Specialty Setting of Animation College of Zhejiang Media College

1, animation major (undergraduate, four years)

This major is a provincial key major, focusing on cultivating senior animation talents with artistic innovation and practical application ability to meet the needs of modern science and technology, culture and art development. In order to reflect the innovative and applied characteristics of this major and strengthen students' comprehensive innovation ability, the teaching adopts the talent training mode of combining theory with practice, classroom teaching with practice teaching, and the professional development is closely related to the construction of Zhejiang Province as a cultural province and Hangzhou as an animation capital.

In addition to basic courses, the main courses are: animation audio-visual language, animation motion law, animation shot design, original painting design, role modeling and scene design, animation concept design, stop-motion animation, FLASH animation, digital binding and capture, digital modeling, digital scene, interactive design, digital game art, animation post-synthesis, and animation creation practice.

2, animation major (diffuse illustration direction, undergraduate, four years)

This major is a provincial key major, with a solid professional foundation, wide knowledge and innovative spirit, which can meet the needs of the development of animation industry and possess the theoretical knowledge and skills needed for illustration creation. Innovative senior professionals who can engage in animation planning, design and production, and comic book publishing in pre-film and television design, game concept design, product design, mobile phone content supply, creativity and production positions of print media publishing institutions.

In addition to the basic courses, the main courses are: animation audio-visual language, formal composition language, dynamic modeling foundation, cartoon lens design, cartoon background design, cartoon character modeling, cartoon techniques, urban perspective, animation movement law, three-dimensional cartoon, animation drama, printing technology and layout design, illustration design and animation derivative product design.

3. Digital media art major (undergraduate, four years)

Digital media art major was established in 2003. 20 12 was awarded "China Authorized Certification Center" and "China Authorized Examination Center" by Foundry, an international high-end film and television synthesis software organization.

This major is an emerging art major facing the fields of film and television, advertising, network, etc., with "digital film and television stunts" and "digital film and television packaging" as the main teaching directions, and cultivating "compound artistic talents with solid artistic foundation, skilled computer design and production skills, and combining artistic innovation with practical application ability". This major has a team of teachers with strong professional ability and rich experience in film and television production. By making use of world-class professional laboratories and keeping close to the forefront of the industry, we have carried out professional teaching combining art and technology, and delivered a large number of senior professional artistic talents to major film and television production institutions, TV stations, newspapers and magazines, and network design institutions.

In addition to the basic courses, the main courses are: introduction to art, audio-visual language, photography and videography, computer three-dimensional animation, media design and creativity, advertising shooting and production, digital editing, digital color correction, virtual shooting and digital synthesis, digital film and television online packaging, film digital intermediate film (DI), digital film technology and comprehensive creation.