What is the postgraduate entrance examination for visual communication design?

What is the professional code 550102?

Visual communication design and production mainly studies the theoretical knowledge and skills of the visual communication profession, with basic skills in art creation, basic knowledge of decoration, mastery of multimedia application technology, and proficiency Use a variety of image processing, painting, engineering drawing and other application software to create two-dimensional and three-dimensional art, and be able to use computer technology for creative design and construction design. For example: interior decoration design, construction drawings and renderings production for renovating customers. Keywords: What to learn in design, production, decoration and construction

"Basics of Modeling", "Introduction to Design", "Composition Design", "Graphic Creative Design", "Photoshop", "CorelDraw", "Web Page Multimedia Design and Production", "Advertising Creative Design", "Book Binding Design", "Product Packaging Design", "Logo and VI Design", "Exhibition Design", "Commercial Photography" What to do

Design agency: Interior Space art design, display and exhibition design, accessories design, exhibition design; Media agencies: advertising design and production, product packaging design, new media advertising design. Detailed explanation

Basic study period is three years. Career orientation

For visual communication design, graphic design, advertising planning and design, packaging design, pre-press processing and production, new media design, art editing Waiting for positions (groups). Training goal orientation

This major cultivates the comprehensive development of moral, intellectual, physical, artistic and labor skills, masters a solid scientific and cultural foundation and information communication design, media communication design and other knowledge, has good visual communication design and production capabilities, and has High-quality technical and technical talents with craftsman spirit and information literacy who can engage in visual communication design, graphic design, advertising planning and design, packaging design, pre-press processing and production, new media design, art editing, etc. Main professional ability requirements

1. Have the ability to use digital design skills and computer software to design and produce graphics, pictures, models, audio and video, etc.; 2. Have the ability to plan visual communication design projects , creativity, communication, organization and implementation capabilities; 3. Have comprehensive expression ability using media for communication design; 4. Have good language, written expression and communication skills; 5. Have certain aesthetic knowledge, good cultural accomplishment and Aesthetic ability; 6. Have the ability to solve design problems, and be able to realize the transformation of program results; 7. Have the ability to develop technology or formulate technical regulations, and be able to reflect innovation awareness in research and development, and understand society, health, safety, law, Culture and other related factors; 8. Have the ability to explore learning, lifelong learning and sustainable development. Main professional courses and practical training

Professional basic courses: basic modeling, basic color expression, basic composition, design art history, basic digital imaging, digital graphics.

Basic professional courses: font design, design creativity, layout design, book design, brand design, packaging design, interface design, new media visual design.

Internship training: Connect with real professional scenes or work situations, and conduct practical training in design practice, photography, digital design and output, packaging die-cutting, screen printing, etc. inside and outside the school. Conduct job internships in visual communication design companies in the printing industry, advertising industry, publishing industry, culture and art industry, professional design service industry, and digital content service industry.

Examples of vocational certificates Vocational skill level certificates: interface design, new media operations

Examples of continuation majors: Examples of continuation of higher vocational undergraduate majors: Examples of visual communication design continuation of ordinary undergraduate majors: Visual Communication Design

Examples of continuing undergraduate majors

Employment rate

Male to female ratio: 47% boys 53% girls

Courses offered: Introduction to Art/Art Design Introduction/Introduction to visual communication design, marketing, visual communication design market research, visual communication design planning, graphic language, font design, illustrations/illustrations, design layout and other information:

Postgraduate entrance examination for visual communication design Take four subjects, politics, English, professional course one and professional course two.

1. To judge personal ability level, the two shortcomings of the visual communication postgraduate entrance examination are hand-drawing and English. The judgment must be based on the individual's true level.

2. Because the school exams are different, you choose the region and school based on your personal planning ability, level of competition, interests, and region.

3. Be able to plan. Plan your personal timetable, strengthen training on weak links, and strive for excellence in familiar links.

4. Those who take the cross-examination art must not lose English. You can spend less time but you must spend more time. Try to make up for your shortcomings.

Extended information

Origin of the course

The term visual communication design became popular at the World Design Congress held in Tokyo, Japan in 1960.

Visual communication design has experienced the evolution of several major stages such as commercial art, industrial arts, printing art design, decoration design, and graphic design. It has finally become a system that uses visual media as a carrier and uses visual symbols to express and convey information. design.

Visual communication is a newly emerging academic concept in contemporary times

Visual is what we see

Communication is expressed in some form. From the perspective of The directions mainly include: graphic design

Multimedia design

Animation design

Decoration design, etc.

From the perspective of the development process of visual communication design, to a large extent, it is the printing art design (Graphic Design) that emerged in Europe and America in the mid-19th century.

Also translated as "graphic design" Design", "graphic design", etc.) expansion and extension.

With the rapid development of science and technology, various technologies using radio waves and the Internet as media have developed rapidly, bringing people a revolutionary visual experience.

And in today's rapidly changing information society, the influence of these media is becoming more and more important. The content of design expression can no longer cover some new information communication media, so visual communication design emerged as the times require.

Baidu Encyclopedia-Visual Communication Major