Is the movie poster designed by one person or a team —— How to design the movie poster?

Which institutions are generally responsible for the design of movie posters? These are two different tasks, although both are within the scope of large-scale design. Poster design is visual communication design, and there are many majors in graphic design.

Original painting design and conceptual design are courses for animation majors, and original painting, scene, role and concept are common design directions.

Both need painting skills and creative design.

How to design movie posters? Let's start together. The purpose of the movie poster is to highlight the theme of the movie, and the role of this poster is to attract the audience. In the design of movie posters, the design theme is often the best way to highlight the movie theme. Movie posters are the concentrated expression of the overall style of movies. In the design of movie posters, the designer's choice of font, composition, color and expression can not be ignored. As the basic elements in movie posters, the connotation and function of fonts and fonts in movie posters can not be ignored. Font plays the same role in the design of movie posters. Its design can not only reflect the theme of the film, but also use the creative design of fonts in poster design to artistically treat fonts, font shapes, sizes and colors.

What principles should movie poster design follow? 1, consistency principle

We need to face the fact that designing posters, like designing any other graphic art, can easily lead to confusion. The photographer's shooting is not satisfactory. Copywriting, they can't finalize it until the last second. Marketers change their minds every two minutes.

2, the principle of coordination

Whether it is a coordinated composition or an uncoordinated composition, the layout of the poster can produce a strong visual effect. Because breaking the balance will create tension. For children, we know to keep them away from potentially dangerous things, such as leaning trees, rocks, furniture or ladders.

3, the principle of continuity

When the designer designs in a continuous way, the objects in the work are combined to guide the audience to another location. This method is generally realized by linear effect. When we see a line, our eyes instinctively follow it to see where the line will go.