How to find a reliable outsourcing Taobao artist?

Online, you can go to Pig Bajie, Taobao's service market, 58 Tongcheng and other websites, and offline, you can find acquaintances or students from local art training institutions.

The key question is, what kind of Taobao artists are more reliable?

The picture below should be familiar to you, Khan-_-||

The artist is unreliable, and the fundamental problem is actually the boss's problem, because the artist really only retouches the picture, not including planning. If you want the other party to do planning, and you want the other party to do a master planning and page with high conversion rate, then prepare hundreds of thousands first, find a more comprehensive and advanced planning company, and be good at planning your category, which will be more reliable.

And the artists we usually look for at the price of 500- 1000 people are basically doing retouching.

So, who is going to do this?

The answer is: as the boss, you plan. Why?

First of all, answer a question: did you learn about the products and customers from the boss or an outsourcing artist?

In most cases, it should be the boss. You know better, right?

In this case, if an artist who doesn't know your product very well plans it, isn't it a bit difficult for others? Artists don't know about products and your customers. At this time, you can't blame him for applying the template, or the details page he made, like the manual, can't play its due role in promoting the transaction.

This is the first change that a boss should make in operational thinking, power and responsibility.

The correct way to find an artist is: as a boss, you should first make a framework according to the user's needs of the product, find good materials (you can even find a colleague who is similar to your product and does better as a template), and hand them all over to the artist. The next retouching is the professional work of the artist. The boss will make fine adjustments according to the change of products on the shelves to better meet the needs of consumers.

How to make a framework?

Here you can borrow the tool commonly used by product managers, AxureRP.

The boss used AxureRP to make the format on the left and the professional work content of the artist on the right.

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