Traditional Culture Encyclopedia - Photography major - How to take pictures of Taobao clothes is better?

How to take pictures of Taobao clothes is better?

Simply put, clothing photography can be divided into still photography such as model photography and flat or 3D photography. Model photography is the photography of real people wearing clothes; Tile photography is a kind of static photography, which puts clothes in a beautiful way. Clothing photography is mainly to reflect the color and style of clothing. So, for fashion model photography, what problems need to be considered when shooting Taobao clothes?

First of all, choosing a good model is the foundation of everything. I believe everyone knows this very well. Whether the model's body shape is good or not is on the one hand, and what is more crucial is actually the mental state shown by the model. As the saying goes, you must be energetic. As long as you are full of energy, your products will show stronger vitality, otherwise the quality image of your products will be greatly reduced.

As Taobao operators, when shooting women's clothes, we should not only pay attention to the clothes themselves, but also start with the external light, shooting angle and overall matching style. Only after these face-to-face considerations can the photos taken better show the beauty of the clothes in our store.

If shooting indoors, choose a good background color. No matter what the background of the cloth is, the color should be exchanged with the color of the clothes. Generally, you should pay attention to the use of light, properly adjust and control the light, so that clothes show the best texture. You should also pay attention to the shape of clothes, not rigid, and put them according to the personality of clothes suitable for the crowd. For example, young ladies and gentlemen should be naive and lively and make eye-catching effects.

For most Taobao shops, a single object cannot support all the elements of a photo by itself because of its size or color. Therefore, this requires clever composition. For clothes, not only models are enough. It is also necessary to construct the background elements according to the actual layout and color of the clothes. Only in this way can the clothes themselves be better highlighted.

Taobao is small and beautiful. Taobao stipulates that the background of the main picture should not be mixed, and it should be fresh and clean. In fact, in the whole Taobao shop, even in the whole e-commerce, product pictures are the core of the whole operation, and properly placed products can make the effect of product display even better. And it all depends on whether the details are in place.

Detail 1: The product should be ironed before shooting. This is a very important detail. Newly bought clothes will wrinkle when folded and need ironing. Ordinary household irons are enough. Of course, it would be better to have a more professional hanging steam iron.

Detail 2: The goods should be delivered in one step. For example, the placement skills of T-shirts: extending from the armpit position to the hem and folding back according to the waistline of the clothes, some sellers may question whether this has changed the clothing type of the goods. In fact, this is the true shape of clothes, because the body is three-dimensional, and the goods are worn on the body. From the front, you can hardly see the underarms and sideways.

Detail 3: collocation style. Different clothes should have different accessories to match. If the seller's clothing products want to take a fresh style, he can choose some lovely trinkets and flowers to decorate shoes and accessories. If he wants to follow the jazz rock style, he can add some hats and musical instruments to match it. Different combinations will bring you different shopping experiences.

Detail 4: the display should be vivid; When putting clothes, it is best not to put them horizontally, but to put them vertically on the ground. You can choose to tilt them at a certain angle to make the pictures look more vivid.

Detail 5: the display has a three-dimensional effect; For example, stand the neckline or cuffs as they are worn, or lift the skirt a little and make a small pleat in the middle of the sleeves or clothes, which can create some three-dimensional effects.

Detail 6: The model is wearing

For the same kind of clothes, if you really think that hanging photos can't show the texture and shape of clothes, you can choose the way of combining hanging photos with real models, and present hanging photos and real model photos to customers at the same time, so that they can distinguish them themselves.

In short, buyers can feel your intentions. Good pictures will bring more opportunities to our business.

These are all good practical contents. Sellers and friends can look at our product pictures and contact us in You Xiang.