Traditional Culture Encyclopedia - Photography major - What are the design methods commonly used by designers?
What are the design methods commonly used by designers?
0 1. Symmetry Many people think that symmetrical composition is rigid, which is a misunderstanding. The reason why this happens is that designers usually use symmetry in the wrong place, or the graphics themselves are not good-looking. In fact, symmetry is a very classic form, and it will be very advanced when used well. For example, the following situations are all symmetrical patterns or symmetrical compositions. When using symmetry, you should also pay attention to: 1. The layout of each element should have a sense of rhythm, such as gradual change of direction, gradual change of size or repeated arrangement of graphics. 2. The elements should be rich enough, and it is difficult to have a sense of advanced if the symmetrical figure is too simple; 02. Solid color background Although gradient color is very popular in recent years, some big brands and designers prefer to use solid color for design, especially solid color as background, because compared with gradient color, solid color gives people a more advanced feeling, which may be because it is more balanced and stable (different colors have different weights). For example, the two elements in the picture below are the same as the design, except that the background is solid color and the other is gradient color. By comparison, we can see that the left picture feels more advanced. 03. It should be a common view that minimalist design is easy to produce a sense of advanced. Minimalism actually means that elements, fonts, colors, special effects, etc. should be as few as possible. Leave as much white space as possible in the picture, and there should be enough space to leave white space. Of course, minimalist design is far more than that, otherwise everyone can do it. Excellent minimalist design products or main visual graphics must be beautiful, concise and unique, and typesetting and color matching are also very particular. Abstract The expressions of many works of art are abstract, and it is difficult to understand what they are saying at a glance. Therefore, art gives people a very advanced feeling, and so do design works. Using abstract techniques to design graphics and express design themes is usually more advanced than concrete expression, which is a common method in poster and logo design. Because abstract graphics are not easy to understand, the mastery of design tonality must be very accurate. 05. With the model of facial paralysis, everyone should have found such a phenomenon. Many models in fashion shows like to keep a straight face, and some models in fashion magazines will be stiff or twisted, which is puzzling, but visually they will really feel more advanced than models with a grin or a casual posture, perhaps because they are not grounded. 06. Repetition is also easy to produce a sense of quality? Yes, the most typical representative is the pattern of luxury goods. Repetition can produce high texture, because by repeatedly arranging elements, it can produce rhythm and a lot of details, and the picture will have strong unity. 07. Black, white and gray collocation No matter how the popular colors change every year, black, white and gray will never be out of date, and color has a great influence on the temperament of design. If it is not well matched, it is easy to be vulgar, and black, white and gray are perfect color combinations, which are not only unsightly, but also exquisite and advanced because they are independent of the horizon of the world of flowers and flowers. This is actually a minimalist design, which is to cut the color into no color. Moreover, a rich sense of hierarchy and volume can be designed by skillfully using the outline of characters and the color value of black. 08. As the saying goes, embodying national culture is the world, and integrating national culture into design can also enhance the sense of advanced design. Of course, instead of simply adding a few ready-made traditional elements, we should integrate traditional culture into the design concept and modernize or re-create these national elements, otherwise the design will not only have no sense of advanced, but also look tacky. 09. Retro style Whether in the clothing design industry or the architectural decoration design industry, it will blow a retro style from time to time, and so will graphic design. Retro means classic and advanced, so we will see that many high-end brands like to use retro style in their designs. Obviously, it does not mean that using the above skills can produce a sense of advanced, nor does it mean that a design without these characteristics is not advanced. The temperament of design is determined by all the elements of design, so only by reading more books, trying more and summarizing more can we find more ways to make excellent designs.
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