Traditional Culture Encyclopedia - Photography major - How did Li's video come out, and the picture texture is so good?

How did Li's video come out, and the picture texture is so good?

Team combat expert operation, and then you can shoot beautiful plums.

Li's painting texture comes from six aspects: shooting equipment, environmental design, director's planning, makeup props, lighting arrangement and post-production.

First of all, from the perspective of shooting equipment, the minimum is also a 4K SLR. In order to understand this problem, let's look at the picture first:

From this photo, we can see that several strands of her hair were clearly photographed. Enlarge the picture again, and you will find that the eyebrows are also very clear.

Generally speaking, it is difficult for a mobile phone to achieve this effect. When the screen of the mobile phone is enlarged to a certain extent, the eyebrows are empty.

Let's take a look at the professional radio and television equipment, which is the high-definition picture in our TV. Generally, Panasonic 260 and Sony of the same grade are the most commonly used models in TV stations. But the pictures they shot can't achieve this effect.

Generally speaking, Sony a7R, Canon 5D4, Panasonic GH4 or Panasonic GH5S, Fuji X-H 1 are likely to achieve this effect. But when the light is poor, it is difficult to achieve this effect.

At the same time, the above models are not strong enough in the later color matching. All Li's films are light-colored, mainly in film tones. First of all, we can rule out Canon 5D4, which is warmer and is a strong machine for wedding photography.

Then, we have reason to judge that Li's film shooting probably used a film machine, such as Red.

In any case, the lowest entry-level equipment used to shoot Li Ziqi is a 4K SLR, namely Sony a7R, Panasonic GH4, Fuji X-H 1 and other models, and the common level should be the movie machine.

Other auxiliary equipment also need: large ternary lens, 3 to 5 groups of lights, reflector, stabilizer, slide rail, drone, post-editing software, server.

The emphasis here is on the server. Editing a 4K video is not our home computer, even a 10,000-yuan computer is difficult to carry. Computers used to edit 4K videos are usually called graphics workstations, movie editing workstations or servers. This is a tower chassis and water-cooled. It's not the air cooling of the home computer. Be sure to remember.

A set of down, 6.5438+0.5 million yuan, barely.

Second, from the perspective of environmental design, factors such as light, shadow and contrast should be considered to improve image quality.

A pile of rotten straw, it's really hard to take a good picture.

It is easy to shoot a good-looking video with high quality for a few seconds; To make a good video, design is necessary.

For example, looking for frost, let the frost condense on the straw, showing tenacity; Find a few mushrooms and let them emerge from the straw to show endless life; Make a bird's nest and put a few eggs to show the harmony between people and animals; Find a red dress, pose, and form a pair with bright red and withered yellow to show the continuation of modernity and tradition. ...

These are all environmental designs, and at the same time, we should look for suitable natural light according to the needs of expressing the theme, such as mushrooms growing from grass, which are bright and dark, and the main body is distinct and prominent. If it happens to be a full moon or the sun is overhead, how beautiful this picture is. With beauty, there is the texture of painting, which is the power of light and shadow and contrast.

Of course, it is also necessary to fill the light properly, which will be mentioned later.

All of Li's pictures are made from all kinds of delicious food. Without prior environmental design, it is difficult to cook without rice. It can't be said that when we filmed, the crops were not mature and the sun had already set. How can we shoot high-quality things?

Third, from the director's planning, we should carefully design every process.

When a painter paints a mountain, there is a mountain in his heart. Otherwise, painting mountains is not like mountains. This is the role of director planning.

What is the intention of this video? What is the central idea to express?

After the central idea is highlighted, how to express it with the most impactful picture? For example, when Zhang Yimou filmed "Red Sorghum", the most striking picture was that farmers held red tassels in their hands and formed a circle, pointing to the landlord standing in the middle of the circle, shivering. This shot reflects that the landlord fell into the sea of Wang Yang where the people struggled! How strong the impact of the picture is.

It is not enough to have a good picture, but also a lens. The video recorded the movement track. When people see the video, they know what the characters are doing and what information they want to convey.

The scene needs a script, which was shot by the director. The shots mainly include large, medium and close-up shots. And from which angle, lighting and other environments are more beautiful, character service, makeup, modeling and so on. Post-special effects production should also be taken into account.

It is necessary to arrange the time when using the split-shot script. What to arrange, at what time, which link, what lighting to use for that scene, what equipment to use, and what camera to shoot with, because each camera has different specialties. Some shoot big scenes, some shoot close-ups, and some control drones.

At the shooting scene, the director plans to keep a close eye on the scene and the camera viewfinder, and adjust the split-shot script at any time to pursue the best image quality and impact.

Third, make-up props improve the image quality.

Make-up is mainly facial and hairstyle. Props are mainly ingredients, tools and so on.

This is also very important.

For example, in the lotus leaf cluster, you say that a beautiful woman is dressed in green, and she is mixed in the lotus leaf cluster, which is inconspicuous. Even if you shoot with a top-class film machine, you won't feel high quality.

At this time, when a beautiful woman puts on bright red, it becomes a little red among thousands of greens. The characters are three-dimensional and the color contrast comes out, and the effect is immediately improved by 10 thousand times.

In order to get good picture quality, the characters must jump out of the background.

Ingredients and tools must revolve around pre-designed styles. I can't say I want to be simple. As a result, the protagonist took a car, and it must be appropriate to take an ox cart.

These, all have to worry about the director and planning. This is what a big team and audience should do. Including Stephen Chow's Lunch Box in king of comedy.

Fourth, lighting layout should show people's inner temperament and achieve a high degree of unity of people, scenery and topics.

When our backs are to the sun, our faces are black; The sun shines on the face from the side, and the face is half white and black, becoming a yin and yang face; The sun shone from the top of the head, leaving a scary shadow on his face.

What do we do with lighting? Generally, we need front light, left light, right light, top light, side light and auxiliary light. Outdoor shooting, sometimes with LED lights with their own power supply, and sometimes with reflectors. According to the situation and environment, the character temperament conforms to the theme design, showing the inner temperament of calmness, romance, firmness, erudition and exploration.

Finally, the post-production system must be strong and create a film-level style.

Ten percent of Li's videos are not made by mobile video software. This is highly certain.

It must be made in a graphic workstation with professional software. Mainly: PR, PS, AE, Da Vinci and other software, as well as some subtitle software.

PR, PS and AE are all software for video editing and special effects production. But this is the basis for making high-quality videos.

Other advanced software, and some make 3D animation. This country is not doing well, such as Wandering Planet, whose 3D animation is made abroad, which is the team that made Avatar. China lacks 3D animation.

Here we mainly talk about Da Vinci. This software is mainly about color matching. Everyone found that the tone of Li's video was very different from what we did. By the way, this is the result of color matching.

The videos dyed by plums are basically movie tones.

Da Vinci software is the main film color matching software in the world, and it is used for color matching in most films that won the Oscar. The hourly salary of video colorists in many places is around 800 yuan.

First, there are several acres of ancestral fertile land. Plant all kinds of flowers, vegetables and fruit trees in advance, and raise chickens, ducks, geese, dogs, cats, cattle and sheep. These should be done in advance so that you can choose them when you use them. Careful people can find that the flowers she puts in the bottle are different every time. She cooked a pumpkin rice for grandma. Pumpkins need at least half a year from seed setting to maturity.

Second, know all kinds of skills. Needless to say, she can weave a colander with bamboo, a basket with palm leaves, a straight line with Mo Dou to make wood, and so on. Opportunities are reserved for those who are prepared, and she will. After being dealt with by her, she ran into the media again, so she accidentally became a public figure with millions of fans.

Third, a good aesthetic. Whether it is the person's own face value, exquisite makeup, antique costumes, gentle and neat movements, or the layout of the garden, the arrangement of flower arrangement, or the color and fragrance of vegetables, antique kitchen utensils. Nothing is impeccable.

Fourth, our own efforts. She worked hard, filming ice lakes and fishing. In order to achieve the best effect, she directed and performed in the ice and snow for several hours and came back with a high fever for several days. Make a swing, slot the wood, and hammer it with your hand, even if it hurts terribly.

Fifth, the corners of the mouth always rise slightly. Girls who love to laugh are generally not bad luck. It is a pleasure to watch her do things, because she herself is deeply involved. As the saying goes, you should complain with a smile when you do things, so why not make yourself happy? This is the best thing I learned from her. From then on, I was relieved and became cheerful.

I only hope that the years will be quiet and seize the day.

But please rest assured, never talk about sadness or happiness.

Li, a famous food video blogger in Weibo, signed a contract with the media in Weibo. Known as "Oriental gourmet lifestyle".

At the beginning of 20 16, Li started shooting handmade videos. When shooting videos in the early days, she did it all by herself with a tripod and a mobile phone. At that time, the video quality was not very good, so she found some local friends who played photography and learned that to shoot a good quality video, a camera or a digital SLR camera was needed. Later, she bought a SLR camera to shoot. In the early stage, it was done by one person with a tripod. In the post-production, she repeatedly watched China on the Tip of the Tongue, specializing in the shooting techniques and lens angles. At that time, she became angry, so many people went to Weibo to blackmail her. The content of the bar is: she must have a team behind her and a pusher, which is why she is so angry. She wrote a long microblog on Weibo, introducing her whole production process, but there will still be black powder below.

At that time, because her video was featured, it immediately became a fire. As a result, many people from the media and the media, like paparazzi, took her place and put them around her house with drones and cameras. By that time, she had finished making the animal grill and the rocking sofa bed. The arrival of these people had a bad influence on Li and grandma's life, so it wasn't long before she sold the house, moved to another place and started a new residence. After she moved, people living in her old house came back and told her that the paparazzi didn't leave, which affected their lives. So she posted a notice that she had moved out in Weibo.

So, readers, when you see here, you should know that Li planned, directed, interpreted and edited all the videos from the beginning. The tool used is only to upgrade from mobile phone to SLR camera.

Today's Li can be said to be a different person, which is also a kind of life.

Well, that's the answer to the first question. Below, according to personal experience, answer how to shoot a high-quality video. If you think it's useful to you, don't forget to give a compliment after reading it. Thank you.

Shooting HD video needs to meet the following conditions:

1, SLR camera or professional video camera: It is best for SLR cameras to have their own anti-shake, because keeping the picture stable when shooting can make your picture more stable and clear. If you have higher requirements for image quality, you can configure a stabilizer for the SLR camera, that is, a stabilizer like Zhiyun, which is of great help to the stability of the picture. The choice of SLR camera focuses on the speed of autofocus. There are many brands and models of SLR cameras on the market. You can choose this according to your financial situation. If you have a SLR camera, you must have a lens, and the lens also has its own anti-shake lens, which can be purchased according to your own economic situation. A video like Li's should be a multi-focal lens. For beginners, you can choose a Jiao Da aperture lens and a telephoto lens, which can meet most of your needs. If the economy permits, drones can be configured. At present, there are few traces of drones in Li Zikai's videos, which can be configured according to your own needs. In addition, it is also important to configure an external microphone with good radio reception ability to collect the sound in the production process.

2. With the equipment, you need a wonderful brain. You don't have to write scripts, shots and copywriting like a professional, but you need constant inspiration, a heart that dares to think and do, and a constant attempt and an increasingly beautiful aesthetic perspective. First of all, it is very important to locate your own video theme, and it is very important to find your own theme positioning.

3. Prepare a computer with upper computer configuration (of course, if your economy allows, you can work at the highest configuration, of course, the higher the configuration, the better) and install some video editing software. Since media people use Premiere more, they will still be more professional. Many people are afraid to start work as soon as they listen to their majors. It's not that hard. Teach yourself some simple operations, and you can edit your work completely. Of course, this self-study also has many levels, so I won't describe it here. It's better to have a few great gods around you. It's better to study.

The shooting and editing have been completed, so it is necessary to explain why some people upload HD and Blu-ray videos, and some people upload videos with totally different quality from what they see on their computers and after uploading. When exporting video clips, you need to look at the requirements of the video format you uploaded to the network platform. In general, if the export format you set does not meet the requirements of the network platform, the network platform will compress the video twice when uploading, and then you will see the video with different quality from that on your computer. Generally, the requirements of this video format can be found in the upload help of the network platform.

Hello, everyone, I'm Wanbei. This answer is based on a professional perspective, and the investigation must be thorough and detailed in strict accordance with the doubts. Since Li, our equipment and technology have been updated from 20 16.

Early: Iphone6 with 16G, please refer to Li Weibo client 2065438+March 2006.

Mid-term: SLR and bracket, April 2065 1 1 from "salty Du Xian". Li Zikai consulted a photographer friend and recommended a SLR camera. Because the sun pictures of Li 20 17 and 13 are deliberately hidden, we can judge from the appearance that it may be Canon EOS6D MarkII, equipped with a telephoto zoom lens with a lens of 18-200vc. We won't go into details about the specific parameters and performance here. And equipped with two fill lights, some string lights, light brightness regulator has not been purchased.

Early: Cute tailoring. Mobile phone audio-visual APP processing software, according to Li Zikai's account, will somehow get stuck and flash back.

Mid-term: Final Cut Pro is expected. At present, the mainstream softwares are Final Cut Pro and Premiere, and Premiere is more about learning courseware and plug-ins. Why Final Cut Pro? It's just based on the fact that Final Cut Pro is made for Apple computer, with a screenshot of Li's computer on it.

Later: there is no way to verify, and a professional team may use multiple softwares.

2065438+06 Video Comparison in 2020

From the comparison between Li's self-report and the works of 20 16 and 2020, Li did not know how to adjust the exposure and saturation in the early stage due to equipment and technical reasons. After hiring a professional photographer, it gradually stabilized, and after the team matured, it changed a cool tone.

Then why is it cool?

First of all, let's talk about the characteristics of cool colors:

The higher the brightness of a cool tone, the colder it means. Cool colors are green, blue and purple that make people feel cool, and the colors made up of them. The color of cool tone can make the space open and transparent visually. Li's team is also based on continuous exploration in shooting. Forests, sky and concrete walls are mostly green and blue, which belong to cool colors. The cold frost under non-sunshine conditions wants to feel clean and beautiful in Leng Yan. Just as it is rainy and foggy, using cool colors can also set off the tranquility of the village.

All this has become a necessity for cool color shooting.

Let me talk about the effect and quality of the video.

I majored in film and television production in college. I will analyze it from the following aspects.

First, about shooting equipment. Nowadays, most people shoot with mobile phones, but the video quality of mobile phones is completely incomparable with professional cameras. Li's video shooting uses professional recording equipment, which may be a professional video camera or a relatively high-end SLR camera with professional lenses (wide angle, macro, telephoto, etc.). ) and professional recording equipment. When we watch Li's video, good sound effects and beautiful pictures give people an immersive feeling. Other equipment includes tripods, simple slide rails, mirrors, etc. These may not all be used, but they can all improve the picture quality.

Second, about post-production. We can see that Li himself often sits in front of the computer and does post-editing by himself. Earlier post-production was only used by professionals, and now there are more and more post-editing software apps on mobile phones. However, Li's later videos are all made by professional software in the later stage of computer, and AE, final cut, promiere and other software may be used, which shows that Li has worked hard in this respect.

Third, about "team production". I put a quotation mark on team production. It is not yet possible to judge the size of this team. There may be only one cameraman shooting, and Li himself will make it later. There may be professional post-production. But it doesn't matter. What matters is the director. Li wrote, directed and acted, and all the stories and scenes came from Li himself.

Third, about clothing. Judging from the works in each issue, we will find that Li is very particular about clothes, which shows her degree of care. The collocation of clothes is integrated with the content of each issue, which highlights the theme of this issue. In the reader's opinion, wow! The picture is really beautiful.

Fourth, about environmental choice. Li's living environment is given by heaven, and the environment itself is an advantage. Of course, you also need a pair of eyes that are good at discovering beauty. This is very important, even with good scenery and lack of eyes to find beauty, it is impossible to shoot a picture that people like. It can be seen that Li has a pair of unique eyes and is good at discovering the beauty around him.

Fifth, about Li himself. We look at each issue of the work, and the food in each issue is different and there is no repetition. How did she do it? Could she have done it before? I don't think so. She learned most of food processing. At the earliest, you may cook good food for everyone at first, and then you will continue to present it by learning new knowledge. It can be seen that Li is a good learner. I want to praise her for this!

The above comprehensive factors determine the aesthetics and quality of Li's image works. You can't just shoot a business trip.

@ Li @ Chuanxiang Xiaomei? @ anlulu