Cartoon style illustration-how to quickly master different painting styles

what is an illustration cartoon and where is its application? Knowledge popularization of illustration 1. Illustration significance In the field of modern design, illustration design can be said to be the most expressive, and it is closely related to painting art. Many expression techniques of illustration art draw lessons from the expression techniques of painting art. The marriage of illustration art and painting art makes the former make great progress in exploring the diversity of expression techniques or in the depth and breadth of design theme expression, showing more unique artistic charm and thus more expressive. In a sense, painting has become a basic discipline, and illustration has become an applied discipline. Throughout the history of illustration development, its application scope is constantly expanding. Especially today, with the rapid development of information, people's daily life is full of all kinds of commercial information, and illustration design has become an irreplaceable art form in the real society. Therefore, the purpose of our study is how to study, think and study the knowledge of modern illustration in depth and serve the society better. 2. Definition of Illustration The definition of "illustration" in Ci Hai is: "refers to pictures inserted in books and periodicals. Some are printed in the middle of the text, and some are inserted into the page to supplement the content of the text or to appreciate the art. " This explanation is mainly aimed at the definition of book illustration, which is a narrow definition. With the advent of the information age and the development of modern society, the meaning of modern illustration has changed from a narrow concept (limited to paintings and pictures) to a broad concept. "Illustration" is the pictures inserted between words in newspapers, magazines, various publications or children's picture books that we usually read, all of which are called "illustrations". Illustration, in Latin, originally means "lighting up". Looking at the text and thinking about the meaning, it was originally used to increase the interest given by the words in the publication, so that the text part can be more vivid and vivid in the readers' hearts. In today's various publications, the importance of illustration has far exceeded the foil position of "illuminating words". It can not only highlight the theme, but also enhance the appeal of art. Illustration is an art form. As an important visual communication form of modern design, it occupies a specific position in modern design with its intuitive image, true sense of life and beautiful appeal. It has been widely used in many fields of modern design, involving cultural activities, social undertakings, commercial activities, film and television culture and so on. 3. The historical evolution of illustration The development of illustration art has a long history. Illustrations that seem ordinary and simple to you and me have great connotations. From the world's oldest illustration cave mural to the Japanese folk print Ukiyo-e painting in the Edo era, all of them demonstrate the development of illustration. Illustration first developed with the changes of newspapers and books in the early 19th century. Its real golden age first began in the United States in the 195s and 196s. At that time, the illustrations just separated from art works were obviously painted, and most of the authors engaged in illustrations were professional painters. Later, influenced by the abstract expressionist school, they changed from concrete to abstract. It was not until the 197s that illustrations returned to the realistic style. China's early illustration form The earliest illustration in China appeared in the form of printmaking. With the introduction of Buddhist culture, the scriptures were illustrated in disguised form in order to publicize the teachings. At present, the earliest print work in China is recorded in historical materials, namely "The Mantra of Darani" published in Tang Suzong. The title page painting in King Kong Prajna Sutra published by Tang Yizong Xian Tong in the 9th year (868) is the exact date. By the Song, Jin and Yuan Dynasties, great progress had been made in book illustration. The application scope has expanded to medical books, historical geography books, archaeological catalogue books, daily encyclopedia books and other books, and color overprint illustrations have appeared. During the Ming and Qing dynasties, it can be said that during the great development of ancient illustration art, there were book engraving industries all over the country. Different regions have formed different styles. The forms of illustration are as follows: the attached drawings at the beginning of the volume, the illustrations in the text, the pictures above or below, the paintings on the inner cover or the title page, and the cards. The historical evolution of Chinese ancient illustrations can be regarded as the development history of printmaking. At the same time, it is also the history of folk New Year pictures. It's just that folk New Year pictures became a commodity independently earlier, which is the predecessor of commercial illustration. The history of illustration in Europe is similar to that in China, and it was first used in religious books. Later, illustrations were widely used in natural science books, grammar books and collections of classic writers. With the development of society today, illustrations are widely used in various fields of society. The art of illustration not only broadens our horizons, enriches our minds, gives us unlimited imagination and broadens our minds. With the increasing commercialization of art and the emergence of new painting materials and tools, illustration art has entered the era of commercialization. Illustration plays a great role in promoting economic development in the era of commodity economy. The concept of illustration has gone far beyond the scope of traditional regulations. Throughout today's illustration world, painters are no longer limited to a certain style. They often break the way of using only one material in the past, and widely use various means to achieve the expected effect, so that the development of illustration art has gained a broader space and unlimited possibilities. In China, illustration developed late, but it can be traced back to its source. After the development of blackboard newspaper, printmaking and poster format after liberation, and the reference to international popular styles after 198s, with the popularization of computer technology in the middle and late 199s, more cutting-edge authors who used computers for illustration design emerged, and illustrations found a huge living space outside the mother-book. Rich carriers are constantly emerging with the progress of technology and the needs of society. 4. Illustration application scope publications: illustrations used in the cover of books, the inner pages of books, the jackets of books, and the content assistance of books. Including illustrations used in newspapers, magazines and other editors. Commercial propaganda: DD of graphic advertisement includes newspaper advertisements, magazine advertisements, signboards, posters, leaflets and illustrations used in TV advertisements; Commercial image design: commodity logo and corporate image (mascot); Commodity packaging design; Packaging design and description illustration DD consumer guidance, commodity description, instruction manual, chart, catalogue, film and television multimedia: the role and environment of film and television drama, advertising film, network and other aspects of art setting or interface design. Game design: game propaganda illustration, game character setting, scene setting animation, cartoon, cartoon animation original painting setting, cartoon design, cartoon design basically all commercial paintings can be counted in the category of illustration. The two major types of illustration application are in the field of graphic design, and the literary illustrations and commercial illustrations are the ones we are most exposed to. Literary illustration-a visual art form that reproduces the plot of an article and embodies the spirit of literature. Commercial illustration-an image expression form that conveys commodity information for enterprises or products and integrates art and commerce. The illustrator gets the remuneration related to it, gives up the ownership of the work and only retains the right of signature, which belongs to a commercial transaction. 5. The function and function of illustration Definition of illustration There are some differences between modern illustration and artistic illustration in general. There are differences in their functions, forms of expression and media. The service object of modern illustration is commodities first. Commercial activities require that the information they carry be conveyed to the audience accurately and clearly, and people are expected to receive and grasp this information correctly, and make the audience feel beautiful while taking action, so it is said to serve commercial activities. Generally speaking, artistic illustration has three functions and purposes: first, as a supplement to words; Second, let people get the satisfaction of perceptual knowledge; Third, show the artist's aesthetic concept, performance skills, and even show the artist's world outlook and outlook on life. The function of modern illustration is very strong, and pure art that deviates from the purpose of visual communication often weakens the function of modern illustration. Therefore, the design should not make the theme of illustration ambiguous. Must be based on clear, simple and accurate. The appeal function of modern illustration The basic appeal function of modern illustration is to convey the information to the audience most succinctly, clearly and clearly, arouse their interest, try to convince them of the delivered content, and accept the propaganda content gladly in the aesthetic process, so as to induce them to take the final action. (1) Displaying vivid and concrete images of products and services and conveying information intuitively. (2) Stimulate consumers' interest. (3) Enhance the persuasiveness of advertisements. (4) Strengthen the appeal of commodities and stimulate consumers' desires. 6. Aesthetic characteristics of illustration As a form of visual art, specifically as a part of practical art, illustration design has its own aesthetic characteristics. Among them, the most obvious ones are as follows: first, purpose and restriction; second, practicality and popularity; third, visualization and intuition; fourth, aesthetics and interest; fifth, creativity and artistic imagination; sixth, diversification and diversification; because of the diversity of media, content, expression methods and appeal objects, modern illustrations also have diversified and diversified aesthetic standards. 7. Forms of Illustration There are various forms of modern illustrations, which can be classified by media or by function. According to the classification of media, it is basically divided into two parts, namely, print media and film and television media. Print media include poster advertisement illustration, newspaper illustration, magazine book illustration, product packaging illustration, corporate image publicity material illustration, etc. Film and television media include movies, televisions and computer screens. Poster advertising illustration: also known as posters and posters. In an era when advertising mainly relies on the printed media to transmit information, it can be said that it is in a dominant position in advertising. However, with the emergence of film and television media, its application scope has narrowed. Newspaper illustration: newspaper is one of the best media for information transmission. It is the most popular, low cost, large circulation, wide spread, fast speed and short production cycle. Magazine book illustration: including the design of front cover and back cover and the illustration of text, which is widely used in all kinds of books. Such as literature books, children's books, science and technology books, etc. This kind of illustration is gradually declining. In the future, it will still exist in a large number of electronic books and newspapers. Product packaging illustration: product packaging makes illustrations more widely used. Product packaging design includes three elements: logo, graphics and text. It has two missions: one is to introduce products, and the other is to establish brand image. The most prominent feature is that it is between plane and three-dimensional design. Illustration of corporate image publicity materials: it is the VI design of enterprises. It is included in the basic system and application system of corporate image design. Film and television illustration in film and television media: refers to illustrations appearing in movies and television. Generally, it appears more in advertisements. Film and television illustrations also include computer screens. Nowadays, computer screen has become the performance space of commercial illustration, and many graphic library animations, game programs and graphic tables have become a member of commercial illustration. 8. Illustration forms, such as figures, free form, realistic techniques, black and white, colors, materials, photos, and computer-made, can be applied to the production of illustrations as long as they can be "graphics". 9. The classification of illustrations is based on the current market positioning: vector fashion cartoons, realistic drawings, concepts, etc. According to the production methods, they are classified as hand-drawn and vector. 3D), pixels are classified according to the style of illustration painting: Japanese cartoons and illustrations, European and American illustrations, Hong Kong illustrations, Korean game illustrations, and Taiwan Province romance novel cover illustrations. Because the styles are too diverse now, I just simply classify them. In addition, there are hand-made origami and cloth patterns in foreign countries, and all styles are neck and neck. 1. Illustration Status Quo The most developed place for illustration: The United States is a country with a very developed illustration market, and appreciating illustrations has become a habit in society. On the one hand, a large number of independent illustration products are sold in the terminal market, such as illustration books, magazines, illustration greeting cards and so on. On the other hand, illustration, as a part of visual communication system (graphic design, illustration, commercial photography), is widely used in graphic advertisements, posters, covers and other design contents. The illustration market in the United States is also very specialized, which is divided into children's category, sports category, science fiction category, food category, digital category, pure artistic style category, humor category and other professional types, and each type has a special illustrator. The whole illustration market is very standardized and the competition is fierce, because the average income level of illustrators is three times that of ordinary Americans. Illustration in Japan, Korea, Hongkong and Taiwan Province: As we all know, Japanese commercial animation has a huge market and operation team. Animation is an important branch of illustration industry. Before CG technology (ComputerGraphics, using computer technology for visual design and production) entered the field of illustration, animation drawn by hand had become a sunrise industry in Japan. Today's younger generation is increasingly inclined to use computer digital technology. In South Korea, with the game industry climbing to the second pillar industry of the national economy in recent years, illustrations, especially digital illustrations, have sprung up everywhere, and the game characters designed with digital illustrations have won more market space with the popularity of Korean games in China. At the same time, Hong Kong and Taiwan Province illustrators are still looking for their own industrial road, although their works have obvious traces of learning from Japan. Illustration education: Illustration China and China Illustrator Society, professional illustrators in China, launched CCI China Professional Illustrator Training Program in 24, and set up a computer training course specifically for illustration by using the platform of China Illustrator Network. This training program implements the guiding ideology of "competency-based" vocational training, and enables students to master the method of computer illustration drawing in a short time through professional theoretical knowledge learning and practical skills training. Understand the basic elements of illustration creative behavior; Master the basic skills of illustration creation. Through the combination of commercial illustration example teaching, on-site demonstration and practical training, the students' computer painting ability is fundamentally improved, which greatly promotes the popularization of computer painting. Beijing Institute of Printing, Tsinghua University Academy of Fine Arts, Central Academy of Fine Arts, etc., all set up illustration or illustration-related majors in recent two years, but the teaching content often only includes publication illustrations rather than commercial illustrations in a complete sense. But in foreign countries, the combination of illustration education and market is very close. Many well-known illustrators are visiting teachers in various universities, who bring the most fashionable and cutting-edge business awareness to the school. Commercial illustrations popular in foreign markets today include publication illustrations, cartoon mascots, video and game art design and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial venues, public institutions, commodity packaging, film and television performance posters, corporate advertisements and even T-shirts, diaries and new year card. 11. illustration is a joke. 1. illustraion, collectively referred to as "illustration" in western languages, comes from Latin "Illustratio", which means to illuminate, that is to say, illustration can make words and ideas more clear and clear. Second, the dictionary explains that illustration is: (1) illustration, illustration (2) illustration, and example (3) illustration. 12. Illustration joke is an illustration, whether it is random graffiti or thoughtful creation. Perhaps everyone has his own opinions and interpretations on the definition of illustration. Illustration China Dalong: Illustration can be divided into artistic illustration and commercial illustration, generally for enterprises. Wang Dongsheng: Literally speaking, "illustration" is a picture interspersed in words or articles. Guo Hongfa: Illustration is a kind of service to paint a sunny day: Illustration is the process of transforming conscious thinking into visual elements. Illustration is to design another expression, simply inserting it.