What do you think of Fudan's plagiarism of Tokyo University propaganda film?

For a mother, a son can never be ugly enough.

If the mother cheats, the father speculates and the son is silent?

To paraphrase Teacher Chai, this article is not a personal feud between Fudan and me, but a scratch of the university education I know and experience.

A.

Let's start with the film itself;

I don't think it's as good as Dongda Explorer in terms of picture texture. No matter how many K machines you claim to have taken, the reality is that the color is a bit sloppy, exaggerating the texture of SLR for a while and exaggerating red for a while, which makes people feel a little confused.

Of course, this is a matter of opinion. Personal style problem. No more comments.

Structurally, it's okay.

However, I think everyone who has made a movie knows that this kind of video has similar meaning, a little empty, a little conceptual, a little proud and a little ideal;

The music of the picture fits a little better, and the picture will be more blurred if it is atmospheric;

Halo walk, the camera moves to the sun, the trees (mostly headlights), the picture shakes, and the track turns around the heroine, and the close-up can't wait to push into the wrinkles of the old professor;

The use of light is better, the composition should not be too outrageous, and the later ability should be stronger.

It's really not that bad.

But why can there be PPT photography techniques such as Tiny Times and How to Shengxiao Mo?

However, there are not many MV promos such as Lost Wall, Chuck and the Birds.

I think in the final analysis, this is not just the copy itself, but the core of a movie. Does what you really want to express conform to its culture?

Others want to fly, others want to be boundless, which is meaningful, really yearning for the sky, or straight to the heart.

But for me,

Excuse me, apart from the title of a promotional film celebrating Fudan University, who else did you lose Wright?

The people who made you, wrote about you, and played with you, except for a few old professors I respect very much, and even people you want to cover up, people who praise you in your circle of friends, and children in Fudan, do you really have anything to say, aiming high?

Even from the comparison with Dongda University, why did they put forward this sentence? "Most of our students have reached a very high place, very high." I put forward some comments under @ Chen Xiaoshu's answer, some of which I think are over-interpreted, but they are also within a reasonable range, which really accords with my knowledge of Japanese college students and my shallow understanding of Japan.

"Neusoft's last pun is actually a clever counterattack against stereotypes. Because the University of Tokyo has always been regarded as an elite in cultivating political and business traditions, this promotional film specially takes science, engineering, exploration, humanities and women as its themes, and replaces the "height" of society with the "height" of the universe. This sentence is a very good finishing touch. "

"Neusoft Prime Minister can gather together a few tables of mahjong, and senior government bureaucrats are all Neusoft graduates. There is no need to talk nonsense when Dongda's social status is high, so we will take our students to really high places as a selling point. Fudan has no capital to learn this sentence. "

"In the promotional film of Dongda University, it is not only the advanced technology, but also the sense of distance that Japanese people maintain when interacting with others, as well as the expectation and loneliness of the elite. To put it simply, wearing a suit is proud of being out of place, taking a deserted road without being disturbed, not playing Tai Chi with people, and not making eye contact with professors. So in the end, Dongda proudly said: "Most of our students have reached a very high position. Very high. "

Why a spiritual trait can be expressed and promoted actually comes from a cultural context.

Just like my Yale friends would say Lux et Veritas, pursuing light and truth.

I once went to Harvard JFK Kennedy School of Politics to play, and all the professors mentioned that what they want is to know and ask what you can do to change the world. Some people were born to change the world, and some places were built to teach them how to act.

You should at least consider it according to these maxims. Can some casual soft advertising words be easily dissolved, reconstructed or innovated?

Fudan, higher than the cloud, what are you talking about? Your school motto, what's your position? What was the original cloud? How proud are you of the rainbow? Is it your petty bourgeoisie or your free and useless soul?

We'll talk about the details later. Let's go back to the film first.

Deliberately not adding subtitles is debatable. After all, the narrator's English doesn't sound excellent, and the recording quality and synthesis are not good. At least it gives me the feeling that VO is divorced from the picture and connotation, which greatly affects the impression.

In this dimension, I think subtitles, especially bilingual subtitles, will be significantly improved by using that small white font. If the loading effect is proper, there will be a sense of sight from youtube to Youku.

Of course, Fudan has a better ending than Dongda University, which profoundly expresses the traditional virtues of our Chinese nation and never forgets the people, leaders and units who have helped us. The reverence is beyond words.

To sum up, I think it is quite normal and stylized, but in the marketing promotion of colleges and universities, it is very different. Looking at it, the temptation at the beginning and the end of the film is good, and it is not extravagant to take over.

But it will definitely make some interested students and graduates ecstatic, and the circle of friends will desperately forward:

"Look, I've been picking up girls in Guanghua Building." "Look, business partner, friend of WeChat game, Laozi is from Fudan."

Above, everything, no plagiarism.

B. Text

To be honest, when I saw the end of the film, I felt a little distressed, because all the alumni I knew were in the creative team.

Now that you have hanged the name of the Lord, it's hard for you to pass the buck. And obviously there are some things for you to recite.

I really can't find a reason not to laugh at such a stupid official response.

Fudan's new propaganda film was accused of plagiarism, and the school: it was created independently.

I think we can find thousands of reasons to wash the floor, and many people have washed it in their answers.

For example, Fudan doesn't know what advertising companies outsource.

Actually, there are too many reasons to think about it.

Due to high-level pressure, the creativity and draft resolution were delayed, so we had to rush.

But does it make sense?

I think this fruit, not rotten in the last piece, but rotten in the roots that began to sow.

Moreover, this root is not the root of plagiarism, but the rotten root in the sense of pan-culture and the context of China.

When I got up this morning, I saw the invitation of three hot issues.

One is the dream lover,

One is Xu Zhiyuan,

One is Fudan copywriting,

Together, that is to say, dreams are repetitive, and you want to know, they can be copied far away.

(Reference:

How to evaluate Weibo's The Great Anne said, "I am finally qualified to use the word dream bitch"? -Anime

What do you think of Xu Zhiyuan's angry "smashing the field" at the Young Leaders Award Ceremony? -Psychological)

C. Dream Xu Fu:

Perhaps, as mentioned above, is there any moment that makes everyone feel like a dream? -Chen rabbit's answer

Where there is a dream, there are big and small realms.

Looking back now, it's funny.

I still remember that I only filled in two choices in the college entrance examination, one is Peking University and the other is Fudan University. After all, I got extra points in the math contest, and the latter is no problem. I only want to go to these two schools because I am determined to study philosophy or sociological psychology without going abroad. At that time, I still held the illusion of "the sun, the moon and the stars, Fudan Xi", bearing the desire for excellent universities to become the heavy weapon of governing the country.

At that time, high school blogs were naive enough to write such things.

"My first ideal in college is to be free to write my own words; The second ideal is to have enough time to enjoy the essence of Tessa, discuss with others and change the world; What can promote a person's talent? I want to see more, read more and walk more. I must accumulate rich experience in college life, and I will continue my past steps without hesitation and strive to become a generalist. A generalist is not a three-legged cat that he has tasted, but a breadth extension based on a certain depth ... "

Dream Xu Fu, looking back, in a world without Weibo, WeChat and school, until now, am I too simple and idealistic, or is the world too fast? How many children like me have the same dream in front of college videos?

If you can't do it, please don't promise.

D. I want to know:

Every year, my circle of friends is screened by Fudan, which is my most disgusting time.

What was the experience of participating in "Zhihu Salt Club 20 14"? -Chen rabbit's answer

Almost the same feeling is a kind of boundary line.

I don't like this kind of carnival very much, even if they are all my classmates, my friends, my ex or my wife.

Perhaps indeed, Fudan gave them the life, status, wealth and unspeakable value they wanted.

But I always have a "hostility", especially when the outstanding alumnus invited at the celebration of the School of Philosophy is the richest man in Shanghai and talks with the professor about how to skip class, how to sleep in class and how to stock up.

Perhaps, as @ Ji Xuan described when answering Xu Zhiyuan's question, this is a classic anger.

I think to a great extent, what he said is completely correct, but I still can't accept that kind of digestion. He listed the dirty and miserable underground world in Moro's works, the chaotic and helpless city in Yu Jie's works, the ordinary people who are paranoid and ignorant in their eyes, and the capitalist roaders who usurped the rebellious way in Kong's blog. And think that "these things are destined to be just pieces of the puzzle of this era. Enough to cause anger, not enough to make people think. "

But as far as my shallow understanding is concerned, the public does not need elitism, entertainment to death or information evaporation, but there are always several towers of idealism.

Is America realistic enough, utilitarian enough and consuming enough? But when Shi Jingqian sat in front of me, I was in the Pacific Ocean, having breakfast with an ancient Greek statue and discussing contemporary China. And I know there are so many scholars and masters in Yale and America who respect and stick to classical idealism. That's not "fair-skinned and lovely teenagers miss the glory and responsibility of the Qin and Han empires", nor is it the kind of Ji Kang to be crushed by "development is the last word".

Just because we have a few doesn't mean we shouldn't have them.

Just because we didn't fall into the clouds in the morning doesn't mean we shouldn't remember the days in the clouds. This is the meaning of "higher than the cloud" in Fudan propaganda film, right?

I never feel that a free and useless soul is the load of a country's heavy weapon.

Fudan is a university in Shanghai, which is probably too Shanghai.

But I'm afraid almost all universities in China are like this, and there's nothing to say. Perhaps freedom and uselessness are at least better than constraint and utility.

Exquisite, useless and unprincipled journalists are at least a little more harmless than others.

I really want to know what happened in Fudan.

People are free to do what they want, there are few quarrels, and there are too many fights between powerful people. They stay away from politics and national justice every minute, thinking about how to go to a better school, how to settle in the United States, and how to enter a big company.

Some schools train technicians, while others train white-collar workers.

E. Bitch plagiarized from a distance

Of course, I got many scholarships and honors from this school, an opportunity to travel around the world, a first love and a wife, which changed my life.

I know many excellent teachers, some of whom are bookish all their lives and have passed away, and some of whom still have the title of Prince of Philosophy.

In the final exam, I drew two pictures on paper and handed in a blank sheet of paper. The prince gave me an a.

Most classes have five or six times as many papers as others, and they have a good time.

Fudan is naturally quite pleasant.

Of course, we can see what more children are doing in more cases.

Cheating is harmless, high marks are king, and papers are plagiarized. The teacher will not look good anyway.

Even the dean and vice president of a hospital talked to me about the dark inside story of the academic circle. Professors can't do their academic work well, but they have to tear each other down and compete for fame and profit. That's the truth. People also know that.

The strength of a school belongs to teachers, students and society. Instead of buying a few medical schools, buying a few plots of land, making a real estate, building a new building, making a video and making a list.

Bitch copied far away.

The rocket flew into the sky. The higher they are, the fewer arrows there are.

The deeper the roots grow into the ground, the higher the tree is.

So if the root is rotten, a group of people gather around and say, "Don't come in and fix it." Really helpless.

F.

Far from it,

Anyway,

In my opinion, whose Wright is bald? What is baldness, Wright?

Anyway, if you really have the courage to make some weird and arrogant films in the future, why don't you come to me?

My English is even worse ~ How can I travel around the world with a backpack on my back? -Chen rabbit's answer

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5.29 Additional comments:

I don't usually write public texts about social issues and hot topics. For one thing, I have no ability, and for another, I don't know. I often put these three things bluntly.

Many people write well. Therefore, I am very cautious, and even hope that every sentence can reveal the attitude of "this is just my personal opinion and impression, don't give me a big hat".

The reason why I chose this answer is really because when I cut the film yesterday, a piece of music has been out of tune and I was annoyed by my circle of friends. I saw someone on the Zhihu invited me to say a few words in my brain.

1. About query

I understood when I saw some questioning voices in the comments. After all, the person next to my bed said something similar.

She knows that my circle of friends has no reference at all, let alone any specific personal behavior, just for the later criticism, and academic corruption has become a common practice. It is cold at most, not narrow.

But although she is generous, she still feels hurt by the following passage.

"I never feel that a free and useless soul is the bearing of a country's heavy weapon.

Fudan is a university in Shanghai, which is probably too Shanghai.

But I'm afraid almost all universities in China are like this, and there's nothing to say. Perhaps freedom and uselessness are at least better than constraint and utility.

Exquisite, useless and unprincipled journalists are at least a little more harmless than others.

Some schools train technicians, while others train white-collar workers. "

She said that even if she had seen too many classmates like this, even if she had experienced it herself, it would really change after being together for a long time. She no longer wants to be a mechanic, a white-collar worker or an American, but just wants to be herself.

I really appreciate her understanding, and I don't know if there is anything in her bones, such as "the indifference and contempt between the lines for her alma mater contains strong love, inferior plagiarism is only yellow leaves, and rotten roots are the crux."

I don't know if I love my alma mater. I only know how much I hope that China and all universities in the world can become better and purer, because then we can meet more interesting and insightful people and discuss more meaningful things. Then go on, I hope the world will become better, which may be my love for the world itself.

I don't care whether others, good friends and seniors often go to clubs for whoring. I only care about the three acres of land in front of me, at least it can be clean and pure.

2.

As for adding some links for no reason,

Because I was busy, I wrote a little hastily. I thought I shouldn't add a link when I wrote it, but later I thought it was convenient to trace the information later, so I put it on. I'm very sorry for affecting the readers' perception.

The first two links are about Xu Zhiyuan and Dream Bitch, and many other people's answers are in my favorite place.

"Life is like a dream" is to show my attitude towards the college entrance examination in high school and my yearning for the university. Of course, it also includes what Fudan gave me. I don't wash the floor, but I am grateful. It's not about Tung Chee-hwa or the scholarship. Can be deleted.

The link of Zhihu Salt is a supplement to "reality and classical convenience" in the paragraph. I'm afraid that some people don't understand, think that I look down on Fudan, look down on my alumni, and treat me as an extreme dog, so I added and deleted it. Someone did interpret it according to my intuition.

The last video link is selling Meng. After all, it's such a poor childish debut, which means it's difficult to make a film, and it's not easy for them to copy it into such a film, so they can't delete it.

3.

The rocket flew into the sky. The higher they are, the fewer arrows there are. No matter how fast, it's no use.

Roots grow underground. The deeper the tree, the higher it is, no matter how slow you are.

So if the root is rotten, a group of people gather around and say, "Don't come in and fix it." Really helpless.

Originally, "freedom is useless" was just what the old professor said in private, which was quite self-deprecating and heroic;

The results were promoted at the official level, which really made people feel that EQ is debatable. It's like being afraid that others don't know, and the five characters "Great Hidden in the City" are engraved on the door.