Traditional Culture Encyclopedia - Photography major - Lemon Huang photography

Lemon Huang photography

The color meaning of red is easy to attract attention, so it is widely used in various media. In addition to good visual effects, it is also used to convey the corporate image and spirit of vitality, positivity, enthusiasm, warmth and progress. In addition, red is often used as the color of warning, danger, prohibition, fire prevention and other signs. When people see red signs in some occasions or articles, they often don't have to read the contents carefully and understand the warnings. The color meanings of hearts, red bricks, red roses and red oranges are well known. Among the industrial safety colors, orange is a warning color, such as motorcycles, mountaineering clothes, backpacks, life jackets and so on. Because orange is very bright and dazzling, it sometimes gives people negative and vulgar meanings, which is especially easy to happen in the use of clothing. Therefore, when using orange, we should pay attention to the choice of matching colors and expressions in order to give full play to the bright, lively and tasteful characteristics of orange. The color meaning of fresh orange orange vermilion orange thick cheese yellow is very obvious. Among the industrial safety colors, orange is a warning color, which is often used to warn of danger or remind attention, such as yellow lights on traffic signs, large machinery for engineering, raincoats and rain boots for students, etc. The color meaning of rhubarb, lemon yellow, Liu Ding, yellow rice and yellow green in web design, and the meaning of freshness, ideal, hope and growth conveyed by green meets the needs of service industry and health care industry. In order to avoid eye fatigue when operating in factories, many working machines also use green, and in general medical institutions, space color planning often uses green, that is, marking medical supplies. The color meanings of big green, green, olive green, green, dark green and blue have rational and accurate meanings because of the calm characteristics of blue. In web design, most commodities or corporate images that emphasize technology and efficiency choose blue as the standard color and corporate color, such as computers, cars, photocopiers, photographic equipment and so on. In addition, blue also represents melancholy, which is influenced by western culture, and this meaning is also used in web design or emotional appeal of literary works. The color meaning of big blue, sky blue, water blue, dark blue and black In web design, black has noble, steady and scientific meaning. Most of the colors used in TV, sports cars, cameras, stereos, instruments and many other scientific and technological products are black. In other aspects, the solemn meaning of black is also often used in the space design of some special occasions. Most daily necessities and clothing designs use black to create a noble image, which is also an eternal popular main color. The color meaning of gray in web design, gray has a soft and elegant meaning, which belongs to the middle character and can be accepted by both men and women, so gray is also the main color that will always be popular. In many high-tech products, especially those related to metal materials, almost all use gray to convey the image of advanced technology. When using gray, most of them use different levels to change the combination or match other colors, so that it will not be too bland, but it will have a dull and rigid feeling. The color meanings of gray, blue, gray, dark gray and purple of the great squirrel have strong female characteristics, and the use of purple in web design is also quite limited. In addition to the product or corporate image related to women, other types of design are not often used as the main color. The color meaning of purple, deep purple and brown In the design of web pages, brown is usually used to express the texture of original materials, such as hemp, wood, bamboo chips and cork. Or convey the color and taste of some imported raw materials, such as coffee, tea and wheat. Or emphasize the image of a company or commodity in a classical and elegant style. Color Meaning of Brown Cocoa Malt Log Color White In web design, white has advanced and technological significance and usually needs to be used with other colors. Pure white will bring a cold and harsh feeling to others, so when using white, some other colors will be mixed, such as ivory white, beige white, milky white and apple white. In daily necessities and clothing, white is the main color that is always popular and can be matched with any color. Color and Life Before we know color, we must first establish an idea, that is, if we want to know color and know color, we must feel life with our heart and pay attention to the color in life, otherwise we will easily become color blind, just like other senses of the human body, color is just like our taste, but the same material produces different tastes because of using different seasonings. Success is delicious, failure is often difficult to swallow, while color is physically and psychologically difficult to swallow.