What does old Ford mean?

Old Ford, or LOFTER, is a social platform owned by Netease. LOFTER is a light blog product launched by Netease in March 20 12. It is affectionately called "Old Ford" by many friends. Because the pronunciation of the word "loft" is close to that of old Ford, it is directly called "old Ford" for better understanding. Old Ford has many fields of interest, such as games, technical secondary education, photography, film and television, entertainment, painting, travel, design, literature, fashion, life, etc., with 80 million interest labels and 6,543,800+028,000 creators, providing you with rich and varied interest contents.

LOFTER Market is a creative market that gathers around the popular derivatives of the whole network. Here, you can find the peripheral products of popular IP such as the glory of the king, full-time master, founder of Magic Road, detective Pikachu, and you can also buy the exclusive sales or starting of online celebrity items. In addition, LOFTER also provides personalized customization service, where you can customize your favorite photo album, mobile phone case, photo frame painting and other products.

Users can exchange their original works on the platform of lofter, many of them are colleagues, and many fans like to see their favorite colleagues on this platform. And most importantly, the requirements of this platform are still very high, and the requirements for fellow scholars are also very high, and most of them are original works by authors.

On photography, the threshold of LOFTER is lower than that of the worm, and it is much better than the photography community such as color shadow and hummingbird. In the same humanities, LOFTER has a lower threshold than old songs and a much higher quality than post bars. On painting and creation, it is also more grounded than Artand. In other words, LOFTER is an intermediate product that is lower and friendlier than the professional vertical community threshold and better than the public's pan-interest community content.