flavor types: Since the 1980s, the Absolut Vodka family has continued to expand, and has successively added a variety of flavors such as pepper, lemon, blackcurrant, citrus, vanilla, cranberry, etc., while still maintaining the excellent quality of Absolut Vodka .
Award-winning honor: Absolut Vodka, the internationally renowned top spirits brand, ranks first among American luxury brands selected by the Forbes business magazine for its vodka photography.
Best enjoyment period: long term.
Pairing with food: suitable for matching with all kinds of Chinese dishes. Serve on its own or in cocktails.
Recommended storage conditions: constant temperature 12~18°C, relative humidity 60~70%, avoid light, shockproof, no odor.
2. History
Absolut Vodka was first introduced to the U.S. market in 1979 and is sold in 26 countries and regions, becoming the second largest vodka in the world. Liquor brand. Since its launch in 1979, Absolut has created brilliant sales results around the world. From the initial 10,000 cases (90,000 liters) to 8,100,000 cases (72,500,000 liters) in 2003.
Today, more than 500,000 bottles of Absolut Vodka are produced in Ahus every day, leave the factory and are shipped around the world. Absolut Vodka is made from winter wheat, whose firm grains give Absolut Vodka its premium, smooth character. Approximately 80,000 tons of winter wheat are used in the production of Absolut Vodka every year. More than 1 kilogram of winter wheat is used to produce one liter of Absolut vodka.
Vodka was born in Russia in the 14th century AD. The alcohol content is generally between 40 and 55 degrees. It is a low-alcohol spirit with extremely high purity. Today it has become one of the top ten famous wines in the world. Russians eat black caviar and drink vodka, which is a delicacy and wine with the utmost national customs. Therefore, in people’s minds, only Vodka made in Russia is authentic vodka.
A few days after the collapse of the former Soviet Union, Stolichnaya Vodka quickly published a full-page advertisement in the newspaper with the title: "We are more proud to be Russian than before." In the U.S. market, even many locally produced vodkas bear Russian names. Stolichnaya Vodka has seized on this "false" appearance and has always insisted on its positioning as "Made in Leningrad, Russia" in the US market, thus firmly occupying the leadership position.
Reference: Baidu Encyclopedia—Absolut Vodka
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