Creative Illustration Styles —— Five UI Design Styles Worth Attention in 2020 (1)

Illustration is a creative and expressive art form, which is often used in books, magazines, advertisements and other media. Its styles are very diverse, and the common illustration styles are:

Hand-painted style: This style is usually hand-painted by artists and has a unique style and charm. Hand-painted illustrations can better show the creativity and imagination of artists.

Graphic style: This style of illustration is usually composed of vector graphics and simple geometric shapes. The images are simple, colorful, modern and simple.

Comic style: This style of illustration is characterized by exaggerated expressions and humorous scenes, and is often used in comics, animations and children's books.

Fairy tale style: This style of illustration often uses rich colors and delicate brushstrokes to express fairy tales, myths and legends and other themes, which has strong fantasy and imagination.

Oil painting style: this style of illustration is usually created by oil painting techniques, with rich colors, strong layering, delicate expression and artistic appeal.

In addition to the above styles, there are watercolor, sketch, 3D, comic and other illustration styles. Different styles can express different themes and emotions, which is a very important part of illustration art.

What are the characteristics of illustrations?

The expression of artistic elements of illustration follows some general principles of artistic design more or less, but as a new art form, it must have its own unique design methods and principles. Therefore, as the most advanced color world expression art in the IT era, illustration art is a typical symbolic activity. "Trace" in the illustration art elements of modern illustration art, "trace", as its name implies, represents a kind of trace and is a kind of creative work trace. This kind of trace contains all kinds of tools and materials needed for creation, which play a vital role in the expression of illustration art. Good "trace" expression can often touch people's different cognition and feelings about illustration. Illustration is the re-creation of visual creativity, and illustration design can be said to be the most expressive, close to painting art.

relationship by blood

. Many expression techniques of illustration art draw lessons from the expression techniques of painting art, so there is no doubt that his creative thinking and expression form have traces of artistic creation, especially in some changing laws and methods, illustration creation is completely consistent with painting.

The idea of illustration art comes from inspiration-

brainstorming

The concept of success comes from many ideas and ideas. From here, list all the words related to the project and give them pictures. Inspiration comes from things that everyone will come into contact with, such as cartoons, cartoons, toys and pleasing packaging. The drawing of inspiration is inseparable from "traces". Different materials show different textures and textures, different textures show different strengths and effects, and different effects give illustrations different styles and interests. With the rapid development of information today, the concept and application of illustration is far from the traditional understanding. With the development of new technology, illustrations are created with various tools. The combination of traditional tools and digital groups greatly enriches the traces of illustration art elements. Coupled with the continuous progress of digital technology and printing technology, modern illustration presents a diversified, multi-style, multi-technique and distinctive personality development trend.

Aesthetic characteristics of illustrations

Illustration design, as a form of visual art, especially as a part of practical art, has its own aesthetic characteristics. Among them, the most obvious ones are as follows:

Purpose and restrictive factors

Second, practicality and popularity.

Third, visualization and intuition.

Fourth, aesthetics and interest.

Creativity and artistic imagination

6. Diversification and diversification

Modern illustration is influenced by media, content,

technique of expression

And the object of appeal. , so that its aesthetic standards are diversified and diversified.

There are many forms of modern illustration, which can be classified by media or function. According to the classification of media, it is basically divided into two parts, namely print media and film and television media. Print media includes poster advertisement illustration, newspaper illustration, magazine book illustration, product packaging illustration, corporate image publicity material illustration, etc. Film and television media include movies, television and computer screens.

Representation method of illustrations

Illustration methods mainly include photography illustration, painting illustration (including realism, pure abstraction, new figuration, comics, diagrams, etc. ) and three-dimensional illustrations. Photographic illustration is the most commonly used illustration, because ordinary consumers think that photos are true and reliable and can objectively represent products. As a poster advertisement, the biggest difference between photographic illustration and general artistic photography is that it tries to express the characteristics of goods and expand the realism of products, while artistic photography tends to weaken some real characteristics of the subject in pursuit of a certain artistic conception. As a photographic illustration of poster advertisement, it is best to shoot with 120 single lens reflex camera. According to the requirements of different themes, some commonly used lenses should be equipped, such as

wide-angle lens

, telephoto lens, macro lens and close-up lens, etc. Photographic illustrations of posters generally use color reversal films to ensure the quality of printing and plate making.

Most photographic illustrations are made indoors, and the background needs to be manually arranged to set off the main body. Spare background materials include woolen cloth, velvet, cloth, paper, etc. Of course, you can also try what is already on the market.

wall cloth

, wool, linen, etc. Slide backgrounds can also be used if conditions permit. Their advantage is that they can meet the requirements of advertising creativity regardless of time, place and climate.

Sketch illustrations have the author's subjective consciousness and freely expressed personality. Whether it is fantasy, exaggeration, humor, emotion or symbolic emotion, you can freely express and deal with it. As an illustrator, you need to digest the theme of advertising creativity and have a deeper understanding of things in order to create excellent illustrations.

The most commonly used technology for drawing illustrations is inkjet printing, which is a kind of utilization.

air compressor

The technology of air transportation and painting with pen. It is characterized by no brush strokes caused by ordinary painting, natural picture transition and high application value.

Comic forms are also common in painting illustrations. Comic illustrations can be divided into exaggerated illustrations, satirical illustrations, humorous illustrations and humorous illustrations. Exaggerated illustrations grasp some characteristics of the described object to exaggerate and emphasize, highlight the essential characteristics of things, and thus strengthen the performance effect. Ironic illustrations are generally used to belittle hostile or backward things. They satirize with implicit tone to achieve negative publicity effect, while humorous illustrations are made by innuendo, allegory and pun.

Rhetorical device

In a well-meaning smile, expose those innocent and unreasonable things in life, so as to make people laugh and understand something from laughter; Humorous illustrations make advertising pictures interesting and make people accept advertising information in a relaxed situation.

The chart in drawing illustration is a very suitable illustration form to express complex products, such as the operation procedure of new household appliances, the cooking method of a new food, the installation of household combined appliances, and various collocation forms of children's building blocks. , which can be used to introduce the correct operation steps to readers.

Five UI design styles worthy of attention in 2020 (1) 1. Jigsaw design style

Puzzle originated from the word "collage", which refers to the form of superimposing multiple pictures on one picture to form a unique style layout. It is often used to make scrapbooks, and you can see it everywhere on many web pages or paper pages.

Second, add geometric features to the design.

The position and function of geometric elements in design are more and more prominent. Limited geometry can spell out various shapes, giving people unlimited imagination space. Under the splicing of simple lines, it often brings unexpected visual impact. Without complicated decoration and exquisite carving, people's eyes return to the design itself. The original single geometric shape can produce ever-changing effects through combination.

The application of geometric elements has penetrated into all fields of design, and their shadows are indispensable in architecture, space and products. Whether it is a minimalist space created by smooth curves or a creative place of various geometric elements, people will always feel the charm of design.

3. Three-dimensional illustration design style

Features: The biggest feature of this kind of illustration is three-dimensional, which can express three-dimensional things in two-dimensional space.

Application: Generally, these two kinds of games will be used together, such as hook and banner's Zhaopin recruitment, special topic and a famous game in Monument Valley. Seven. Brush-stroke illustration design style.

Using shapes and strokes, you can abstract things. Application: Icons and startup pages use Alipay, Pinduoduo and Netease Cloud Music.

These are five UI design styles that Qingtian Bian Xiao shared that deserve attention in 2020. If you want to know more about design, please pay attention to this platform, and Bian Xiao will organize and release it in time.