Traditional Culture Encyclopedia - Photography major - What does visual communication design learn? It involves many fields.

What does visual communication design learn? It involves many fields.

1. The main courses of visual communication design mainly include design basis, brand design, advertising design, packaging design, layout design, sketch, color, collaborative design, composition techniques, professional design, art design theory, introduction to modern advertising design, and hand-drawn techniques of POP advertisements.

2. Visual communication design is an active behavior to spread specific things through visual forms. Most or part of it depends on vision, which is expressed by two-dimensional images such as logo, typesetting, painting, graphic design, illustration, color and electronic equipment. In the process of visual communication design, we found a phenomenon: spreading, educating and persuading the audience's images, using words will have greater influence. It means: a process of conveying certain information to the conveyed object through the visual art form with a certain purpose as the guide, and influencing the conveyed object. The so-called "visual symbols", as the name implies, refer to human visual organs-symbols that can express certain attributes of things, such as photography, television, movies, plastic arts, architecture, various design products, urban architecture, various sciences and people, including stage design, music, heraldic, ancient coins, etc., all of which are visible to the eyes and belong to visual symbols. The so-called "communication" refers to the process in which the information sender uses symbols to transmit information to the receiver. It can be communication within individuals or between individuals, such as communication between all living things, between man and nature, between man and environment, and between man and body. It includes four procedures: who, what, to whom, effect and influence.