Traditional Culture Encyclopedia - Photography major - What is photo photography?
What is photo photography?
brief introduction
Photo photography is a photography studio with personality. With a unique perspective and superb professional standards, we tailor-made photographic works (16) for different customers, leaving a good reputation in the industry and occupying a place in the highly competitive photography industry.
2 service concept
All the photo photography works come from real guests, adhere to the people-oriented service spirit concept, strive to build Harbin's top photo photography service with zero-distance caring and humanized service, one-on-one exclusive photography creation team shooting and transparent consumption concept.
Photo photography builds our initial dreams with firm beliefs, presents our initial love with sincere hearts, and records our initial feelings with a unique perspective. Harbin photo photography pursues fashion, respects individuality and transcends aestheticism. They are a group of post-80s young people who love life. It recorded our youth with a lens, left our mark and fixed every moment of laughter. Interpret happiness with unique artistic language, solidify beauty and complete self-release. Shooting is not only shooting, but also a spiritual transcendence, shuttling between light and shadow, and also a kind of life. I feel happy and moved in the smile of the new couple. Every shot is carefully created, and the protagonist is you. I believe in your beauty.
Photo photography consists of a group of young people who love photography, have many years of industry experience, are full of vitality and fashion. The professional level of photo photography, keen sense of fashion and artistic appreciation guarantee to lead new ideas and grasp the deepest trend pulse. For photography, your satisfaction is the only criterion. In serving you, we will provide one-on-one VIP exquisite service, provide each friend with a unique customized shooting solution, and share each friend's pleasure through the lens.
3 work attitude communication, truthfulness and respect for individuality. Photo photography has enough patience, sincere communication and professional skills to support your ideas.
Workflow booking-meeting and communication-making a photography plan-payment-shooting-sample viewing-production-version viewing-picking up goods-after-sales service.
4 noun explanation
Portrait, the original meaning in Chinese is to draw portraits of people, which is the traditional name of figure painting in China. Painting a portrait requires simplicity, so it is called a portrait. Nowadays, art photography is commonly known as art photo album. "Portrait" in China's ancient painting theory refers to "writing the truth of things", that is to say, when painting, it is necessary to show the true face of objects, and both landscape painting and figure painting should reach the "true" painting realm.
The meaning of the word portrait of China:
1. Human image
In the Song Dynasty, Wang Anshi wrote Hu Jia's Eighteen Beats Eight: "Life and death are difficult, but I turn around. I can't bear to look at that old photo again. When I go to the DPRK, the color changes and the weather is always sad. "
According to the instructions, the ministers chose two people who can take pictures, dressed them in front of Hu and Qin respectively, drew them and posted them on the door. There is nothing at night. -Journey to the West
Draw an image
The acrobatics contained in Yan Jiaxun by Yan Zhitui in the Northern Qi Dynasty: "Prince Wu Lie prefers to take pictures, and he can dye them as appropriate when sitting in a guest, that is, several people." In Volume 14 of Records of Local Conditions, the portrait is true: "The portrait of our ancestors today is true, and the remains are described as photographs." Step 3 describe the facts truthfully
In the Southern Dynasties, Liu Xie wrote "Wen Xin Diao Long", in which there was such a feeling: "To offer portraits for lovers is annoying for writers." The meaning of the word photo in Japanese
Classic photos
Classicism and fashion are two completely different concepts, but they are not opposed to each other. People who enthusiastically pursue classical culture are generally elegant, noble and refined; People who pursue fashion are often more popular. But generally speaking, classical culture is an excellent culture, because it has withstood the test of history and stayed in real life. However, fashion culture is mixed, and most of it can't be passed on to future generations.
At present, teenagers are the main people who pursue classical culture and fashion culture, while the elderly pay more attention to traditional culture. Generally speaking, "tradition" is popular and "classicism" is authoritative. "Tradition" and "classicism" are closely related, but there are some differences. Classical culture generally has the characteristics of tenderness, beauty, solemnity and implication. Teenagers should pay attention to take the essence and discard the dross. It is normal for teenagers to pursue fashion culture. However, fashion culture is vulgar culture after all and cannot be passed on to future generations, so teenagers can't pursue fashion too crazily and can't chop and change.
From an artistic point of view, there is nothing classic that is not classic, because everyone has different aesthetic views, but in general, it is the use of composition language, light and pictures. The message to be conveyed has something that can move people's hearts internally.
The so-called classical art photo, also known as classical photo, is a style of personal art photo, which can be simply understood as a personal art photo in which people wear clothes of ancient figures and reflect their ancient charm. This is a popular art photo shooting technique.
Art photos of ancient costumes are generally divided into Han (Hanfu), Tang (Tang Fu) and Qing (Qing Palace), and of course, there are some that have never been photographed and like. Hanfu is generally a hobby of people with strong temperament of poetry and calligraphy. Everyone is generally impressed by the prosperous times of the Tang Dynasty, so the Tang costumes taken now are generally more luxurious, and MM does not shoot much. The popularity of Qing palace costumes for Qing palace dramas in recent years can be seen. People love Qing palace dramas and Qing palace costumes, such as Zhen _ ah on our plate. Compared with the Han, Tang and Qing dynasties, there are still many people who like Qing.
take a picture
Taking a fashion photo often doesn't require complicated and luxurious scenes. In the studio, using simple background, fully mobilizing the lights and making good use of the existing conditions, we can realize various visual creativity and take photos of the dispatched people. Among them, combining distinctive modeling colors with individual lighting effects can not only achieve a strong artistic atmosphere, but also increase the visual intensity of photos, thus greatly improving the attractiveness of portrait works. It is a very important way to emphasize the color light effect in photos, contrast characters with color forms and shoot fashion photo films. The tone of the photo, the atmosphere of the environmental color, the color modeling of the main body of the character, the cooperation of the color light plate, and the different light processing methods will all have an impact on the final effect of the photo. The following points deserve our attention.
1. Color should be used as a means to express the theme and an important factor to infect others emotionally. The key to the application of color lighting effect is that each element must be able to highlight the theme and control the collocation and integration of each element to achieve unity and harmony. Seeking simplicity in complexity and individuality in simplicity is also the difficulty and focus of shooting.
2. Color should first be combined with clothing modeling and shooting style, and the contrast and coordination between clothing and environment can greatly enhance the charm of photos. Commercial photography should be rigorous. In the early stage, we should conceive all aspects of shooting, unfold with the theme that customers want to express, and design clothing, modeling and beauty according to different shooting needs.
3. The principle of color application is harmony and change, which should not only achieve visual unity in a large area, but also have rich changes in levels and details to avoid monotony and boredom. Different colors can bring me different visual effects. You can follow certain standards, such as using contrasting colors to form a visual impact, or you can do the opposite. As long as the proportion is appropriate, it can also create a surprise effect.
4. Strictly and accurately control the exposure, so that the blended color can achieve the expected effect accurately. For example, the front light is more conducive to the restoration of color. Using the light with a slightly higher main light position can fully express the skin and modeling color of the characters, and can also obtain more three-dimensional light and shadow; The 45 front light has a certain lighting area, which is beneficial to the expression of color, and also makes the face have a concave-convex three-dimensional sense and a richer tone level. Pay special attention to the accuracy of exposure when using backlight and side backlight light distribution.
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