How much is the advertising fee for the big screen in new york Times Square?

1. new york Times Square is a bustling block located in Manhattan, new york, USA. Large financial, publishing and media enterprises set up their headquarters here. Because it is the only area in the city that requires owners to "must" hang eye-catching advertisements in planning laws and regulations, all kinds of advertisements (including electronic screens, spray-painted cloth, etc. ) are very dense, and there are more than 100 LED electronic screens alone.

2. Among them, American Eagle, Holiday Inn Express, Blue Sky, Disney, ABC Supersign, Reuters Building, Times Square, Nasdaq Market and other buildings are famous for their billboards on the walls or roofs.

3. With the development of domestic economy and the promotion of global strategic awareness of corporate brands in China, the propaganda tentacles gradually extend to Times Square, which has a number of news media headquarters. In recent years, China elements appear more and more frequently on the big screen of Times Square. At present, the screens put on by domestic brand advertisers are mainly the curved electronic screens of Times Building and Nasdaq Trading Center, and the screen combinations diagonally opposite Reuters.

4. If domestic enterprises want to put advertisements on these screens, they generally don't contact the relevant agencies in the United States directly, but basically operate through domestic media agencies, and many domestic media agencies will say that they are the exclusive agents of a certain screen in China, which is actually wrong. Except for a few screens (such as No.2 screen of Times Building rented by Xinhua News Agency and Sony screen of Times Square 1 Building rented by an advertising company in Dalian), they were contracted within the time limit, and only advertised for China enterprises. Most other screen advertisements are managed by the actual owner of the building. For the same billboard, due to the different degree of cooperation with media owners, the advertising prices provided by different domestic agents to enterprises will be different.

5. For NASDAQ and Reuters, the advertising specifications of electronic screens are mainly divided into two forms: short-second (5, 15, 30 seconds) cyclic broadcast and a certain period of time (30 minutes or 1 hour, etc.). ). There are different prices according to the duration of a single broadcast and the total frequency of broadcast. Please contact our communication consultant for the specific price.