Sapphire in Changle County and Changle Gem City

The mineral name of sapphire is corundum, which belongs to corundum family. Sapphire, with its crystal-clear and beautiful color, was covered with mysterious and supernatural colors by the ancients and regarded as an auspicious thing. Sapphire can be divided into blue sapphire and brilliant (non-blue) sapphire. In 1980s, many sapphire deposits were discovered in basalt along the eastern coast of China, among which Shandong (Changle) sapphire was the best. Changle sapphire mine is one of the five largest gem mining areas in the world. Changle County is known as the "hometown of sapphires", hence the name "China Gem City".

Changle County is located in the middle of Shandong Peninsula and belongs to Weifang City, Shandong Province. It is adjacent to Qingdao, a coastal city in the east, and Jinan, the capital of Shandong Province, in the west. Qing Ji Expressway and Ji Jiao Railway run through the east and west, and Dayi Road runs through the north and south, which are 50 kilometers away from Qingji Airport/KLOC-0. The county governs 12 towns, 4 streets, 1 provincial development zones, with an area of11square kilometer and a population of 600,000. In 2005, GDP was 7.256 billion yuan, total fiscal revenue was 609 million yuan, and local fiscal revenue was 352 million yuan.

Changle County has a history of more than 3,000 years and was called Ling Ying in ancient times. There are ancient volcanic groups and 2 12 ancient cultural sites in the territory. At present, the proven and developed mineral resources include sapphire, basalt, limestone, Muyu stone, coal, clay, placer gold and other 9 categories, 25 varieties and 82 occurrences. Changle limestone reserves are 2 billion tons, including 65.438+0.5 billion tons of flux limestone, 65.438+0.4 billion tons of cement and chemical limestone, and 450 million tons of building limestone. In particular, sapphire resources are rich, and the mining area is 450 square kilometers. It is one of the rare large sapphire deposits in the world. It has the characteristics of large particles, pure color, good quality and many rare stones, and is favored by jewelry circles at home and abroad. Changle is therefore known as the "hometown of sapphires".

There are more than 65,438+000 jewelers in this jewelry city connected with Golden Street and Silver Store, dealing in jewelry, jade and gold and silver jewelry from all over the world. In this glittering world, Changle sapphire has a unique market advantage, and it is a first-class commodity from the cutting quality of gemstones to the design of jewelry. Compared with other countries' sapphires, China's sapphires are darker in color, and locals call them Chinese blue.

According to the national geological data, there are hundreds of millions of carats of sapphire in the area of 450 square kilometers in Changle. In recent years, with the continuous improvement of gem processing technology, Changle locals have also begun to carve sapphire crafts. China sapphire, like the rising sun in Ran Ran, is being recognized by the world.

As the emissary of Changle sapphire culture, Changle Star forms a promotion group with Phoenix and other media and a leader of Changle to promote and exchange Changle sapphire culture around the world. The organizing Committee sent professional photographers and cameramen to record the global promotion process of the promotion group.

Sapphire star

And update the latest progress of global promotion on Phoenix. After the promotion meeting, with the global promotion of Changle sapphire culture and tourism experience as the content and the dream of ordinary girls traveling around the world as the propaganda point, the documentary of Changle sapphire culture and the best-selling book of sapphire ambassador were released, and a documentary and new book release conference was held.

Changle Sapphire went abroad and promoted Changle City and Changle Sapphire Culture together with Changle Star and Gem Festival leaders.

This activity gave birth to documentaries and books on the global promotion of Changle sapphire culture, which broadened and continued the publicity effect on Changle.

Global promotion has increased the attention of the event, which can attract stars to participate and enhance the brands of Changle and Gem Festival again.

Through the novel image of Changle City in active communication, we cooperated with many media to realize the goal of "Let the whole country know Changle and let the world know Changle".