Traditional Culture Encyclopedia - Photography major - How to promote wedding companies
How to promote wedding companies
In order to effectively promote the wedding company, we must find the right customer groups, blindly distribute leaflets and advertise, and the effect will not be very good.
I suggest you go near the Civil Affairs Bureau where the marriage is registered and distribute leaflets to newly registered couples. You can also post obvious outdoor advertisements near the marriage registration office.
You can also cooperate with the marriage registry to carry out some preferential activities. Find more places where there are many new people to do advertising marketing.
Network promotion, website promotion and network marketing are highly respected in the Internet era, and physical stores have gradually attached importance to it and started to apply it.
The first promotion is to promote Weibo, establish the official Weibo of the company, establish credibility and keep the content updated, which can strengthen the contact with old customers and attract new customers. Blog platforms are mainly Sina Weibo and Tencent Weibo.
At the same time, we should also promote blogs, establish corporate blogs, and pay attention to selecting and perfecting blogs about our company. Pay attention to the choice of blog platforms, and choose blog platforms with great influence and easy collection, such as Baidu Space, Sina Blog and Admiralty Blog. Also pay attention to the selection of blog content and update it irregularly.
Portal/industry website promotion, publishing service information or participating in cooperative activities on industry websites, can not only improve their visibility, but also bring people a good impression. There are not many platforms in the wedding industry, and the celebration network has been relatively successful, accumulating a considerable number of potential customers. Portal websites (such as Tencent's wedding channel) also have many new resources, especially the cooperation activities with them will attract a large number of fresh members, which will benefit wedding companies and websites. It is a very good promotion method for wedding companies.
Baidu Interactive is a good channel, Baidu Encyclopedia, Know, Post Bar and other Baidu products. The weight of Baidu products in Baidu search is naturally extremely high, and it is also quite effective to make rational use of these Baidu products for promotion.
Forum promotion, in related well-known, high-traffic forums, especially local forums. Cleverly promote your product and find a unique entry point, but it can't make potential customers feel disgusted. The Fourth City and Celebration Forum are both good choices. Actively communicating with members in the forum can not only know what potential customers really need, but also help to establish a good brand image.
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