What is illustration?

The dictionary explains illustrations as charts, examples and illustrations; Illustration is commonly known as illustration in China.

Illustration is an art form. As an important visual communication form of modern design, it also has intuitive images, real life feelings and beautiful appeal. In modern design, it has been applied to many fields of modern design, such as design cultural activities, social public utilities, commercial activities, film and television culture and so on.

Illustrations can be seen everywhere in daily life, such as newspapers, magazines, various publications or children's books we usually read. The illustrations added between words are collectively called "illustrations", which can not only highlight the theme, but also enhance the artistic appeal.

Nowadays, the popular commercial illustrations in foreign markets include publications with pictures, cartoon mascots, movie posters, game characters and artistic scene design built into games, advertisements, cartoons, picture books, greeting cards, calendars, decorative paintings, packaging and other forms. Virtual objects and related visual applications that extend to the current network and mobile phone platforms.

Representation method of illustrations

Illustrations show the image of the product itself, a certain part of the product, the product to be used, the product in use, the product under test and control, the distinctive features of the product, the benefits that can be obtained by using the product, the possible consequences of not using the product, testimony legends and so on.

There are three main methods of expression: photography illustration, painting illustration (including realism, pure abstraction, new figuration, comics, graphics, etc. ) and three-dimensional illustrations. Photographic illustration is the most commonly used illustration, because ordinary consumers think that photos are true and reliable and can objectively represent products.

Sketch illustrations have the author's subjective consciousness and freely expressed personality. Whether it is fantasy, exaggeration, humor, emotion or symbolic emotion, you can freely express and deal with it. As an illustrator, you need to digest the theme of advertising creativity and have a deeper understanding of things in order to create excellent illustrations.

The above contents refer to Baidu Encyclopedia-Illustration.