Traditional Culture Encyclopedia - Photography major - What are the main methods of advertising performance?
What are the main methods of advertising performance?
1 realism
Directly tell consumers the situation, characteristics and benefits of advertising products and services, and mobilize consumers to buy them.
2. Authority
Use authoritative moments and critical moments to advertise, or use celebrity images to advertise.
Step 3 show evidence
Through the actual performance, operation, use, taste and other ways to prove that the goods are of good quality and good efficacy.
4. Lyricism
Highlight the 3B principle, including feelings for animals or plants, feelings for children, and appreciation for handsome men and beautiful women.
Step 5 be humorous
Through rational inversion and harmonious expression, we can create interesting effects, arouse the interest of the audience and recognize the advertising intention.
Baidu encyclopedia-advertising creative expression
- Related articles
- How to improve the color saturation of photos when shooting?
- What about Qingdao Venture Network Co., Ltd.?
- Does anyone know what zodiac sign Sun Yat-sen was?
- Do you need a photographer for the wedding?
- Weibo night Bai Jingting incarnates yuppie childe. What other amazing shapes does he have?
- The Golden Horse Award was hit hard again. How did it get to such a state?
- What street does Loudi Lianshao Mining Bureau belong to?
- What's the route to Langya Mountain?
- Can Hengyang Library bring its own books?
- What are the supermodels in China?