Traditional Culture Encyclopedia - Photography major - How to put your own wedding studio store in the WeChat applet?

How to put your own wedding studio store in the WeChat applet?

The plan has multiple traffic portals on WeChat, which can bring more traffic to the wedding dress industry: users open WeChat, and the applet is immediately displayed on the user's WeChat by searching for the business name or keyword; Offline promotional materials use small program code, open WeChat and scan it, and you can enter the merchant's small program to view different styles and types of customer samples. Not only that, users' active forwarding recommendation can bring good reputation to businesses ...?

First, WeChat friends, local WeChat groups in the same city.

Many practitioners in the photography industry have tens of thousands of WeChat friends of studio practitioners. They send messages to me in groups to update them in minutes, click on the red dots full of studio activities, and refresh the activity advertisements every second. Bian Xiao really can't resist these advertisements, not counting potential users, and send them in groups. I want to ask these stores, what would you do if you received these irrelevant advertisements every day?

Postscript: Small programs solve this problem. As long as you send the applet to your WeChat friends once, then the applet will be displayed in the chat applet?

Second, the list of goods-open the closed loop of online and offline marketing.

Intuitively and clearly display different types of cooperative goods of wedding enterprises, such as wedding dresses, photography, rings, wedding shoes, invitations, wedding candy, flowers, hotels and other rigid complementary goods, to meet the different needs of customers, guide customers to make matching purchases, and improve the profit space of wedding enterprises; The reservation function is to meet the urgent needs of human beings for efficiency and speed in the new era, save consumers' time, truly solve customers' needs in one stop and enhance the user experience.

Third, a strong background-big data directly hits customer needs.

The background data of the wedding applet covers order quantity and income statistics, orders to be paid, orders to be shipped, orders to be returned and refunded, and total income. Using the trend curve presentation method, it is convenient for wedding enterprises to analyze the store operation and rectify the business plan in time. According to users' consumption habits, accurate content push is realized, which is closer to customers' needs, effectively improving enterprise service efficiency and greatly reducing operating costs.

Fourth, the nearby applet-get through the nearby traffic end.

After opening the nearby applet, customers can be promoted and attracted within 5km of Fiona Fang for free. But for wedding photography in many chain stores, the screen can be screened through the nearby applet, such as Starbucks and Agricultural Bank of China, which is very successful. You can find these two companies no matter where you search for nearby applets. The address of chain stores can be associated with nearby small programs, so the effect of screen promotion is very powerful. When you don't know what an applet is, maybe your opponent has positioned the applet at the door of your company! Hurry up and pick up your mobile phone and open WeChat to have a look ~

Fifth, WeChat official account+applet-open more traffic ports.

We know the new features of the recent applet update. A small program can be associated with 50 official WeChat accounts, while before it could only be associated with 3 at most. This time, it became 50. How many traffic ports are there? It can be seen that Tencent has made great efforts in the promotion of small programs. Associated with the official WeChat account, fans in the official WeChat account can be drained to the applet, and 50 official WeChat accounts can be associated. It can be seen that such fan traffic is huge. Are you worried that your applet has no traffic? ?

Sixth: keyword search

At present, the WeChat applet has set 10 keywords for the applet for free. According to our own industry characteristics, our wedding photography keywords are nothing more than: regional words+wedding photography+wedding photo studio+wedding photos. I believe that the 10 key given by the applet is enough for our industry! It is very important to register keywords ~ We all know that a certain degree of search for wedding photography costs tens of hundreds of yuan at a time, and it will burn out in thousands of days. Now it's a free period, so register quickly and earn money if you grab it! ! !

Seventh: WeChat WeChat official account article insert applet.

Regardless of publishing works, doing activities or updating articles on the official WeChat account, you can insert WeChat applets into each article. Support: text, graphics and cards. See Insert applet below.

Nowadays, taking wedding photos has become a fashion trend. However, as a fashionable service industry, wedding photography is increasingly competitive in the market. With the maturity of photography technology, most wedding photography companies are now competing at the service level. Therefore, wedding photography has gradually begun to expand online traffic through WeChat business applet, thus promoting its faster development.