Traditional Culture Encyclopedia - Photography major - How to shop online?

How to shop online?

Online shopping in Joyo is very safe. I bought several things online in Joyo, and they are all safe. But be careful with some electrical appliances and ask for invoices! Warranty!

Generally speaking, it is no problem for you to find some websites with high credibility or shopping malls with grades. Now is the Internet age. If none of them are credible, who will go? In order to improve the reputation, merchants will not lose big by small, but don't trust some small advertisements.

Online shopping is divided into three categories:

One is the shopping centers established by large portals, such as Sohu, Sina, Netease and Zhuo Yue. Credit is relatively reliable, the quality is generally no problem, and the price is cheaper than that of physical shopping malls, but more expensive than other trading platforms. Remittance is generally to choose post office remittance or bank remittance after placing an order. I suggest you start a debit card, and a credit card is better. Open online banking. Direct remittance is very convenient.

The second category is the sales websites established by companies and individuals themselves. Different credit, different price. Need to be carefully identified. At present, there is no practical method to identify the authenticity.

The third category is trading platforms, and the bigger ones are: Yi Bei, Taobao and Paipai. The so-called trading platform means that the website itself does not operate any goods, but only establishes a platform for registered users to buy and sell goods. Sellers are mixed, but it is easy to prevent: first, carefully check the seller's credit evaluation before buying. Relatively speaking, the credit rating is high. Exquisite shops are mostly professional sellers. Credit is reliable. But according to the transaction and evaluation time, we should distinguish some sellers who speculate on credit. Second, when purchasing, try to choose products that support sellers who use the transit account, that is, Yi Bei's Anfutong, Taobao's Alipay, etc., and buyers can remit money to the transit account after taking pictures of the goods. (Taobao's Alipay has an advantage: it can be exempted from bank charges. Then inform the website to remit the money to the seller after receiving the goods. Very safe. Moreover, sellers who support transit accounts must also have confidence in their own things. It won't be a lie.

I've thought so much, I hope it will help you.

3. Pay special attention to three points in online shopping.

According to Xinhua News Agency, China Quality Miles Promotion Association recently reminded consumers to be wary of online shopping traps.

From the case analysis of complaints accepted by the Quality Miles Promotion Association, the main problems of consumer complaints are: Internet companies send charging short messages to mobile phone users without authorization, such as news, jokes, weather forecast, etc. , but consumers always fail to operate when canceling these charging information on the website, and contact with the company cannot be solved; Delivery was delayed, even after payment, the purchased goods were not obtained. In the complaint cases, nearly 17% of consumers placed orders and paid online, but did not receive the goods; Most websites do not provide enough information to consumers, 33% websites have no return instructions, and 39% websites have no privacy protection measures. Failing to fulfill the after-sales service agreement, you will not bear the responsibility of "three guarantees" for the goods sold online.

In view of these online shopping traps, the Quality Miles Promotion Association reminds consumers to pay special attention to three points when conducting online transactions.

For unfamiliar businesses, pay attention to whether their websites provide detailed mailing addresses and contact numbers.

Pay by credit card, it is best to have a special account, and it is not advisable to deposit too much cash in the card.

Consumers should keep relevant "electronic transaction documents", including the confirmation letter, user name and password sent by the merchant by email.

Analysis on the Advantages and Current Situation of Online Shopping

"Online shopping", a gradually popular shopping method in the 20th century, has been accepted by more and more people. Whether it is a millionaire, a fashionable working girl or an ordinary working class, most of them may have had the experience of online shopping. Some of them may just want to have the feeling of this experience, some may regard it as a sign of "intellectuals", and some may have regarded online shopping as an important part of their daily life instead of the traditional street shopping method.

What exactly is online shopping?

To put it simply, online shopping is to "move" traditional shops directly home, and use the Internet to directly buy the goods you need or enjoy the services you need. Professionally speaking, it is a new shopping mode in which both parties complete the whole transaction process from negotiation, contract signing, loan payment and delivery notice through the B to C mode of Internet, web and shopping interface technology, and it is an important part of e-commerce. So some people regard this as a large unified virtual shopping mall facing the whole country and even the whole world. But in my opinion, this electronic mall is not virtual, because every step and even every detail of shopping is real. The only difference from the traditional shopping mode is that there is less verbal communication and more filling and confirmation process. Generally speaking, the operation of online goods can be roughly divided into two forms: one is an electronic store, that is, operators who provide online shopping or online services directly sell goods or provide services to online users through their own websites; The other is the electronic mall, which is a website where many operators providing different goods or services are concentrated, and users can buy goods or services provided by different companies on the same website. That is to say, in the former case, the website operator is also a store operator, while in the latter case, the website operator plays more like an intermediary between the store operator and the consumer.

Online shopping presents a strong development momentum in today's developed capitalist countries, which can be said to be a brand-new force to promote national economic growth. For example, GFK's recent survey of online shoppers in Germany pointed out that in the first half of 2004, online shopping sales in Germany reached 5.3 billion euros. GFK predicts that online shopping sales in Germany will reach 6,543.8 billion euros in 2004. In contrast, online shopping is still a new thing in China. In a sense, SARS has opened a new era of online shopping in China. In the face of the attack of SARS, most people are trapped indoors, but if they want to buy what they need without going out, they can only rely on the internet. Many people with strong awareness of prevention also try to shop online. At this point, more and more people are aware of the convenience of "online ordering and home delivery", and more and more people are beginning to accept online shopping. According to the report "Internet Hotspots in China" released by CNNIC, 7.9% of netizens in China/KLOC-0 have had online shopping experience within half a year, and 29.6% of netizens who have visited shopping websites have had online shopping experience within half a year. More than 90% of the respondents who have had online shopping experience will continue to do online shopping in the future. 63.7% netizens who have no shopping experience said that they will try online shopping in the future. These data show that the online shopping market in China has great potential.

Where is the charm of online shopping?

First of all, for consumers:

First, you can "shop" at home, and the order is not limited by time;

Second, by obtaining a lot of commodity information, you can buy goods that are not available locally;

Third, online payment is safer than traditional cash payment, which can avoid cash loss or robbery;

Third, there is no need to visit the site from ordering and purchasing goods to door-to-door, saving time and effort;

Fourth, because online goods save a series of expenses such as renting storefronts, transferring employees and warehousing, their prices are generally cheaper than similar goods in general shopping malls.

Secondly, for merchants, because online sales have no inventory pressure, low operating costs and unlimited operating scale, more enterprises will choose online sales in the future, feed back market information in time through the Internet, adjust their business strategies in time, and improve their economic benefits and ability to participate in international competition.

Third, for the whole market economy, this new shopping model can realize resource allocation in a wider range, at a higher level and with higher efficiency.

To sum up, it can be seen that online shopping has broken through the barriers of traditional commerce and has great attraction and influence on consumers, enterprises and markets. Undoubtedly, it is an ideal model to achieve "win-win" in the new economic era.

(B) At this stage, there are eight major problems in online shopping in China.

While seeing the advantages of online shopping, we should also recognize the existing problems at this stage in order to find solutions as soon as possible and promote the benign development of online shopping. It can be said that at this stage, China consumers' evaluation of online shopping is "painful and happy", and the index of pain is higher than that of happiness.

I remember that in the course of "Network Law", the teacher once let go of a case about online shopping reported in the column of "Economy and Law" and told the story of a man's online shopping experience several times. As a result, he was dissatisfied most of the time. For example, cam- bought a CD that didn't match the publicity and was of poor quality. On another occasion, the book he bought for one yuan was not marked, and the word "gift" was clearly printed on it. He was deeply deceived and thought that even if the price was cheap, it would obviously infringe the rights of consumers if the merchants gave away other goods, that is, non-sales goods. In a rage, he took the website operator to court, but unfortunately no lawyer was willing to represent him because the subject matter of the lawsuit was too low. Yes, on the surface, this one-dollar lawsuit is really unnecessary, but from the logic of "seeing the world in a grain of sand" and "seeing heaven in a flower", we can see the integrity of one-dollar lawsuit. Of course, the ultimate solution to the problem of online integrity should be based on perfect e-commerce laws and regulations, and at the same time, establish an online transaction integrity mechanism.

There are many examples of infringement of their own rights and interests through online shopping, which shows that the interests of online shopping consumers have not been fully protected. As a weak party, the main problems that consumers are currently facing are:

First, the fuzziness of transaction object recognition. For consumers, it is very important to clarify the transaction object, which is related to legal responsibility. Therefore, Article 20 of the Consumer Protection Law stipulates: "Operators shall indicate their real names and marks. Operators who lease other people's counters or venues shall indicate their real names and marks. " In the traditional shopping environment, the transaction object is very clear, and the business license hanging in the store indicates the identity of the operator. Once something goes wrong, you can go directly to the original shopping place to recover the responsibility. In the network environment, consumers only know each other through the information provided by the operator's website, and it is not clear whether the information is true or not and who the other party is.

Second, the right to know is difficult to guarantee. The right to know is a basic right and an important right enjoyed by consumers. Article 8 of the Consumer Law clearly stipulates: "Consumers have the right to know the true situation of the goods they buy or use or the services they receive. Consumers have the right to ask business operators to provide the price, place of origin, producer, use, performance, specifications, grade, main components, production date, expiration date, inspection certificate, instruction manual, after-sales service or the content, specifications and expenses of the service according to the different conditions of the goods or services. " However, when shopping online, consumers have limited access to information, unlike traditional shopping, where they can see and touch real three-dimensional goods, and ask salespeople about the basic situation of the goods in detail. At this time, consumers can only get some information about goods from the content provided online, and what they see at most is one or several plane photos about goods. Therefore, consumers who shop online generally lack knowledge of commodity information.

Third, the constraint of format contract. Article 24 of the Consumer Law stipulates: "Operators shall not make unfair and unreasonable provisions to consumers by means of format contracts, notices, statements, store notices, etc. Or reduce or exempt its civil liability for harming the legitimate rights and interests of consumers. " Due to the particularity of online shopping, format contract inevitably becomes a necessary link for consumers and operators to reach a consensus. The problem now is that operators often use their privileges to make some lengthy, complicated and even harmful terms to consumers' rights and interests, and sometimes use some ambiguous language to evade their responsibilities. Once something goes wrong, they will defend themselves. Sometimes, in order to save trouble, consumers will not read every clause carefully. Sometimes, even if they read it, they may not understand the subtleties. Sometimes, even if they find something suspicious, they don't care about buying the goods they need in time. So sometimes a click of "I agree" will bring a series of troubles to consumers after shopping.

Fourth, the delivery is delayed. It is not uncommon that the goods cannot be received on time after payment, and sometimes the goods cannot be received after payment.

Fifth, it is difficult to return goods. Article 23 of the Consumer Law stipulates: "If an operator provides goods or services and undertakes warranty, replacement, refund or other responsibilities in accordance with state regulations or agreements with consumers, it shall perform them in accordance with state regulations or agreements, and shall not delay or refuse them without reason." However, it is not easy to return goods online, and operators often find various reasons to refuse to return them. Sometimes even in the standard contract, it is expressly stipulated that certain goods cannot be returned. For the goods within the scope of return, it is impossible to return them according to the regulations of the operator. Take the "Leyou" shopping website as an example, there is such a provision in its warranty return: "The returned goods with incomplete outer packaging, incomplete auxiliary materials and incomplete gifts shall not be returned". I question the above article: according to the superficial meaning of the words with bullets, I can understand that as long as the package is opened, it cannot be returned, because as long as it is opened, it will definitely destroy the integrity of the package. Therefore, as long as there is this provision, consumers' right to reasonable return will be invalid.

Six, online fraud and false advertising. Internet technology makes some businesses avoid investigation anonymously, and engage in false advertising and fraud by using the characteristics of difficult supervision, strong concealment and fast spread. They often attract consumers' attention under the banner of "jumping prices" and "great value prizes waiting for you", taking the opportunity to infringe on consumers' rights and interests and make profits for themselves.

Seven, unattended after-sales service. Many netizens said that the after-sales service of online shopping is poor. Sometimes there is a problem with the goods, and the operator can push it. Even if there is after-sales service, it is only superficial, and many problems cannot be solved at all.

Privacy in crisis. This problem is now widely concerned by everyone, and it is also the main enemy to challenge network security. TNS, an American market information company, and TRUSTe, a privacy protection group, recently pointed out that as many as 58% American consumers may reduce online shopping during the holiday season, which is significantly higher than last year's 49%. China's General Principles of Civil Law has no provisions on the right to privacy, and other laws have not involved it, but it is undeniable that the right to privacy of the majority of netizens is in crisis at this stage. Take the online shopping in this article as an example. In order to increase the sales volume, some merchants do not hesitate to establish the information database of previous consumers, and bomb consumers' mailboxes to promote their products according to their economic conditions and online habits. What's more, for the sake of immediate economic benefits, sell consumers' information to others. In addition, it is also common for consumers' credit card accounts and passwords to be tampered with and stolen. If these problems are not solved in time and effectively, it will definitely restrict the further development of online shopping in the future.

(3) Draw lessons from foreign advanced legislative experience, and put forward suggestions to protect the legitimate rights and interests of online shopping consumers in China.

As can be seen from the above, online shopping is really a "double-edged sword". How can we achieve advantages and avoid disadvantages? This requires the joint efforts of many parties. For example, consumers should have a certain sense of vigilance, choose those well-known websites when shopping, read the shopping terms carefully before shopping, and keep the shopping vouchers properly. Merchants should strive to improve their reputation index on the principle of being responsible to consumers; The government can learn from the experience of traditional consumer market in protecting consumers' rights and interests, and set up "Network 3 15 Consumer Rights Protection Center" to implement unified supervision on online shopping; The whole international community should make joint efforts to formulate various bilateral and multilateral agreements and international conventions in time to provide more international support for protecting the rights and interests of domestic consumers. However, in my opinion, among all the relevant measures to ensure the smooth development of online shopping in China, it should be the most important to establish a complete online shopping consumer rights protection system as soon as possible. Only by bringing some new legal problems and new legal relations in online shopping into the legal protection system of consumers in China in time and effectively adjusting all behaviors arising from online shopping can we reliably protect the legitimate rights and interests of the vast number of online consumers and fundamentally guarantee the long-term development of online shopping.

Here, it is necessary to learn from foreign excellent legislative experience in e-commerce legislation, especially in the protection of online consumers' rights and interests:

1, EU

The main legal documents related to e-commerce in the EU are: e-commerce directive, electronic signature directive, remote sales directive and data protection directive. Among them, consumer protection in e-commerce includes: consumers will get many benefits when they buy goods and services in their own homes: more choices, easier access to detailed information before buying, and lower purchase prices. Enhancing trust can also be achieved by increasing the transparency of transactions (such as clarifying the identity, source and debt of suppliers, etc.). ), at least ask the consumer's personal data, and clarify the legal status of the information provided.

"Remote Sales Instruction" attempts to promote e-commerce by providing protection for consumers and ensuring that consumers are protected by the domestic consumer protection system in remote sales contracts. A long-distance sales contract refers to a contract concluded by a supplier and a supplier for exchanging goods and services through long-distance communication technology. In the off-site sales contract, consumers need special protection, because consumers' personal privacy will be violated by offensive market technology and insufficient and inappropriate information provided by suppliers to consumers, and they will face the risk of fraud and mistakes when using credit cards to pay.

2. America

E-commerce activities in the United States have developed rapidly and healthily under full legal protection. Since 1996, the US Federal Trade Commission has put forward the idea of self-management of Internet operators to protect the privacy of personal information collected from Internet services. In 2000, the United States Federal Trade Commission announced that it would enact a comprehensive data protection law in the country.

3. Germany

1On June 3rd, 997, Germany passed the Law on Information and Communication Services. Regarding the protection of telecommunication service data, although the law allows service providers to collect, process or use personal data for the purpose of providing telecommunication services, service users are required to be informed of the scope, place and purpose of their collection, processing or use. If it is to be used for other purposes, it must comply with the provisions of the law or obtain the consent of the service users. At the same time, the law also gives service users the right to revoke their consent. After the necessary purpose is achieved, the collected data should be deleted, and if the information related to service users is transmitted to other service providers, the service users should also be notified.

Looking at the existing laws and regulations in China, the legal protection of online shopping consumers' rights and interests is scattered in the general principles of civil law, contract law, consumer rights protection law, telecommunications regulations and other laws and regulations, but most of them are scattered and difficult to operate, far from achieving the purpose of protecting consumers. All these need to speed up legislation, draw lessons from foreign advanced legislative experience, and formulate an e-commerce code suitable for China's national conditions when the time is ripe. Of course, this is a step-by-step process, on the premise that the existing legislation in China must be improved, and at the same time, we should respond to the problems existing in online shopping in time, so as to make some useful explorations in relevant systems and policies. To this end, we can do some preparatory work:

1. In order to solve the ambiguity of the identity of the transaction object, a detailed qualification authentication system should be established on the Internet. In this regard, the Beijing Municipal Administration for Industry and Commerce has made a brave attempt. In the "Notice on Protecting the Legal Rights and Interests of Consumers in Network Economic Activities" issued in 2000, it was stipulated to try out the "website filing system". The filing system requires website owners to provide filing and registration materials, including legal persons and basic information of websites, and to receive and install electronic filing and registration marks, so that the legal operation of filing websites can be protected, and long-term retention of electronic marks is also a credit advantage; Website name management mainly includes the applicant's inquiry of duplicate names, submission of materials, preliminary examination and announcement. After these four processes, the website name is protected.

2. In order to guarantee the realization of consumers' right to know to the greatest extent, in addition to the provisions in the existing laws, the specific forms of information disclosure should be clearly stipulated in the laws. For example, important information about goods or services should be placed on the home page that introduces goods or services, while other general information can be placed on pages that can only be displayed through links. If the normal use method of goods cannot be clearly expressed on the Internet, it shall be clearly informed when the goods are actually delivered to consumers. At the same time, the picture information about the product displayed on the webpage must be true, and if necessary, it should include pictures taken from multiple angles and directions. In addition, color is also very important information, so the color reflected in the picture should be as true as possible, and if it is not completely consistent, it should be clearly stated. In this regard, the website "5 1BUY" has done a better job, clearly pointing out to consumers in its website: "Because of the photo display, we can't guarantee that the color of the goods displayed on the page is exactly the same as the actual color of the goods, and we will try our best to explain it on the webpage."

3. Necessary restrictions and explanations shall be made on the validity of the standard contract. Article 15 of the "Regulations on the Protection of Consumers' Rights and Interests in Tianjin" (draft) (draft for comment) published a few days ago stipulates: "Operators who reach an agreement with consumers by using contract format clauses shall comply with the relevant provisions of the People's Republic of China (PRC) Contract Law; Where a standard clause is used to intentionally evade its responsibilities or restrict consumers' rights, its standard clause is invalid. "Of course, the main breakthrough on this issue should be the contract law.

4. About the delay of delivery. Door-to-door delivery is one of the obligations of operators. When signing a contract, both parties can clearly stipulate whether it will be delivered by the operator or by a third party. If the goods cannot be delivered on time, whether delivered by the operator himself or by a third party, the operator shall be liable for breach of contract. As for the third party at fault, the operator can recover afterwards.

On the issue of returning goods, I think consumers have the right to ask for returning goods when there are quality problems except consumables such as food hygiene products and audio-visual products. However, except for consumables that exceed the safe shelf life, except for audio-visual products that do not meet the relevant national regulations on authenticity. Therefore, on this issue, it is necessary to further improve the traditional return regulations and find an appropriate balance between safeguarding the rights and interests of consumers and protecting the interests of businesses.

6. About online advertising and publicity. Advertisers should promise that the contents of their advertisements published online are true, clear and specific. We have noticed that compared with traditional media advertisements, online advertisements have the characteristics of state fluidity, diversity of forms and expansion of influence. However, China's current advertising law mainly regulates advertisements outside the network, and there is no special provision for such advertisements appearing on the network, which makes the current online advertisements outside the advertising law and in a vacuum zone. At the same time, if China fulfills its commitment to join the World Trade Organization, the advertising market will be completely liberalized by the end of 2005. Therefore, we must have a complete law to face a large number of foreign advertisements that are about to "invade", so as to better cope with various problems in the future, and at the same time better protect the legitimate rights and interests of online shopping consumers in China in a world full of advertisements. This requires us to either make necessary amendments to the existing advertising law or formulate an Internet advertising law as soon as possible.

7. About consumer privacy. To solve this problem, operators must: a. formulate detailed and in-place consumer privacy protection policies; B clearly remind consumers on the website about the collection method and use purpose of consumers' personal data, and promise to use consumers' personal data only within the stated purpose and with the consent of consumers; Without the authorization of consumers, information shall not be provided to third parties; C. Do not send e-mails to consumers at will for the purpose of making profits, except with the consent of consumers. From the legal point of view, the General Principles of Civil Law does not regard privacy as an independent personality right of citizens, nor does it have a special legal system for privacy protection and litigation against privacy. Although some separate laws and regulations involve the right to network privacy, for example, Article 12 of the Regulations on the Administration of Internet Bulletin Board Services stipulates that "bulletin board service providers shall keep the personal information of Internet users confidential and shall not disclose it to others without the consent of Internet users, except as otherwise provided by law". However, on the whole, the protection of network privacy has not yet formed a complete legal system, so it is necessary for us to speed up the legislation of network privacy on the basis of learning from foreign advanced legislative experience.

* * Conclusion * *

In short, we should strive to do a good job in all aspects, especially in legislation, to provide consumers with a safe shopping environment and create a good consumer experience!

References:

/2shou) is a second-hand trading BBS provided by the portal Sina. Com, there are a variety of transactions, including mobile phones, computer accessories, cars, household appliances, photographic equipment, audio-visual products, newspapers and books, housing rental, daily necessities, pets, collectibles, gifts, furniture, children's products and so on. (see figure 1).

Bear online second-hand forum (/cgi-bin/2s/2sl.cgi? Group = 2s & job = esindex), which is a second-hand forum, focusing on various used computers accessories, digital products and books.

Iti.com/cgi-bin/board_show.cgi Roy used parts forum? Id = 24& =30), a second-hand trading forum provided by Chongqing Roy Group, where you can buy and sell all kinds of computer accessories (see Figure 2).

Hummingbird Second-hand Exchange (/forum/f_right_2hand.asp), a forum dedicated to second-hand digital products.

It turns out that the Digital Forum (ing. com/BBS/index. ASP), a second-hand notebook trading forum run by a Tianjin netizen, provides detailed pictures of every product sold, and the transaction records are relatively perfect.

2. How to avoid the risk of online shopping?

"There are 900 million merchants in 1 100 million people, and 1 100 million people are watching", which fully shows the strong interest of domestic consumers in doing business, not to mention that many people are eager to try this kind of online shop with little investment or have already tried it. Just like this, since anyone can be a website, and there is no need to register in the industrial and commercial department, it is not surprising that personal commodity sales websites are increasing step by step. However, there are mixed results. Just like online trading, you should be careful. Online transactions also need to be cautious. All kinds of fraud methods that can be encountered online, such as non-payment, wrong delivery, poor quality, no after-sales service and so on. For the first-time online shopping users, they are often at a loss. First, introduce a few tips to identify fraudulent companies:

① Check whether there is a business license. The company name and registered capital must be clearly read on the business license. Although some websites have business licenses, they have narrowed others' licenses and put them online. It should be noted that the license is usually explained and introduced at the bottom of the website.

② Don't trust those websites that indicate cooperation with XXX company easily. In fact, in most cases, the cooperative companies just help them build websites or provide domain name registration services. These cooperative websites do not participate in sales activities. If online shopping is cheated, these so-called cooperative companies will not bear the responsibility.

③ Check whether the company's bank account number, telephone number and fax number are complete. If there is no company bank account, only the personal account is generally just a personal website, and the account name of the company bank account should be consistent with the company name on the business license. In addition, it is best to remit the payment to the company account, not to the personal account.

④ More than 80% of websites that send spam and engage in pornographic business are personal websites, which may be closed down at any time, and there is no guarantee for shopping on such websites.

⑤ Check whether online settlement (online payment) is possible. Online settlement can be received in real time. As long as the payment is successful, it will reach the company account of the merchant within 5 seconds.