Traditional Culture Encyclopedia - Photography major - How much do you know about product shooting?
How much do you know about product shooting?
From the photographer's point of view, the conception and creativity of product photography are restricted by the advertising strategy of advertising goods, which has great limitations. In particular, the conception and creation of advertising photography pay attention to positioning and orientation design, and the content performance is often very prescriptive around the purpose of advertising. But as the conception and creativity of artistic photography, there is no limit in this respect. Art photography can pursue originality and has a lot of free expression space. Therefore, advertising photography must strive to pay attention to the personality and style of goods, often hiding personal style behind it, and strive to obey the needs of goods, otherwise it will be difficult to achieve the predetermined goal.
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