Traditional Culture Encyclopedia - Photography major - Characteristics of Illustration Style-What are the characteristics of Illustration?
Characteristics of Illustration Style-What are the characteristics of Illustration?
1. Japanese and Korean style characteristics: The most typical style in Japan is celluloid, with beautiful painting style, slender figures and little change between men and women. But at the same time, it is slightly different, such as Japanese style is more casual and life-oriented, Korean style is more gorgeous and romantic, basically similar to realistic style. 2. European and American style characteristics: European and American style illustrations are mainly realistic, emphasizing real texture and texture, and depicting delicately. I like exaggerated expressions to make the characters look more vivid and energetic. 3. China ancient style
Features: Compared with the illustrations of the above two artistic styles, the original Chinese painting also has its own distinctive features, which are reserved but full of tension. Although China's original paintings are more or less influenced by those of Europe, America, Japan and South Korea, its profound classical art, elegance and mystery are still its characteristics. 4.q version illustration
Features: The Q version of illustrations is the most prominent, with figures and animals as the mainstay. Characters are cute, exaggerated or funny, and the proportion is short. Although the lines are simple and the color blocks are clear, the characters have distinct personalities. 5. Graphic style illustrations
Features: mainly composed of color blocks, geometric modeling, smooth outer contour, almost no contour line, diverse visual expressions, amiable and rigorous. A popular style that conforms to modern screen media and contemporary aesthetic trends. 6. Humorous style illustrations
Features: commonly used exaggerated modeling, which is very common in European and American styles. It is often found in news magazine illustrations, and the pictures contain humorous and ironic charm, which is more related to political, social and cultural issues. The choice of color is also exaggerated, which makes people feel ridiculous at first glance. 7. Characteristics of realistic illustrations: The most common style of painting is to paint what it is, that is, to paint what it looks like. Make clear what needs to be expressed most. What are the characteristics of illustrations?
The expression of artistic elements of illustration follows some general principles of artistic design more or less, but as a new art form, it must have its own unique design methods and principles. Therefore, as the most advanced color world expression art in the IT era, illustration art is a typical symbolic activity. "Trace" in the illustration art elements of modern illustration art, "trace", as its name implies, represents a kind of trace and is a kind of creative work trace. This kind of trace contains all kinds of tools and materials needed for creation, which play a vital role in the expression of illustration art. Good "trace" expression can often touch people's different cognition and feelings about illustration. Illustration is the re-creation of visual concept, and illustration design can be said to be the most expressive, which is closely related to painting art. Many expression techniques of illustration art draw lessons from the expression techniques of painting art. Therefore, his creative thinking and expression form undoubtedly have traces of artistic creation, especially in some changing laws and methods, and illustration creation is completely consistent with painting.
The creativity of illustration art comes from inspiration-brainstorming: the concept of success comes from many ideas and creativity. From here, list all the words related to the project and give them pictures. Inspiration comes from things that everyone will come into contact with, such as cartoons, cartoons, toys and pleasing packaging. The drawing of inspiration is inseparable from "traces". Different materials show different textures and textures, different textures show different strengths and effects, and different effects give illustrations different styles and interests. With the rapid development of information today, the concept and application of illustration is far from the traditional understanding. With the development of new technology, illustrations are created with various tools. The combination of traditional tools and digital groups greatly enriches the traces of illustration art elements. Coupled with the continuous progress of digital technology and printing technology, modern illustration presents a diversified, multi-style, multi-technique and distinctive personality development trend.
Aesthetic characteristics of illustrations
Illustration design, as a form of visual art, especially as a part of practical art, has its own aesthetic characteristics. Among them, the most obvious ones are as follows:
Purpose and restrictive factors
Second, practicality and popularity.
Third, visualization and intuition.
Fourth, aesthetics and interest.
Creativity and artistic imagination
6. Diversification and diversification
Due to the diversity of media, content, expression and appeal object, the aesthetic standards of modern illustration are also diversified and diversified.
There are many forms of modern illustration, which can be classified by media or function. According to the classification of media, it is basically divided into two parts, namely print media and film and television media. Print media includes poster advertisement illustration, newspaper illustration, magazine book illustration, product packaging illustration, corporate image publicity material illustration, etc. Film and television media include movies, television and computer screens.
Representation method of illustrations
Illustration methods mainly include photography illustration, painting illustration (including realism, pure abstraction, new figuration, comics, diagrams, etc. ) and three-dimensional illustrations. Photographic illustration is the most commonly used illustration, because ordinary consumers think that photos are true and reliable and can objectively represent products. As a poster advertisement, the biggest difference between photographic illustration and general artistic photography is that it tries to express the characteristics of goods and expand the realism of products, while artistic photography tends to weaken some real characteristics of the subject in pursuit of a certain artistic conception. As a photographic illustration of poster advertisement, it is best to shoot with 120 single lens reflex camera. According to the requirements of different subjects, some commonly used lenses are needed, such as wide-angle lens, telephoto lens, macro lens and close-up lens. Photographic illustrations of posters generally use color reversal films to ensure the quality of printing and plate making.
Most photographic illustrations are made indoors, and the background needs to be manually arranged to set off the main body. Spare lining materials include woolen cloth, velvet, cloth, paper, etc. Of course, you can also boldly try wall covering, woolen linen and so on. , has been listed, and we can also use the slide background if conditions permit. Their advantage is that they can meet the requirements of advertising creativity regardless of time, place and climate.
Sketch illustrations have the author's subjective consciousness and freely expressed personality. Whether it is fantasy, exaggeration, humor, emotion or symbolic emotion, you can freely express and deal with it. As an illustrator, you need to digest the theme of advertising creativity and have a deeper understanding of things in order to create excellent illustrations.
The most commonly used technique for drawing illustrations is inkjet printing, which is a technique of drawing through a pen by using the air delivery of an air compressor. It is characterized by no brush strokes caused by ordinary painting, natural picture transition and high application value.
Comic forms are also common in painting illustrations. Comic illustrations can be divided into exaggerated illustrations, satirical illustrations, humorous illustrations and humorous illustrations. Exaggerated illustrations grasp some characteristics of the described object to exaggerate and emphasize, highlight the essential characteristics of things, and thus strengthen the performance effect. Ironic illustrations are generally used to belittle hostile or backward things. They satirize in an implicit tone to achieve negative publicity. Humorous illustrations reveal innocent and unreasonable things in life through insinuation, allegory, pun and other rhetorical devices in a well-meaning smile, so as to make people laugh and understand something from laughter. Humorous illustrations make advertising pictures interesting and make people accept advertising information in a relaxed situation.
The chart in drawing illustration is a very suitable illustration form to express complex products, such as the operation procedure of new household appliances, the cooking method of a new food, the installation of household combined appliances, and various collocation forms of children's building blocks. , which can be used to introduce the correct operation steps to readers.
The seven style characteristics of illustration-flattening, popularization, popularization and conciseness-simply put, flattening illustration is to simplify complex relationships and make the picture more refreshing and tidy, which is also a common style now. Many commercial tool apps will choose to use this style. For example, hooks, nails ... features-variations of plane illustrations, which increase the sense of granularity, texture and good relationship between light and shadow. Texture illustration, as its name implies, is to add some textures (such as variegated colors) and light to the illustration, which is similar to plane illustration in essence. Some pages that want to reflect the texture will use this style. The following are the works of some designers. Features-the highest requirements for artistic skills, wide application, rich exhibition content. Hand-drawn illustrations are also widely used, such as some illustration picture books, story scene design and so on. The following is an excerpt from the work of illustrator Gu Xin. Features-concise, round, lovely, breakpoint MBE illustration (a designer of dribbble created this style), its main features are round, lovely, lovely and concise. The boot page, startup page and default page in APP are also widely used. Features-aestheticism, similar colors and bright colors. The gradient illustration is somewhat similar to the Japanese comic scene, and its style is particularly beautiful and romantic. The light sense is relatively strong, so it is also called weak light illustration. Generally, the colors are similar, and there should not be too many kinds of colors. Features-2.5D illustration, strong stereoscopic impression and strong visual impact. Three-dimensional illustration, also known as 2.5D illustration, represents three-dimensional things in two-dimensional space. So now more and more designers are learning the software C4D. Although both AI and PS can be used, it will be more troublesome. Many e-commerce apps will choose this style. Like JD. The characteristics of COM-shapes, strokes and abstract paintings, stroke illustration not only uses shapes, but also uses strokes on its outer contour, which can clearly express abstract things. It is often used on some icons, such as idle fish and walking. ...
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