What kind of research does journalism and communication belong to

Professional College (Higher Vocational Education)

The basic academic system is three years.

College degree (higher vocational education)

Professional code 560 102

What is network news and communication mainly studies the development law and related knowledge of network news communication, so that students can systematically master the skills of network news communication, especially the skills of new media operation planning such as plane, video, webpage, H5, public opinion monitoring, crisis public relations, event promotion and new media design, and engage in news editing, network operation promotion, media design and production and other related work. Keywords: editing and planning network production

What to study: mass communication, news interview and writing, speech and eloquence, audio and video editing technology, online news and editing practice, Photoshop image processing, Flash, web design, office automation, Chinese sketch, news interview and writing training, speech and eloquence training, and

What kind of news dissemination enterprises: website copywriting, network content editing, media public relations, media clerks, media assistants, etc. National publicity management institutions, enterprises and institutions: website editing assistants, website reporter assistants, information auditors and information recorders.

Explain that the basic period of study is three years.

The profession is geared to the professions such as network editing and all-media operation, and integrates the positions (groups) such as media reporter, copywriter, new media editor, network operation and new media planning.

Training Target Orientation This major cultivates all-round development of morality, intelligence, physique, beauty and labor, grasps a solid scientific and cultural foundation and systematic knowledge of network news dissemination, has the ability of news gathering and writing, network information editing and network media operation, has good professional ethics, craftsman spirit and information literacy, and can engage in high-quality technical and technical talents integrating media news editing, copywriting editing, audio and video editing, interactive planning and network media product operation.

Major professional competence requirements 1. Have the ability to select news topics, host interviews and write various common press releases; 2. Have the ability to edit online graphic manuscripts, make charts and titles; 3. Have the ability of news photography and photo, audio and video processing; 4. Content operation and maintenance capabilities of WeChat, Weibo, mobile and short video platforms; 5. Be able to visualize data and design and produce interactive products; 6. Have the ability of copywriting, activity planning and marketing promotion of online new media products; 7. Have the ability to apply modern information technologies such as the Internet of Things and big data to the field of online publishing; 8. Have the ability of inquiry learning, lifelong learning and sustainable development.

The main professional courses and basic courses of practical training:

Integrate news theory, Chinese and foreign news history, introduction to network communication, media ethics and regulations, print media production, network information retrieval, and new media copywriting. Professional basic courses:

Network news gathering and writing, news photography and video recording, network news editing and editing, network audio-visual works creation, new media product design and production, new media operation. Practical training:

Training in news gathering and writing, editing and publishing of network information, new media operation, etc. inside and outside the school should be conducted in real professional scenes or work situations. In the press and publishing media center, cultural media enterprises, new media or propaganda department, network media information center and other units for post practice. Example of professional certificate

Professional qualification certificate: reporter's professional qualification certificate: examples of media integration operation, new media operation, new media editing and editing, and media content production.

Examples of continuing undergraduate majors in higher vocational colleges: network and new media, all-media news editing and production. Examples of continuing undergraduate majors in network and new media, journalism and communication.

employment rate

94%-97% in 2020, 97%-1year in 202, and 97%-98% in 20 19.

26% of boys and 74% of girls offer courses.

Digital resource retrieval and analysis, web page design and production, network news editing, network writing, network audio and video processing, network information editing, network publicity and planning, etc. Other information:

Journalism and communication majors include journalism, radio and television, advertising, communication, editing and publishing, network and new media, and digital publishing. Professional Name Professional Code Journalism and Communication 50300 Journalism 5030 1 Radio and Television 50302 Advertising 50303 Communication 50304 Editing and Publishing 50305 Network and New Media 50306 Digital Publishing 50307 Introduction to Journalism and Communication 1. Main Journalism Courses: Introduction to Journalism, Chinese Journalism History, Foreign Journalism, News Interview and Writing, News Editing and Evaluation, Selected Reading of Marxist-Leninist News Works. , generally arranged for 30 weeks. School year: 4 years. Degree Awarded: Bachelor of Arts Training Objectives: This major trains senior journalism professionals who have systematic knowledge and skills in journalism theory, extensive knowledge of culture and science, are familiar with China's news propaganda policies and regulations, and can work as editors, journalists and managers in the news publishing and propaganda department. Training requirements: Students in this major mainly study the basic principles of Marxism and the basic theory and knowledge of journalism, receive basic training in journalism, and have the basic ability of social activities and scientific research. Second, the training objectives of radio and television major: this major trains senior professionals in news communication who have the basic theory of radio and television journalism and extensive knowledge of culture and science, and can engage in editing, interviewing, festival hosting and management in radio and television news propaganda departments. Professional training requirements: Students in this major mainly study the basic principles of Marxism, journalism, radio and television, as well as the basic theories and knowledge of radio and television related disciplines, and receive basic training in radio and television news interview, writing, director, broadcasting and festival hosting. , with the basic ability of radio and television festival planning, editing, interviewing and management. Main subjects: main courses of journalism and communication: introduction to radio and television, technical basis of radio and television, radio and television news interview and writing, radio and television editing and program production (or radio editing and festival production, TV editing and festival production), TV topics and TV columns, TV camera shooting, radio and television history, radio and television regulations and radio and television professional ethics, etc. Main practical teaching links: including primary practice and graduation practice. , generally arranged for 30 weeks. Length of study: four years. Degree awarded: Bachelor of Arts, Third Class. Main courses of advertising: introduction to communication, introduction to advertising, advertising planning and creativity, advertising history, advertising copy, advertising operation and management, advertising media research, advertising camera and photography, practical art and advertising design, computer graphic design, and advertising effect research methods. Market research and analysis, public relations, Chinese and foreign advertising laws and regulations and advertising professional ethics. Main practical teaching links: including primary practice and graduation practice. , generally arranged for 30 weeks. School year: 4 years. Degree Awarded: Bachelor of Arts Training Objective: This major aims to train advertising senior professionals with advertising theory and skills and extensive cultural and scientific knowledge, who can engage in advertising management, advertising planning, creativity and design, marketing planning and market research and analysis in news media advertising departments, advertising companies, market research and information consulting industries and enterprises and institutions. Training requirements: Students in this major mainly study the basic principles of Marxism, the basic theories and knowledge of advertising, receive basic training in advertising planning, marketing and implementation, and master the basic knowledge and skills of advertising implementation and management.