Traditional Culture Encyclopedia - Photography major - Qingdao Golden Beach Cultural Tourism Festival 2002 Golden Beach Cultural Tourism Festival
Qingdao Golden Beach Cultural Tourism Festival 2002 Golden Beach Cultural Tourism Festival
Due to the influence of SARS, this year's "Cultural Tourism Festival" has undergone great changes in its purpose, activities and organization. Mainly rely on the planning, organization and implementation of local forces, highlight the mass and participation, attach great importance to health cards and sports cards, and strive to create a healthy, lively, energetic and enterprising holiday atmosphere, so as to achieve the purpose of inspiring spirit, rallying strength, fighting SARS and speeding up construction. At the same time, it has adopted a new operation mode of "government support, enterprise sponsorship and social participation". All activities are public welfare, and tickets are not sold. The opening ceremony venue was semi-open with four large screens, which attracted more than 654.38 million visitors inside and outside the venue, a record high. The "Cultural Tourism Festival" was warmly welcomed by the masses. The Cultural Tourism Festival has been held for six times. Although there is a basic festival scale and basic operation mode, it has cultivated a basic market and also had a certain impact. However, to become a well-known festival brand in China, with greater influence and reputation, further exploration and research are needed in terms of positioning, characteristics, connotation, theme activities, management methods and development goals.
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