Do college students do the process of self-media?

nanny-level self-media process

blogger track

food blogger

● food tutorial ● daily food ● shop visit evaluation ● food sharing ● menu collection

Vlog blogger

● daily Vlog) Gourmet Vlog D home Vlog ● travel Vlog ● workplace Vlog

wear blogger

●OO TD● wear guide ● collocation scheme ● clothing evaluation ● commuting wear

beauty blogger

● beauty tutorial ● today's makeup ● celebrity imitation makeup ● good things sharing makeup artist

maternal and child blogger

● knowledge popularization ● parenting experience. Try to choose the track according to your own characteristics and hobbies. It is easier to stick to what you like or are good at. You should focus on the subdivision of a field, make differences and accumulate advantages in an era of serious homogenization.

People's personality+skills+differentiation = personal core competitiveness

Shooting equipment

It is recommended to shoot short videos with mobile phones first, and then shoot with tripod, stabilizer, wide-angle lens and other auxiliary equipment, and then gradually upgrade professional cameras when they reach a certain level. The device I use is iphone 11. First of all, we need to set up the video recording and video storage of the mobile phone.

Setting of video storage mode: If you want a higher video frequency, you must choose high efficiency. If you are shooting normally, it is enough to choose the best compatibility!

video recording settings: for the setting of video resolution and frame rate, it is recommended that you choose the resolution of 4k and 6fps: rate and frame rate, and it is better to test z personally.

It is suggested to match auxiliary tools to create good shooting conditions, and tripod is suggested to match the Yangtze River Delta frame+short tripod to better adjust the lens, and add a fill light to adjust the cold and warm light.

Scripting

① Clear up the shooting ideas, so as to solve the problem that novices will be in a hurry when they first start vlog, and avoid shooting some useless materials or running accounts.

② The script is like a shooting plan, which saves time and effort by shooting logically.

③ It is convenient for post-editing, and the story outline will be clear in post-editing.

● shooting scene: determine our shooting content, and determine the scene according to the content.

● screen content: it is to make the scene screen you want to express detailed and literal.

● Music: Add appropriate background music to increase the atmosphere and liveliness of the video.

● Scenes: It is a shooting skill, and vlog video will be more abundant if it is displayed with multiple scenes.

● lines: lines or subtitles of video images.

● duration: control the duration of a single lens and the whole lens.

● Mirror number: record the shooting sequence and assist in post-editing.

Hot keywords

* YYDS

Surprised

Today ... Wear

Advanced

Artifact

Must ...

I'm happy again. Reveal

What's the experience

? I can finally throw away XXX. My skin care routine

Unpacking

Never

From to 1

The ... relationship I experienced

You are not allowed not to know

Juejuezi

Some people don't know

Challenge ... < p P > You can also do this

Buying a house

Being asked countless times

Treasure

Anti-internal friction expert

Novice reading area

Evaluation

Being impressed by XX

Promise me

. XXX universal formula

If you have hands, you can

* How to hold the sense of atmosphere

The correct way to open XXX

Lazy people must

You can also do this

* Simple zero failure

My ... Experience

Dry rice Wang Zhongwang

Unlimited repurchase

. Many friends will lack language and don't know how to write when writing a copy, so they can directly quote these high-frequency words.

Use common sense

● Why do you want to operate short videos

① The user base is large

② The ability to get ahead is strong

③ Short videos have incomparable attraction compared with other media:

④ They are in line with the audience's acceptance and usage habits

● Factors of high-quality short videos

① Platform perspective: original works, high-quality content output, complete data in all aspects (end

③ the author's point of view: attract users' attention and create value.

● The release time of gold

Be clear about the peak hours of crowd activity, such as 7: -9: a.m., 12: -14: p.m. and 18: -1: p.m., and choose the appropriate time according to different types.

① Before going to work in the morning (6: -8: ): inspirational class, breakfast class, fitness class

② During lunch break (11: -14: ): drama class, vomit class, funny class

③ After work in the evening (18: -21: )