Traditional Culture Encyclopedia - Photography major - Tips for selecting dress designers in photo studios

Tips for selecting dress designers in photo studios

Let’s go deeper into the field of professional knowledge. As a professional dressmaker, you should pay great attention to the color and style of the dress, as well as the model’s skin color, body shape, and temperament. Professional knowledge is very important. It is the magic weapon to make customers trust you, especially the importance of grasping the details. It is best for the dress girls in the photo studio to have certain aesthetic knowledge, so that they can design and explain to the customers professionally, and explain it to the customers through some simple professional actions, so that the customers can trust them. Think about the guests and guide them step by step. Professional knowledge is not difficult to learn. As long as you study hard, you will definitely become a professional dressmaker.

1. Cognition of wedding dress styles

Upper body part

Tube top style

Brides with average body types can wear this. This style is not suitable for brides with too large or small male parts. If the bust is too large, it will feel bigger, while if the bust is small, the chest will look flatter and less beautiful.

Thin shoulder strap style

This style is suitable for brides whose shoulders are not too wide and whose chest is not very big. However, it is not suitable for those with thick shoulder blades because it visually gives people a For a stronger feeling, every bride’s shoulder-to-chest ratio is different. People who are plump will have accessory breasts. The dressmaker should adjust the shoulder straps according to the size of the guest's chest, and use shoulder lifting movements to adjust the guest's body shape and shape the guest's body.

Shoulder style

This style is suitable for brides with narrow shoulders and smaller bodies. A smaller bride must accessorize with some outfits to make her look significant. It is not suitable for those with wider shoulders. Wearing this style will expose the shortcomings of the figure and make you look less beautiful.

Shoulder style

This style of dress exposes most of the shoulders, so it is not suitable for brides with thick shoulder blades and broad shoulders. However, wearing a V-neck shoulder strap on such a figure will visually lift it up, making the shoulders less strong. If you have smaller shoulders, it looks better if you wear a shoulder strap, but you cannot wear a shoulder strap with a straight collar. The straight collar will make people look smaller and have a sagging feeling.

Vest Collar Style

The characteristics of this kind of dress are that it has wide shoulders and is not very picky about the figure. The shape of the vest collar and small crown has always been favored by many styles, but due to This look is overused. Being unchangeable will cause aesthetic fatigue. In addition, this dress will make the bride look older than her actual age. Therefore, this style is suitable for mom to wear when taking family photos. Middle-aged women will look beautiful in vest-collared clothes, which can cover their "butterfly sleeves" just right.

V-shaped neck style

For brides with round faces and round faces, wearing this style will flatter their face shape. In fact, both the sweetheart neckline and the V-shaped neckline shift the angle, visually pulling the face shape upwards. A dress with a low-cut V-neck can also lengthen the neck, but a dress with a large V-neck is very attractive, because wearing such a dress requires removing the bra. If the breasts are not plump enough, all the shortcomings will be exposed. Outside. Therefore, dress designers should not easily recommend this style to brides whose breasts are not very good.

Princess throw-sleeve style

This style is more exaggerated and is generally suitable for wearing when taking photos. It is suitable for small throw-sleeves on the wedding day, but it also depends on the face shape, shoulder shape and feeling. Clothes with a little polish can be extended on the shoulders to modify the face and show nobility and retro at the same time. However, smaller and cute brides are not suitable for too-large sleeves, otherwise it will look like their face is smaller than the sleeves. Likewise, this style is not suitable for tall brides, as it will look artificial. In addition, the exaggerated long sleeves are also suitable for taking pictures, but not suitable for wearing on the wedding day. This style looks too formal and old-fashioned.

High leader

High collars are divided into small high, medium high and large high. The high turtleneck is suitable for brides with longer necks, as it has a concealing effect. There are no strict requirements for the neck length of medium-high and small-high.

One shoulder

This style is a fashionable style. It is not suitable for brides with thick shoulder blades, as it will make them look thicker. Sloping-shoulder dresses are usually decorated with small flowers or other embellishments on the shoulders. Some have ribbons floating down from the shoulders, and the longest they don't float past the knees. The function of these streamers is to stretch the height ratio and beautify the body lines to make people look taller than they actually are.

Lower body part

Fishtail style

This style is suitable for brides whose span is not very large and whose temples are small and upturned. The design of the fishtail model has a tighter span than other styles, so it is not suitable for people with large hips. If the temples are not curved enough and there are no lines, it will not be able to support the design behind it. Petite brides are not suitable for long fishtail dresses. At present, some designers have also made some improvements to the fishtail style, raising the connection points of the fishtail upwards, which also increases the audience base.

A-line style

This style is suitable for brides of all shapes. The fabrics generally used in the production of A-line groups are relatively soft, such as soft satin and water chestnut mesh. For brides with larger temples, their skirts will appear flowing when walking, and you can shift your gaze from the temples to the skirts.

The princess style is also called the eight-piece group.

This style is also called the princess style. This style is also suitable for various body types. The cut of the eight-piece group is cut from the waist to the inner thigh. The visual effect will be a small waist and a small belly, so it is suitable for plump brides with a slightly lower belly and a thick waist. Because the lower part of the eight-pass group is unfolded, it is also suitable for smaller brides to wear. It can stretch the vision and make it appear that the actual figure is not taller.

Pengqun style

This style can also be called big Pengqun. It is a popular model, which perfectly reflects the dream of a princess. This model is not suitable for brides with smaller stature, as it will push down the whole body and make them appear smaller.

Korean style

Specially suitable for brides who are mothers-to-be and those with short stature, it has a stretched visual sense.

Short hem style

Suitable for people with slender legs. There is currently a market trend of wearing it as engagement wear.

2. Style matching suitable for body type

People with tall stature (suitable for upper body)

Card shoulder style, shaved shoulder style, V-neck style, high-neck style, but shoulder style, spaghetti straps Style

Skirts are suitable for: A-line styles, princess styles, Pengqun styles, and fishtail styles.

Tall people (not applicable)

Boat collar, princess sleeves, vest collar, Korean collar.

People with short stature (applicable)

One-shoulder style, v-neck style, shaved shoulder style, spaghetti strap style,

Skirt is suitable for: Korean style, princess style, short hem style, a-line style

People with short stature (not applicable)

Vest collar, boat collar, card shoulder style, princess throw-sleeve style , high collar style, card shoulder style.

Skirts are suitable for: fishtail styles and puffy styles

People with short stature (applicable)

Short skirts, A-hem skirts,

People with fat bodies (applicable)

Can be modified with shawls, sleeves and veils

High collar, boat style, card shoulder style,

Skirt is suitable for: Korean style, Pengqun style

Fat people (not applicable)

Vest collar, spaghetti straps, V-shaped collar, shaved Shoulder style, princess throw-sleeve style, one-shoulder style

Skirt is suitable for: fishtail style, princess style, short hem style, a-line style

Slim people (applicable) < /p>

Vest collar, card shoulder style, thin shoulder style, princess sleeve style, high collar style, boat style style

Skirt is suitable for: Korean style, Pengqun style, princess style, Short hem style

Thin people (not applicable)

Shoulder style, V-neck style, one-shoulder style

Skirt suitable for: A-line style , fish tail style,

3. Matching skin color and dress

With the continuous changes in world trends, in addition to the traditional colors of pure white, ivory, and beige, wedding dresses in pink have become increasingly popular in recent years, such as pink, pink orange, pink blue, Pink purple, pink green and light silver gray are very soft and pleasing to the eye; dark green, maroon and deep purple are embellished on pink wedding dresses to form a richly colored dress, which can appropriately encourage guests to have the courage to try and achieve very special effects. As for the most popular, of course, the ivory or pure white wedding dress is decorated with pink silk flowers and butterflies to add color.

In fact, it doesn’t matter what color the wedding dress is. The first condition is that it must match the skin color of the guest. The skin color of Asians is yellowish. Wearing a snow-white wedding dress will make you look dull. Wearing ivory will look more harmonious and natural. Pink, blue, pink and purple cannot harmonize with yellow skin. On the contrary, pink, orange, pink and green can match those with yellowish skin. As for Pure white will look great if your skin is fair and rosy, or if you have a bronze complexion.

In addition to the flawless white wedding dress that requires careful selection, colorful dresses will bring more charm and personality to the bride. Color science is a comprehensive subject, and the selection and matching of clothing colors are also important. Knowledgeable, in fact, as long as you pay attention to a few points, you can solve the basic clothing matching problem and achieve a coordinated effect.

People with fair skin

Almost all colors of wedding dresses can be worn. In addition to the traditional 'white and bright red. Trendy pinks and peaches are new options that bring a distinctive sense of style. The bright pink color can make the bride's skin healthier, rosier and more radiant.

Those with darker skin

It is recommended to choose some bright-colored dresses, which can create a healthy and sexy atmosphere, but can highlight a conflicting and eye-catching beauty. However, the prerequisite for trying this is that you must have healthy skin that is dark and shiny. Pairing a bright-colored dress with a dark and shiny complexion can create a sexy and conflicting beauty.

Those with dull and yellowish skin tone

Try not to try purple, sapphire blue, cinnamon, lotus root, or copper-gold clothes. Purple and sapphire blue make skin that is not fair enough to appear duller and sallower, while tones such as cinnamon, lotus root, copper gold, etc., unless the skin is fair, will create the illusion of blending with the sallow skin and overall dress of Oriental people, which is completely impossible. The focus is highlighted and the boundary between the skin and the dress appears from a distance.

Pink, green, pink and orange wedding dresses can harmoniously match yellowish and dull skin tones.

4. Four Seasons Color Matching of Wedding Dresses

In the four seasons of spring, summer, autumn and winter, due to the influence of warm climate and environmental hue, there are different precautions for taking wedding photos. Wedding dresses are the main body. Color matching is the most important. The human body can also be divided according to the attributes of the four seasons: spring type, summer type, autumn type, and winter type. Different types of skin color, hair color, and pupil hue are all different. When choosing colors and tones, the following factors should be considered:

1. Coordination of tones: The color matching of clothing should be based on outstanding dressing rather than overshadowing the clothing.

The light of the new man.

2 Essential beauty: Warm-colored clothes are more coordinated to wear, but you should pay attention to whether they can really show the style of the couple.

High contrast brightness: Color brightness varies from person to person. Some people are suitable for high contrast, while others choose low contrast to be more soft and harmonious.

Features:

Spring skin color: light ivory, light beige skin color? The skin is delicate and transparent, with a blush on the face and a coral pink color.

General characteristics: It feels warm, transparent and clean, suitable for warm colors with yellow tones.

Commonly used colors: coral, peach, beige, lemon, green, mint, Turkish blue, light blue, ivory white, soft light orange, etc.

Summer skin color: pinkish-white, milky-white skin, skin with bluish hue, wheat-colored skin, blush showing light watery pink.

General characteristics: It feels refreshing and subtle, suitable for cool colors with blue tones.

Commonly used colors: pink purple, aqua blue, water pink, sapphire, mint green, jade blue, rose red, gray purple, milky white, etc.

Autumn skin color; ivory skin, dark beige skin color, dark orange in hue, dark camel, camel green, less prone to blushing.

General characteristics: It feels rich, noble and mature, suitable for warm colors with brown tones.

Commonly used colors: all oranges, maple leaf red, pumpkin red, leaf green, bean paste color, tan color, gold color, olive green, cream white, etc.

Winter skin color: bluish-white or slightly darker olive green, skin with green tint, cyan tint, ocher tint, less prone to blushing.

General characteristics: Give people pure and bright, strong and cold, suitable for cold colors with pure and bright colors.

Commonly used colors: all positive colors, such as: true red, true blue, any bright cool colors, such as; sapphire blue, bright purple, pink, ice pink, dark wine red, deep purple, and three tones of black, white and gray.

5. Matching dress color and body shape

Dark colors have a sense of contraction, while light colors have a sense of expansion. Therefore, dark-colored clothing is suitable for plump guests, while light-colored clothing is suitable for thin guests. In addition, many people have heard that fat people should wear vertical striped clothing and thin people should wear horizontal striped clothing. In fact, it cannot be generalized. Not all vertical stripes will make you look slimmer, and all horizontal stripes will make you look fatter. The width and color of the stripes play a decisive factor. Thin, vertical stripes with narrow intervals, or wide vertical stripes with bright colors. Vertical stripes with wide intervals will make you look fat. Only stripes with moderate width and consistent intervals will make you look slimmer, as will horizontal stripes. Same thing. The color of clothing is closely related to the texture of the fabric. The same color will produce different effects on different materials. For example, the same red on silk will produce a gorgeous and noble feeling; on rough flowers, it will be rough and warm. Chiffon is light and soft, so you should fully consider the role of the clothing material when choosing clothing.

6. Tailor-made standards

Tailor-made proficiency and process skills reflect the experience of the dressmaker, and it is also a process that makes customers recognize you more.

During the measurement process, the dressmaker takes the lead, and the assistant records the size. First, the assistant must record the type of clothes the customer is wearing (such as a T-shirt on the top, jeans on the bottom) to facilitate modifications. The master has an accurate basis for judgment. Since some photo studios do not have an alter, the records must be more detailed. As for the tacit understanding of the tailoring standards, both the dressmaker and the alter must first establish it so as not to affect the smoothness of the fitting.

When the dressmaker helps the customer to measure, they use centimeters as the standard unit. They must be precise and do not use approximate scales to measure. Another point is that when we hold the tape measure, we must also pay attention to the posture of the two hands. When measuring, the two fingers (index finger and middle finger) must be inside the tape measure and close to the tape measure. After taking the measurements of each part, show it to the customer. On the one hand, it allows the customer to remember their own measurements, and on the other hand, the customer will not think that you measured it wrong. At the back of our form, guests are also required to sign to confirm the size, so if the gestures are correct, the measured size will be standard and faster.

Look no further! After each modified wedding dress is returned by the customer, it is first changed back to the original size. This way, it will not affect the deformation of the dress and make it difficult for the next modification, thus increasing the usage rate.

Several parts of the body measurement and precautions:

Collar circumference? 2. Front shoulder width? 3. Upper chest circumference? 4. Bust circumference? 5. Lower bust circumference? 6. Waist circumference ?7. Arm circumference? 8. Back shoulder width? 9. Front waist width? 10. Back waist length? 11. BP length? 12. BP width? 13. Arm height? 14. Sleeve length? 15. Clothing length

(Tip 1: The measurements of small dresses are all the same. The length of the dress is measured to 8 centimeters above the knee. For the sake of caution, an additional measurement is from the waist to 8 centimeters above the knee. Like this Make sure the tailoring or tailoring is done according to the standard.

Tip 2: In addition to the regular measurement method, special attention should be paid to ① upper bust ② bust ③ lower bust ④ top. The BP length from bust to bust, because the size of the tube top is not standard, customers may feel confused about it falling off when wearing it.)

In this way, the entire size is measured, please sit down and rise. Microliter, fill out the size form for the customer to confirm, and ask him to sign for confirmation. This also reflects your professionalism. Each style of the customer has his special attention points. The dressmaker must be proficient in the entire process.

7. The key points of try-on

The timing of try-on is an important part of the transaction. Many successes have failed because of carelessness during the try-on. It happens, so we have to do a good job in the details of the try-on. In daily work, we have to prepare matching accessories and instruct the assistant on the details of the work.

Trying on is an important point in wedding dress rental transactions. Have our dressmakers noticed that a lot of opportunities can slip through if you are not careful during fittings. If the fitting is not done well when trying on the guests, when we open the curtain of the fitting table, we will see a bride with disheveled clothes and an uncoordinated picture.

Therefore, when trying on the wedding dress, we must first pay attention to the bride after putting on the wedding dress, check all the details first, and hand a pair of suitable high heels to the bride to put on. It must be seamless. Gives people a smooth and smooth feeling. The assistant will match the bride as needed before bringing the bride to her family. At this time, the bride must be able to imagine the situation on the wedding day, and her family and accompanying people will agree, so the fitting process must not be careless.

If the bride is confused about the direction of her choice due to the large number of escorts, the dressmaker can use her professional knowledge to guide the bride in the direction of choice based on the key points of clothing design during the process of changing clothes in the fitting room. At this moment The language you use should be tender and caring, so that the bride can feel that you are caring about her wholeheartedly.

8. Use design focus to achieve transaction goals

Here we would like to emphasize how to use the advantages of design focus to achieve transaction goals. Generally, each style can reflect the designer. A unique concept, so our dress designers also need to understand the design focus of the wedding dress when purchasing it. What kind of bride is suitable for this design point? The dress designer also needs to know that when meeting a suitable bride You can use extremely skilled words to recommend to her how you are suitable for this wedding dress. After a clear introduction, the bride will be able to accept your suggestions, because what you recommend is completely based on the characteristics of the body shape and clothing. A perfect combination, the bride will also feel your professionalism through the fitting.

This part requires dress designers to really put in a lot of effort. When you purchase the clothes, you have to understand the focus of its design. You must search carefully. Understanding this knowledge will be of great help to the dressmaker's sales. If you don’t understand, you can learn this knowledge from the manufacturer. Only if you master this knowledge can you be able to do your job with ease.

For example: When a customer chooses a dress and asks you "Which dress is suitable for me to wear?" At that time, our hearts are the most vulnerable, so when we tell customers which style, we should tell the design points of the dress, so that it is easier to impress the customers. Therefore, the dress designer himself needs design points. What is the basic style? Some design points are different from the basic models. For example, a dress with a high collar and sharp shoulders is suitable for people with narrow shoulders. The design point of this dress is that it is short in the front and long in the back. It is like a dress worn during Spanish dance. It is romantic and passionate at the same time. This is the design point you are looking for. You can use language to organize and describe it to the guests based on what you see. Originally, the upper body design was very conservative, but a dress with floral designs would still make people feel more romantic and fashionable. The same is true for the second style. What is the highlight of the tube top style? The fan-shaped design at the waist covers up the slightly bulging belly, while revealing the waist through the side. Usually, you should also search more for the effect of celebrities wearing wedding dresses, because it is easier to do business this way. Just like Victoria and Beckham wore a dress last year, the entire white dress was pleated with fabric into two fan shapes on the chest, and the high slit was also designed in a fan shape. This fan-shaped design has been popular until now, including last year’s entire Dior conference, which was designed and produced using Japanese fan-shaped elements. Popular elements are often easier to convince customers, so while our dress designers master the design points, we also need to look at more popular things.

Nine. Matching of men's dresses

With the gradual improvement of the consumption concept of "newcomers", consumers' awareness of the pursuit of clothing fashion has gradually strengthened. In order to cater to consumers' requirements for groom's dresses, the wedding photo studio industry has changed the original Focusing only on the status of bridal gowns and making breakthroughs, men's gowns have gradually entered people's attention.

Whether in the process of taking wedding photos or during the wedding banquet, although the heroine’s gorgeous dress and beautiful makeup will attract many people, if the groom’s dress accompanying you cannot The match with the bride is somewhat disgraceful. In many cases, men need to pay more attention to details and quality to reflect their status and symbol. Only when the groom's dress matches the color and style of the bride's wedding dress, and shows a sense of balance in appearance and overall sense, can the groom also reflect his elegant taste at the wedding scene. In the future, men's dresses in wedding photography will gradually move to the center of the stage and become the focus of the scenery in addition to the bride in wedding celebrations. Wearing a professional men's wedding dress instead of an ordinary suit allows the groom to highlight his worth and taste at the wedding and make him unique.

At present, many wedding dress brands have chosen to open counters in photo studios. As genuine men's dresses are getting more and more attention, the sales of men's dresses have begun to choose photo studios as an important sales channel. More photo studios will open men's dress counters, which will further highlight the brand effect of men's dresses and enhance the quality of photo studio products. Richness, giving newcomers the choice of a higher level of thinking. In the next few years, men's dress wedding counters will also bring more room for development to photo studios.

Men’s dress matching skills:

1. Basic matching colors: silver gray? black? white

2. color matching method: make the shade according to the bride’s dress Color matching.

3. Contrast color matching skills: Opposite the color of the bride’s dress. Such as: white and red, black and white, blue and white

4. The groom wears a square scarf with the same color as the bride’s dress on his chest.