Traditional Culture Encyclopedia - Photography major - Humorous Creative Illustration-How many styles of illustrations are there?

Humorous Creative Illustration-How many styles of illustrations are there?

What are the illustration styles? Illustration styles can be roughly divided into the following categories:

1. Japanese and Korean winds

Features: The most typical Japanese style is celluloid, with beautiful painting style, slender figures and little change between men and women. Japanese style is more casual and life-oriented, while Korean style tends to be gorgeous and romantic, which is basically similar to realistic style.

2. European and American styles

Features: European and American style illustrations are mostly realistic, emphasizing the real texture and texture, and depicting delicately. I like exaggerated expressions to make the characters look more vivid and energetic.

3. China ancient style

Features: Compared with the illustrations of the above two artistic styles, the original Chinese painting also has its own distinctive features, which are reserved but full of tension. Although China's original paintings are more or less influenced by those of Europe, America, Japan and South Korea, its profound classical art, elegance and mystery are still its characteristics.

4.q version illustration

Features: The Q version of illustrations is the most prominent, with figures and animals as the mainstay. The figures are cute, exaggerated or funny, and the proportion of the human body is short. Although the lines are simple and the color blocks are clear, the characters have distinct personalities.

5. Graphic style illustrations

Features: mainly composed of color blocks, geometric modeling, smooth outer contour, almost no contour line, diverse visual expressions, amiable and rigorous. A popular style that conforms to modern screen media and contemporary aesthetic trends.

6. Humorous style illustrations

Features: commonly used exaggerated modeling, which is very common in European and American styles. It is often found in news magazine illustrations, and the pictures contain humorous and ironic charm, which is more related to political, social and cultural issues. The choice of color is also exaggerated, which makes people feel ridiculous at first glance.

7. Realistic illustrations

Features: the most common style, what is it, what is it, is like painting. Make clear what needs to be expressed most.

How many styles of illustrations are there? How many styles of illustrations are there? There are many styles of illustration, which can be roughly divided into plane style, MBE style, gradient style, vector illustration, 2.5D style, graffiti style, forest style, healing style, watercolor style, dark style, picture book style, noise texture style and so on. The following is just a brief introduction to these painting styles.

Light lessons are also recommended here. There are many painting tutorials, painting materials and professional painting courses on this website. Little friends who study painting can go there to find many useful painting learning resources!

The graphic style is characterized by simplicity, lightness and neatness. Graphic style illustration is mainly color blocks, geometric modeling, smooth outline, diverse visual expressions, amiable and rigorous. Therefore, graphic style illustrations are widely used in various fields.

Gradient style: gradient style gradient illustration style was first brought by foreign designers, and this illustration color will be more vivid.

MBE style: This illustration style has gradually evolved in the trend of flattening, becoming more rounded, lovely, playful and concise. Its iconic figure is designer MBE from Paris, France.

Vector diagram: Vector diagram is a kind of vector diagram, which uses straight lines and curves to describe the graph, giving people a feeling of contrasting the trend of color collision.

2.5D style: 2.5D style illustrations have a strong sense of three-dimensional and space, which is simply understood as a two-dimensional picture with a 3D effect.

Mori style: Mori-style illustrations are characterized by overlapping watercolors, aestheticism, simplicity and elegance. Mori's attitude towards life is advocating nature, comfort and returning to nature. Attitude towards life is the happiness of keeping pace with the times; Love wandering; Reject consumerism; Pursue a simple and direct attitude towards life.

Style of Healing Department: The overall illustration style of Healing Department gives people a warm feeling, with soft painting style and strong atmosphere.

Dark style: the overall tone of the illustration is dark, which means to resist reality and distortion.

These styles are popular illustration styles now, and I hope they can help you.

What are the forms of illustrations? What are the creative entry points of illustration? illustrated catalogue

The Concept of Illustration and Its Evolution

Application of illustrations

Functions and functions of illustrations

Aesthetic characteristics of illustrations

The form of illustration

Classification of illustrations

Illustration status quo

In the field of modern design, illustration design can be said to be the most expressive, and it is closely related to painting art. Many expressions of illustration art draw lessons from the expression of painting art. The marriage of illustration art and painting art makes the former make great progress in exploring the diversity of expression methods and in the depth and breadth of design theme expression, showing more unique artistic charm and thus more expressive. In a sense, painting has become a basic discipline, and illustration has become an applied discipline. Throughout the history of illustration development, its application scope is constantly expanding. Especially today, with the rapid development of information, people's daily life is full of all kinds of commercial information, and illustration design has become an irreplaceable art form in the real society. Therefore, the purpose of our research is how to study, think and study modern illustration knowledge in depth and serve the society better.

[Edit this paragraph] The concept and evolution of illustrations

Illustration definition

The definition of "illustration" in Ci Hai is: "refers to pictures inserted in books and periodicals. Some are printed in the middle of the text, and some are inserted in the pages to supplement the content of the text or for artistic appreciation. This explanation is mainly aimed at the definition of book illustrations, which is a narrow definition.

With the advent of the information age and the development of modern society, the meaning of modern illustration has changed from a narrow concept (limited to paintings and pictures) to a broad concept. "Illustration" refers to the pictures inserted between words in newspapers, magazines, various publications or children's picture books that we usually read, collectively referred to as "illustration". Illustration, in Latin, means "light up". Reading words and thinking about meaning were originally used to increase the interest given by words in publications and make the words more vivid and vivid in readers' minds. In today's various publications, the importance of illustrations has far exceeded the foil position of "luminous words". It can not only highlight the theme, but also enhance artistic appeal.

Illustration is an art form. As an important visual communication form of modern design, it occupies a specific position in modern design with its intuitive image, true sense of life and beautiful appeal. It is widely used in many fields of modern design, involving cultural activities, social undertakings, commercial activities, film and television culture and so on.

Historical evolution of illustrations

The development of illustration art has a long history. In your eyes and mine, ordinary and simple illustrations have great connotations. From the world's oldest illustration cave mural to the Japanese folk print ukiyo-e painting in the Edo period, all of them show the development of illustration. Illustrations first developed with the changes of newspapers and books in the early19th century. Its real golden age first began in the United States in the 1950s and 1960s. At that time, the illustrations just separated from art works were obviously drawn, and most of the authors engaged in illustrations were professional painters. Later, influenced by the school of abstract expressionism, they turned from concrete to abstract. It was not until the 1970s that illustrations returned to the realistic style. China's Early Illustration Forms

The earliest illustrations in China appeared in the form of printmaking. With the introduction of Buddhist culture, they used "disguised" illustrations in the scriptures to publicize their teachings. At present, China's earliest prints are recorded in historical materials, namely "Dalagni Curse" published by Tang Suzong. The title page painting of King Kong Prajna Sutra published by Tang Yizong Xian Tong in the 9th year (868) is the exact date. In the Song, Jin and Yuan Dynasties, book illustrations developed greatly. The application scope has expanded to medical books, historical geography books, archaeological catalogue books, daily encyclopedia books and other books, and color overprint illustrations have appeared. During the Ming and Qing Dynasties, it can be said that the ancient illustration art developed greatly, and there were book engraving industries all over the country. Different regions have formed different styles. The forms of illustrations are: frontispiece drawings, text illustrations, top or bottom drawings, paintings on inner pages or title pages, and cards.

The historical evolution of ancient illustrations in China can be regarded as the development history of printmaking. It is also the history of folk New Year pictures. It's just that folk New Year pictures became commodities independently earlier, which is the predecessor of commercial illustration.

The history of illustration in Europe is similar to that in China, and it was first used in religious books. Later, illustrations were widely used in natural science books, grammar books and collections of classic writers.

With the development of today's society, illustrations are widely used in various fields of society. Illustration art not only broadens our horizons, enriches our thoughts, gives us unlimited imagination and broadens our minds. With the increasing commercialization of art and the emergence of new painting materials and tools, illustration art has entered the era of commercialization. In the era of commodity economy, illustrations play a great role in promoting economic development. The concept of illustration has gone far beyond the scope of traditional laws and regulations. Throughout today's illustration world, painters are no longer limited to a certain style. They often break the way of using only one material in the past, and widely use various means to achieve the expected effect, so that the development of illustration art has gained a broader space and unlimited possibilities. In China, although illustration developed late, it has a long history. After the development of blackboard newspaper, print and poster layout after liberation, and the reference to international popular styles after 1980s, with the popularization of computer technology in the middle and late 1990s, more and more cutting-edge authors who use computers for illustration design emerged.

Illustrations have found a huge living space since the birth of the mother book. With the development of technology and the needs of society, rich carriers are constantly emerging.

[Edit this paragraph] The application of illustrations

Application scope of illustrations

Publications:

Illustrations used in book covers, inside pages, book covers and catalogs.

Including illustrations used by newspapers, magazines and other editors.

Commercial publicity: illustrations

Advertising DD includes newspaper advertisements, magazine advertisements, signboards, posters, leaflets and illustrations used in TV advertisements;

Business image design: product logo, corporate image (mascot);

Commodity packaging design;

Illustrate DD consumer guide, commodity description, manual, chart and catalogue.

Video multimedia:

The role and environmental art setting or interface design in film and television dramas, commercials, games, networks, etc.

Anything used for "explanation" can be counted as the category of illustration.

Two types of illustration applications

In the field of graphic design, we are most exposed to literary illustrations and commercial illustrations.

Literary illustration-a visual art form that reproduces the plot of an article and embodies the spirit of literature.

Commercial illustration-an image expression that conveys commodity information for enterprises or products and integrates art and commerce.

The illustrator gets the remuneration related to it, gives up the ownership of the work, and only retains the right of signature, which is a commercial transaction.

[Edit this paragraph] Functions and functions of illustrations

Illustration definition

Modern illustration is different from ordinary artistic illustration. Their functions, forms of expression and media are different. The service object of modern illustration is commodities first. Commercial activities require that the information they carry be conveyed to the audience accurately and clearly, and people are expected to correctly receive and grasp this information and make the audience feel beautiful while taking actions, so it is said to serve commercial activities.

Art illustrations usually have three functions and purposes:

First, as a supplement to the text;

Second, let people get the satisfaction of perceptual knowledge;

Third, show the artist's aesthetic concept, performance skills, and even show the artist's world outlook and outlook on life.

The function of modern illustration is very strong, and pure art that deviates from the purpose of visual communication often weakens the function of modern illustration. Therefore, the design should not make the theme of illustration ambiguous. It must be based on clarity, simplicity and accuracy.

The appeal of modern illustration

The basic appeal function of modern illustration is to convey the information to the audience in the simplest, clearest and clearest way, arouse their interest, try to convince what they convey, accept the propaganda content gladly in the aesthetic process and induce them to take the final action.

(1) Display vivid and concrete images of products and services, and convey information intuitively.

(2) Stimulate consumers' interest.

(3) Enhance the persuasiveness of advertisements.

(4) Enhance the attractiveness of commodities and stimulate consumers' desires.

[Edit this paragraph] Aesthetic features of illustrations

Illustration design, as a form of visual art, especially as a part of practical art, has its own aesthetic characteristics. Among them, the most obvious ones are as follows:

Purpose and restrictive factors

Second, practicality and popularity.

Third, visualization and intuition.

Fourth, aesthetics and interest.

Creativity and artistic imagination

6. Diversification and diversification

Due to the diversity of media, content, expression and appeal object, the aesthetic standards of modern illustration are also diversified and diversified. explain

[Edit this paragraph] The form of illustrations

There are many forms of modern illustration, which can be classified by media or function. According to the classification of media, it is basically divided into two parts, namely print media and film and television media. Print media includes poster advertisement illustration, newspaper illustration, magazine book illustration, product packaging illustration, corporate image publicity material illustration, etc. Film and television media include movies, television and computer screens.

Poster advertising illustration: also known as poster, poster. In the era when advertisements mainly rely on printed media to transmit information, they can be said to be in a dominant position in advertisements. However, with the emergence of film and television media, its application scope has narrowed.

Newspaper illustration: Newspaper is one of the best media for information transmission. It is the most popular, low cost, large circulation, wide spread, fast speed and short production cycle.

Illustration of magazine books: including the design of front cover and back cover and the illustration of words, which are widely used in all kinds of books. Such as literature books, children's books, science and technology books, etc. This kind of illustration is gradually declining. In the future, it will still exist in a large number of electronic books and newspapers.

Product packaging illustration: product packaging makes illustration more widely used. Product packaging design includes three elements: logo, graphics and text. It has two missions: one is to introduce products, and the other is to establish brand image. The most prominent feature is that it is between plane and three-dimensional design.

Illustration of corporate image publicity materials: it is the VI design of the enterprise. It is included in the basic system and application system of corporate image design.

Film and television illustration in film and television media: point out the illustrations in movies and TV now. Generally, it appears in advertisements. Movie and TV illustrations also include computer screens. Now the computer screen has become the performance space of commercial illustration, and many graphic library animations, game programs and graphic tables have become a member of commercial illustration.

The form of illustration

Numbers, free form, realistic technology, black and white, color, using materials, photos and computer generation ... as long as they are "graphics", they can all be applied to the production of illustrations.

vector

[Edit this paragraph] Classification of illustrations

According to the current market positioning: vector fashion comics, young realism, the concept of illustration in Victoria, the United States and South Korea, etc.

Classification by production methods: hand-drawn, vector, commercial, cutting-edge (2D plane, UI design, 3D), pixel.

According to the illustration style, it is divided into Japanese cartoon illustration, European and American illustration, Hong Kong illustration, Korean game illustration, and Taiwan Province romance novel cover illustration. Because there are so many styles now, I just classify them simply.

In addition, there are many foreign styles, such as hand-folded paper, cloth pattern and various styles, which are neck and neck.

[Edit this paragraph] Illustration status quo

The most developed place of illustration: the United States is a country with a very developed illustration market, and appreciating illustrations has become a habit of society. On the one hand, a large number of independent illustration products are sold in the terminal market, such as illustration books, magazines, illustration greeting cards and so on. On the other hand, illustration, as a part of visual communication system (graphic design, illustration, commercial photography), is widely used in graphic advertisements, posters, covers and other design contents. The illustration market in the United States is also very specialized, which is divided into children, sports, science fiction, food, digital, pure artistic style, humor and other professional types, and each type has a special illustrator. The whole illustration market is very standardized and the competition is fierce, because the average income level of illustrators is three times that of ordinary Americans.

Illustrations in Japan, South Korea, Hong Kong and Taiwan: As we all know, Japanese commercial animation has a huge market and operation team. Animation is an important branch of illustration industry. Before CG technology (ComputerGraphics) entered the field of illustration, hand-drawn animation had become a sunrise industry in Japan. Today's younger generation is more and more inclined to use computer digital technology.

In South Korea, with the game industry climbing to the second pillar industry of the national economy in recent years, illustrations, especially digital illustrations, have sprung up everywhere, and the game characters designed with digital illustrations have also won more market space with the popularity of Korean games in China.

At the same time, Hong Kong and Taiwan illustrators are still looking for their own way of industry, although their works have obvious traces of learning from Japan. Illustration education: Beijing Institute of Printing, Beijing Institute of Fashion Technology, Beijing Broadcasting Institute, Tsinghua University Academy of Fine Arts, Central Academy of Fine Arts and other institutions have set up illustrations or related majors in the past two years, but the teaching content often only includes publication illustrations rather than commercial illustrations in a complete sense.

But in foreign countries, the combination of illustration education and market is very close. Many well-known illustrators are visiting teachers in various universities, and they have brought the most fashionable and cutting-edge business consciousness to the school. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, public institutions, commodity packaging, film and television performance posters, corporate advertisements and even T-shirts, diaries and New Year cards.